Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. However, the landscape of email marketing is constantly evolving, presenting marketers with new challenges and opportunities.

Merchant Services 367

Merchant Services eCommerce Marketing Recommendation 367

Groove

FEBRUARY 18, 2024

Email and SMS Marketing Email has been around nearly as long as the Internet itself, but it remains one of the most effective ways to reach an audience and keep them engaged over the long haul. According to recent data, nearly 90 percent of Americans over the age of 15 regularly use email to communicate.

Shopify 386

Shopify Marketing Social Media SEO 386

Groove

MAY 12, 2021

Did you know that the number of global email users is expected to grow to 4.3 That's half of the global population, which means that eCommerce email marketing is a huge opportunity for businesses capitalize on. Continue reading to uncover two of the best email marketing software platforms that we often recommend to our clients.

eCommerce 370

eCommerce Marketing Merchant Services Recommendation 370

Groove

MARCH 8, 2024

One of the main factors to consider when growing your brand is choosing an email marketing platform that meets the needs of your business. Omnisend has robust analytics features and reporting that allow you to track your email and SMS campaign performances. However, the two tools cater to different types of audiences.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

Groove

JUNE 9, 2021

With an optimized eCommerce email marketing strategy you'll attract new leads, engage more contacts and convert them into customers in no time. Email Marketing Strategy Tips. Jumpstart your email marketing strategy by leveraging a lead capture tool, such as Justuno , to convert more prospects into leads. Create Segmented Lists.

Marketing 367

Marketing Social Media Customer Loyalty Shopping Carts 367

Groove

JUNE 25, 2020

Our team created this integration to make it easier for eCommerce merchants to capture abandoned carts, follow-up with customers post-purchase and automate workflows beyond email. Refer to our related blog for more information on creating an abandoned cart series. Automate Workflows Beyond Email. Automate Workflows Beyond Email.

BigCommerce 349

BigCommerce B2C B2B eCommerce 349

Groove

NOVEMBER 17, 2020

Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. In this blog, we're comparing Klaviyo vs. Listrak to help you determine which platform is best for your eCommerce business. Collect email addresses and turn visitors into subscribers with Klaviyo’s signup forms.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Groove

OCTOBER 4, 2023

In the realm of digital marketing, email continues to be a potent and influential channel for engaging with audiences, fostering customer relationships, and driving business growth. However, the landscape of email marketing is constantly evolving, presenting marketers with new challenges and opportunities.

Merchant Services 195

Merchant Services eCommerce Marketing Recommendation 195

Groove

FEBRUARY 20, 2024

For example, a Shopify CRM can help B2B businesses with segmentation and enhanced customer profiling. Klaviyo’s CRM allows you to see a customer’s email engagement, purchase history, and website activity all in one easy-to-navigate dashboard. Klaviyo provides live chat and direct email support.

Shopify 358

Shopify eCommerce B2B Live Chat 358

Groove

FEBRUARY 20, 2024

For example, a Shopify CRM can help B2B businesses with segmentation and enhanced customer profiling. Klaviyo’s CRM allows you to see a customer’s email engagement, purchase history, and website activity all in one easy-to-navigate dashboard. Klaviyo provides live chat and direct email support.

Shopify 358

Shopify eCommerce B2B Live Chat 358

Omnisend

OCTOBER 16, 2023

Reading Time: 9 minutes 10 Best WordPress Email Marketing Plugins for 2023 “Email marketing is dead.” With so many channels of communication opening up opportunities for individuals and businesses, the debate around email marketing being dead has been an ongoing one.

Marketing 153

Marketing WooCommerce Payment Services Subscription 153

Groove

OCTOBER 20, 2020

Creating an optimized email marketing strategy is a key component to successfully implementing the inbound methodology. In this blog, we're sharing 10 email marketing tips to help you personalize your messaging and drive significant results. 10 Email Marketing Tips To Optimize Your Strategy. Segment your contacts.

Marketing 363

Marketing X-cart Webinar Recommendation 363

Groove

MARCH 28, 2022

What is B2B Email Marketing? B2B email marketing is when businesses send emails to reach prospects, leads and customers. Rather, B2B eCommerce involves sending these emails to other businesses who may want to buy your company’s products or services. B2B Email Marketing Strategies. Clean Your Email List.

B2B 195

B2B Marketing Merchant Services Webinar 195

Omnisend

DECEMBER 15, 2023

This detailed guide will cover everything about product advertising: the benefits, the many types, real examples, and step-by-step strategies. Product advertising is a marketing strategy that attempts to create product demand through promotions across channels, such as email, SMS, television, print, ads, radio, and social media.

Outdoor 145

Outdoor Social Media X-cart Channel 145

Omnisend

DECEMBER 4, 2023

Reading Time: 7 minutes Email bounces can sabotage your marketing efforts and stain your business reputation. Maintaining a low bounce rate is key to achieving high email deliverability and keeping potential domain blacklisting at bay. What is email bounce? An email bounce is an email message rejected by a mail server.

Definition 148

Definition Subscription Mobile Marketing 148

Groove

MARCH 4, 2022

Looking for the right email marketing and SMS tool for your eCommerce business? In this blog, we’re comparing Klaviyo vs Omnisend to help you better evaluate the main features of each tool and uncover what’s best for your business. One example is the branding of forms. Segmentation. Analyzing Klaviyo vs Omnisend.

Merchant Services 195

Merchant Services Subscription Payment Services eCommerce 195

Omnisend

OCTOBER 31, 2023

Reading Time: 10 minutes Trying to choose the best email marketing platform for your business can feel like an impossible task, especially with so many capable options. You firstly need to ask which platform ticks all important boxes, such as email automation, affordability, ease of use, and ecommerce compatibility.

Shipping Costs 88

Shipping Costs WooCommerce Shopify eCommerce Platforms 88

Optimizely

DECEMBER 11, 2020

You can use subscription data for more precise segmentation to gain higher subscription revenue. If you’re a Zaius user, you already know that you can create segments using any data you bring into Zaius. Let’s take vitamin and supplement company, Olly , as an example. Subscription data from ReCharge is no different.

Subscription 370

Subscription Beauty and Health Payments eCommerce 370

Omnisend

MAY 3, 2023

Look no further than email marketing campaigns. With their high ROI and versatility, email campaigns have become a staple for businesses of all sizes. From welcome messages and newsletter emails to cart recovery and win-back sequences, there are various types of email campaigns that can help increase your engagement and conversions.

Marketing 147

Marketing Download White Paper Recommendation 147

Groove

FEBRUARY 25, 2022

In this blog, we’re covering what Klaviyo back in stock flows are, how they work and how they benefit eCommerce businesses. Check out the email example below to see how to configure a Klaviyo back in stock email. Let’s get into it! Klaviyo Back In Stock Automation: What Is It? Avoids Customer Uncertainty.

B2B 195

B2B eCommerce Customer Experience Blog 195

Groove

MARCH 20, 2020

An old database that has not been maintained well tends to have many email addresses of people who have left their companies or are no longer interested in what you have to offer. In other words, these email addresses are poor prospects for your products. In fact, a larger list of outdated emails can actually harm your brand.

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Blog 332

Kissmetrics

OCTOBER 23, 2017

Content mapping is a perfect real-world example. It’s not a banner ad or a drip email sequence. For example, if someone looks at the services page but doesn’t convert, do this next. This” could be “send new email.” This email goes out. Select your segment. Segment new leads. Image Source.

Download 446

Download Other Marketing B2B 446

Omnisend

DECEMBER 1, 2022

And that makes it a great time to start sending out New Year emails to your customers to engage and convert them. So, if you’re looking for New Year email examples for inspiration, you’ve come to the right place. Now, if you want to make the most of your New Year emails, it is important to prepare them in advance.

Customer 155

Customer Customer Loyalty Other Presentation 155

Kissmetrics

DECEMBER 12, 2017

If you’re promoting visual media through social platforms or blog posts, Reach dictates how well it will perform. Bear in mind that not all views are created equally: a visitor to a landing page for a lead magnet will be more valuable than blog post readership. The most obvious way is through paid promotion. The result?

Improvements 491

Improvements Marketing Social Media Blog 491

Groove

FEBRUARY 18, 2022

In this blog, we’ll review how Klaviyo flows enable merchants to personalize their communications with customers and improve their overall marketing strategy. They’re similar to HubSpot workflows as they send email and SMS communications based on a contact’s properties or behaviors. The Segment trigger. What Are Klaviyo Flows?

Merchant Services 195

Merchant Services Shopping Carts eCommerce Shipping Costs 195

Groove

JULY 28, 2020

In addition to having an optimized eCommerce SEO strategy, we recommend companies take advantage of content such as blogs, downloadable eBooks, case studies, infographics, white papers and more to drive website traffic. whether it be a blog, webinar, eBook, etc. ? Once captured, segment users based on the content that interests them.

Social Media 361

Social Media Marketing Webinar White Paper 361

Omnisend

SEPTEMBER 27, 2023

Reading Time: 11 minutes Many marketers think that Halloween email marketing doesn’t require planning or strategy. In this article, we’ll unveil 14 “spooktacular” but effective Halloween email examples. We’ll also provide tips to help you cast a spell with your email campaigns and drive conversions.

Events 141

Events Arts Presentation Marketing 141

Omnisend

MAY 25, 2023

Reading Time: 11 minutes Do you think email optimization is a daunting and time-consuming task? The reality is that email optimization just requires attention to detail and a strategic approach. Supercharge your email campaigns with Omnisend Start for free today What is email optimization? We are here to bust this myth.

Mobile 88

Mobile Information Social Media Webinar 88

Groove

FEBRUARY 20, 2024

For example, a Shopify CRM can help B2B businesses with segmentation and enhanced customer profiling. Klaviyo’s CRM allows you to see a customer’s email engagement, purchase history, and website activity all in one easy-to-navigate dashboard. Klaviyo provides live chat and direct email support.

Shopify 195

Shopify eCommerce B2B Live Chat 195

Kissmetrics

JULY 29, 2021

With lead magnets, you give people something for free in exchange for an email address and permission to send them more offers—for example, a free ebook or an SEO checklist. They pass along a useful ebook, webinar, or email course, asking for very little (if anything) in return from visitors. Seriously, nothing.).

Customer 360

Customer Books White Paper PPC 360

Groove

OCTOBER 1, 2020

Have an optimized email marketing strategy. For example, a common goal for eCommerce brands is to increase revenue. Buyer personas are great for segmenting your audience and customizing campaigns to cater to different customers' needs. Create buyer personas. Create a content strategy framework. Take advantage of marketing tools.

eCommerce 300

eCommerce Social Media SEO Mobile 300

Omnisend

DECEMBER 5, 2023

Reading Time: 7 minutes Many email marketers believe high open rates indicate success. Although open rate is a critical email marketing metric, you may be overlooking the very foundation of email outreach: email sender reputation. A low sender reputation is the bane of email outreach.

Improvements 78

Improvements Reference Marketing Subscription 78

Omnisend

AUGUST 28, 2023

Reading Time: 8 minutes Many marketers believe that email, with its huge vast user base, works better than SMS for reaching people. When we look closely at SMS marketing vs email marketing, the choice is not as simple as many think. SMS and email marketing differ in various ways, which define their varying marketing potential.

Marketing 140

Marketing Shipping Costs Channel Other 140

Omnisend

OCTOBER 3, 2021

Every email marketer knows the feeling of opening a new page and staring at the blank screen. In this article, we’re going to address it by breaking down highly effective emails, including the structure, tone, and branding. Omnisend has more than 70,000 customers, many of whom have never worked with email marketing before.

Games 167

Games Mobile Arts Marketing 167

Smile.io

AUGUST 10, 2023

If there’s any form of digital marketing that widely debated by experts, it’s email marketing. But the fact of the matter is that email marketing isn’t going anywhere anytime soon. This means that controlling your marketing with owned channels, like email marketing, is the best ways to grow and automate.

Marketing 74

Marketing eCommerce Blog Channel 74

UpSellIt

APRIL 12, 2023

Ecommerce remarketing involves promoting a product or service to customers who have already interacted with a company’s digital channel through various means like cookies, tags, and email lists. In contrast, remarketing collects customer information and creates targeted emails to land directly in shoppers’ inboxes.

eCommerce 87

eCommerce Social Media Presentation Information 87

Omnisend

DECEMBER 12, 2023

Reading Time: 8 minutes There’s a myth that emails aren’t effective because the open rate is less than 100%. The reality is that a good open rate for email is anywhere between 15 to 28%, and this is enough to engage your audience, make sales, and grow your business. Try Omnisend today Start now Pricing What is email open rate?

X-cart 88

X-cart Mobile Improvements Merchant Services 88