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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

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Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. Interview with Contentsquare CMO Jean-Christophe Pitié RTP: What was your one big callout from your 2024 Digital Experience Benchmark Report? Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken.

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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. In 2024, global retail ecommerce sales are expected to reach $6.3 has to offer.

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How Retailers Can Use AI to Improve Customer Experience and Build Trust

Retail TouchPoints

Here are the three areas retailers need to pay attention to in 2024 in order to deliver better customer experiences in the era of AI. A I – P o w e r e d C h a t b o t s Chatbots empower businesses to provide highly personalized digital experiences to their customers.

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7 Targeted Retail Strategies for Revenue Growth and Margin Improvement

Retail TouchPoints

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

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4 Retail Resolutions to Help Businesses Become More Profitable

RetailMinded

As you look into 2024, consider how becoming more profitable can also be achieved with more efficiency , more business clarity and even more time on your hands. Resource #1: Faire If diversifying your storefront – whether it’s digital or brick and mortar – from marketplace competition is among your 2024 goals, then look to Faire to help.

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True Religion: Cultivating Brand Love from the ‘Intersection of Culture, Commerce and Fashion’

Retail TouchPoints

Every brand is fighting to win and keep customer loyalty, and True Religion is no different. D’Arcy shared detailed insights on True Religion’s strategy, which kickstarted with its Spring 2024 Go There campaign starring Grammy-nominated recording artist Saweetie.

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