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How to Choose The Right Social Media Agency

Kissmetrics

The power of social media as a marketing and advertising channel is hard to deny. 42% of all Internet users use social networks to find more information about brands. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It higher win rates and 18.1% Increase Brand Awareness.

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The Social Media Factor: Amplifying Your Brand’s Impact

Wiser

No business can afford to ignore the power of social media as a tool for brand amplification. For more established businesses, a dynamic social media presence is essential to maintain relevance, engage with customers, and attract new audiences.

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How to Write Perfect Paid Social Media Marketing Objectives (With Examples)

Kissmetrics

And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. S – Specific: Visits, Leads, or Customers. Do you want to increase traffic, nurture traffic into leads, or convert leads into customers? M – Measurable: Provide a Numbe r.

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How to Create a LinkedIn Newsletter (and Why They Matter)

Kissmetrics

With over 700 million users globally, it is now one of the biggest social media platforms. One way to do that is by creating a LinkedIn newsletter. What Is a LinkedIn Newsletter? What exactly is a LinkedIn newsletter? When they do, they get in-app and email notifications that you’ve just published a newsletter.

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How to Integrate Social Media into Your Email Campaigns

Omnisend

Online retailers are always looking for new ways to build trust and connect with their customers. This is where social media comes in. Where email has more of a one-on-one feel, social media is a very public space. The interactions between ecommerce brands and customers offer a feel of transparency for onlookers.

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Customer acquisition with email newsletters

Liveintent

Email is a powerful channel for driving one-to-one connections and retention amongst customers. Email is prime for driving customer acquisition efforts, especially as brands look to diversify their acquisition channels beyond social and search and sink their teeth into other platforms that provide reach amongst real, engaged audiences.

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You’re Not Doing Enough with Your Ecommerce Newsletter

Optimizely

Does your ecommerce newsletter suck? Your open rates are just OK; your clicks so-so; and you get the occasional conversion, but there’s clearly more you could be doing with your customer newsletter. Think about how many email newsletters you receive each week yourself. Effective newsletter templates.

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