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How Kids Foot Locker Inspires Gen Alpha…from TikTok to the Metaverse

Retail TouchPoints

While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up immersed in technology. families say their children under 12 influence family purchasing decisions, according to the National Retail Federation.

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Walgreens CEO Steps Down

Retail TouchPoints

Graham has been enmeshed in the healthcare industry for nearly three decades and has served on the Walgreens Boots Alliance board since 2010. Brewer will remain as a special adviser through February 2024 and will receive a monthly consulting fee of $375,000, Walgreens said.

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The State of Paid Search & PPC Strategy

ROI Revolution

Using an omnichannel approach to create a cohesive customer journey will be critical to profitable success in 2022 and beyond. By 2024, digital search ad spending will approach $100 billion. Worldwide desktop market share of leading search engines from January 2010 to January 2022. After growing just 5.9% to reach a record $95.2

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