Mon.Jan 15, 2024

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Beyond the ‘New Year, New You’ Marketing Cliché: How Inspirational Commerce Can Reignite the Shopping Flame

Retail TouchPoints

“New year, new you,” is a slightly hackneyed marketing trope, but it is still true that consumers are, in fact, looking to improve their lives at the beginning of the year. Whether it’s eating better, working out more, cleaning out their makeup bags or refreshing their home décor, consumers are motivated to reset. January is a unique moment for ecommerce retailers and brands to use inspiration to bring shoppers back for more than just returns and clearance items post-holiday.

Marketing 261
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The Darryl Makes Cookies Brand by Legendary Hip-Hop Icon From Run-DMC Is Here

RetailWire

A new confection has entered the market called "Darryl Makes Cookies," and it stands out with a positive message backed by one of the most legendary and iconic music artists of all time: Darryl McDaniels from Run-DMC.

Marketing 116
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AI Isn’t Going Anywhere: How Retailers Plan to Deploy the Tech in 2024

Retail TouchPoints

Artificial intelligence dominated headlines and water cooler conversations in 2023, and 2024 is looking to be no different (if the conversations and showcases at CES and NRF’s Big Show are any indication). Within the larger global market, McKinsey estimates that the retail and CPG sectors have the most to gain from AI , with potential to harness the tech and drive huge improvements in operational efficiency as well as the customer and employee experience.

Retail 309
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Reddit Is a Marketing Goldmine

Practical eCommerce

Reddit posts reveal brand awareness, sentiment, and more. Increasingly they appear in Google search results. The post Reddit Is a Marketing Goldmine appeared first on Practical Ecommerce.

Marketing 107
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Office Depot Improves In-Store Task Completion Rate by 42% with Cloud Technology

Retail TouchPoints

Office Depot ’s task completion rate has reached 90% across its network of 1,500 stores and 13,000 associates since implementing Zebra’s Workcloud software and mobile computing solutions. Workcloud Task Management software was implemented in Zebra TC5x mobile computers , giving Office Depot managers and associates a simple, streamlined way to plan and manage work.

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Leeds shopkeeper left with serious injuries following robbery

TalkingRetail

Police are appealing for information following a robbery at a newsagents shop in Leeds last week which left a shop worker seriously injured. Police received reports of a robbery at Sholebroke News, on Sholebroke Mount, at 7:35am on Wednesday 10 January.

More Trending

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Discord Lays Off 17% of Workforce To Streamline Operations

RetailWire

Discord, the popular communication platform, is laying off 170 staff, a significant 17% of its workforce. The CEO, Jason Citron, stated the move's aim is to enhance the company's focus and improve functionality, elevating its organizational agility.

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PepsiCo Foods North America CEO: To Tackle Sustainability, ‘We Must Stand Shoulder to Shoulder’ with Partners 

Retail TouchPoints

Three-quarters of CEOs say sustainability is a major initiative for their organization, according to research from Deloitte, and 20% said they’re investing to “significantly improve” sustainability. PepsiCo is making significant strides in its sustainability efforts by focusing on a “relentless modernization” of the value chain, from product sourcing to the stores.

Supplies 242
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Calls for current Post Office CEO to be sacked ‘harsh’ says store owner

TalkingRetail

Campaign group Voice of the Postmaster, formed by Post Office retailers in 2022, feels Post Office Limited (POL) needs to be "completely overhauled".

Retail 105
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The 50-Year Journey of the Rubik’s Cube: Forever a Classic

RetailWire

The Rubik’s Cube, a brain-teasing toy that has captivated millions worldwide, is celebrating its 50th birthday.

Toys 105
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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More police and crime commissioners outline plans to tackle retail crime

TalkingRetail

ACS has reiterated its calls to all police and crime commissioners to prioritise shop theft as more commissioners outline their plans to tackle crime in their local areas.

Retail 93
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Migrating from Tableau to PowerBI? Here’s what you might need to consider

Canonicalized

Embarking on a migration from Tableau to PowerBI? Brace yourself for a transformative journey. This guide unveils crucial considerations, from the platform dynamics within the Microsoft ecosystem to the intricacies of DAX measures and columns. Delve into the challenges of visual limitations, discover workarounds, and understand the nuances of interactivity.

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Corona Cero is beer sponsor of the Olympic Games 2024

TalkingRetail

Corona Cero zero alcohol beer will be the global beer sponsor of the Olympic Games. IOC President Thomas Bach said: “The IOC is delighted to announce its new partnership with the world’s leading brewer, AB InBev.

Games 88
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Pre-Loved Luxury Items Are Now Worth Billions of Dollars

RetailWire

With the rise of online luxury resellers such as Vestiaire Collective and TheRealReal, an opportunity has opened up for consumers to cash in on goods they no longer want.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Harvey Norman to Open at Former Debenhams Site in Merry Hill with a 57,000 Sq Ft Store

365 Retail

Harvey Norman , a renowned Lifestyle, Technology, and Entertainment retailer, is set to make a significant entry into Merry Hill , taking over a substantial 57,000 square feet space previously occupied by Debenhams. This expansion marks a new chapter for the brand, known for its impressive selection of high-end furniture and home technology products.

Outdoor 62
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Kelly-Moore Paints Shuts Down After 78 Years of Operation

RetailWire

Kelly-Moore Paints, the renowned Bay Area paint company, has declared its total and permanent shutdown.

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Toolstation Unveils New Loyalty Club with 5% Discount on All Orders

365 Retail

Toolstation today announces the launch of a new loyalty programme, the Toolstation Club, offering customers who sign up 5% off ALL orders alongside exclusive discounts, deals, and prize giveaways. The 5% offer will be available to customers throughout the first month of their Toolstation Club membership, and will automatically be taken off all orders with no restrictions on basket size or price.

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Third annual Raj Aggarwal Family and Golf Day announced

TalkingRetail

An industry golf day and networking event in memory of Raj Aggarwal is set to return in 2024. The third instalment of the event will take place on the 9 May at the Forest of Arden golf course, West Midlands.

Events 52
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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WCF Ltd Acquires Bella di Notte in Strategic Expansion

365 Retail

WCF Ltd , a leading UK-based mail-order clothing firm, has recently acquired Bella di Notte , a company renowned for its Italian lingerie and fashion tailored to mature women. This strategic acquisition is part of WCF’s ongoing expansion efforts, aiming to enhance its presence in the mail-order clothing sector. Bella di Notte, situated in North Yorkshire, will maintain its operational independence, a decision aligning with WCF’s strategy of allowing its brands to function autonomousl

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Five Ways to Optimize Your Client Scheduling System

RetailMinded

Yo, indie retailers! If you’ve ever felt the squeeze of back-to-back customer bookings or no-shows throwing off your groove, listen up. We’re diving into the art of finessing your client scheduling system so it works like a dream. Alright, get ready to level up because we’re talking prime-time appointment magic here. From shaving minutes off each booking to laying out a welcome mat for repeat business, these are some real-deal tweaks that can transform how you handle your time

Books 52
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?The Dance of Interest Rates in Retail Business

365 Retail

Interest rates play a pivotal role in shaping the landscape of the retail business, influencing various facets of the sector. Orchestrated by central banks, these rates have a profound impact on the broader economic environment, creating a ripple effect that permeates through retail operations. Interest Rates: a key economic lever An interest rate is the cost of borrowing money, typically expressed as a percentage of the loan amount.

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Cadbury launches first promo for its 200th anniversary

TalkingRetail

In 2024 Cadbury will celebrate its 200th anniversary and throughout the year the brand will be engaging in a multitude of activities, promotions, and celebrations to mark the landmark anniversary.

Retail 52
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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SEO and Paid Search Predictions for 2024

Digital Doughnut

2023 was a big year in search marketing with the expansion of AI and multiple algorithm updates from Google. 2024 looks set to be even more eventful.

SEO 52
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Soreen presents two new single variants

TalkingRetail

Soreen has launched two new single variants – Blueberry and Banana. Available now in grocery and convenience, the soft baked bar singles range is designed to appeal to Gen Z who are looking for healthier snacks.

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Blue Monday Mindset: Is the Saddest Day of the Year a Real Thing?

RetailWire

Feeling down when the weather is cold and gray may not just be the blues. Is Blue Monday a real thing?

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Imperial launches new Rizla Classic King Size variant

TalkingRetail

Imperial Tobacco has announced the launch of a new Classic Combi variant for its Rizla brand. The new launch, featuring unbleached papers and tips, will allow retailers to capitalise on the growing consumer demand for natural rolling papers.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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FedEx Unveils “fdx” To Take on E-Commerce Giants

RetailWire

This fall, FedEx is shaking up the e-commerce world with a new data-driven platform named "fdx.

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Maltesers Ice Cream bar hits shelves

TalkingRetail

Mars Chocolate Drinks & Treats is further expanding its range of Mars branded ice creams, with the launch of new Maltesers Ice Cream bar.

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AI Gets Companies Aligned With Its Vision at CES 2024

RetailWire

Last week at the Consumer Electronics Show (CES) in Las Vegas, a range of companies of different sizes showcased new AI innovations and their AI-focused plans for the future.

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2023 Telecom Industry Address: Why Brand Management is a Win-Win for Carriers and Retailers

iQmetrix

At the recent iQmetrix Telecom Industry Address, Justin Drage, our Vice President of Partner Management, explained how carriers can ensure consistency of brand experience across retail channels

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.