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Dive Into Moments-Based Marketing At CX North America

Forrester eCommerce

Take Netflix, for example: its investor FAQ page explains that its competition is not merely other streaming services, but also other leisure activities like reading a book. When it comes to vying for consumers’ attention and share of wallet, brands face an increasingly varied mix of competitors.

Leisure 292
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Nosto Acquires UGC Marketing Platform Stackla

Retail TouchPoints

Ecommerce personalization platform Nosto has acquired visual content marketing platform Stackla , which helps marketers discover, manage and display authentic, influential visuals across all their marketing touch points via its AI-powered user-generated content (UGC) platform and asset manager.

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Why UK Retailers Should Save Some of Their Christmas Marketing Spend for Chinese New Year

Retail TouchPoints

Retailers naturally plan a lot of spend around this, with extra staff and extra marketing. This means that marketing spend aimed at these high-spending visitors over Christmas is likely to get less return than usual. As a result, shopping during this period is not merely a leisure activity but a cultural norm. Here’s why.

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Space Station Gift Shops? Dream Big World to Link Retail with Space Tourism

Retail TouchPoints

Until then, customers will be able to access virtual components through earthly brick-and-mortar locations and metaverse offerings. It is also the first marketing and merchandising opportunity on a space station that we believe will encourage significant extraterrestrial brand marketing opportunities.”. “It

Gifts 208
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Email, SMS, and push marketing for ecommerce in 2023

Omnisend

Among these challenges are war, global inflation, continued threats of a recession deep into 2023, and, for marketers, increased costs of digital advertisements with lower performance than previous years. Get the 2023 report Get the full email, SMS, and push marketing statistics report for ecommerce in 2023, where we analyzed more than 17.3

Hobbies 88
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The VM & Display Show 2024, a crucial event for any industry focused on elevating their physical space.

365 Retail

This free-entry event extends its reach far beyond the retail world, offering invaluable resources, insights, and networking opportunities for sectors including hospitality, leisure, and more. The addition of the POPAI Zone, focusing on the latest trends in shopper marketing, enriches the event with educational seminars and masterclasses.

Events 111
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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

Customer lifecycle marketing is frequently hailed as the way to find success when targeting customers. Not only does it boost marketing efforts for merchants, but it also makes that marketing much more relevant for customers. . Engage with customers at different stages of the lifecycle.