Smile.io

APRIL 15, 2024

A refreshed mobile app experience As a brand that relies heavily on its brick-and-mortar retail locations, PetSmart needs to provide an optimized omnichannel customer experience. That’s where a mobile app is so valuable.    Poor use of social proof and user-generated content like social media posts and reviews. 

Social Media 74

Social Media POS Gifts Events 74

Retail TouchPoints

MAY 12, 2023

If the findings of Deloitte ’s 17th annual Digital Media Trends report are any indication, TikTok Killed the Television Star could be on the horizon. Across all generations, a majority say they watch UGC videos on social media. Could we soon have a follow-up to the Buggles’ 1981 song Video Killed the Radio Star ?

Games 257

Games Social Media Multi-channel Consumer 257

RTP blog

NOVEMBER 4, 2019

By Samir Addamine, FollowAnalytics If you’re going to succeed in e-Commerce, you need a mobile app — that’s a fact. And what’s more convenient than a mobile app that allows you to browse products, check prices and purchase goods no matter where you are?

eCommerce 150

eCommerce Mobile Download Social Media 150

GetElastic

FEBRUARY 8, 2019

It’s projected that by 2021, mobile will account for 54% of total ecommerce sales. Mobile commerce has enhanced the shopping experience for consumers worldwide by making online transactions quick, convenient and smooth. Why optimize for mobile commerce? 6 ways to optimize mobile commerce: 1.

Mobile 167

Mobile Web Design Omnichannel Shipping Costs 167

Korona

NOVEMBER 3, 2022

Social media is one of the most important online consumer markets for eCommerce ventures. In the age of social media, shoppers are constantly connected online. Social selling offers you a unique opportunity to influence buyers. What is social selling? The best platforms to use to sell on social media.

Social Media 52

Social Media eCommerce Merchant Services Payment Services 52

Retail TouchPoints

MARCH 9, 2023

We’ve done a lot of brand studies and our brand image with Gen Z is very, very strong, so we don’t have an issue with brand image,” said Hawkins in an interview with Retail TouchPoints. “We This is the piece that gets me excited, because our customer lives on social media ,” said Hawkins. “We

Omnichannel 267

Omnichannel Social Media Mobile Fashion 267

Retail TouchPoints

DECEMBER 13, 2023

Technology also is significantly enhancing the checkout process, with more retailers adopting self-service kiosks, integrated RFID, mobile POS systems, scan-and-go integrations and frictionless checkout options. However, it’s crucial that these moments align organically with the retailer’s values and environments.

Retail 312

Retail Customer Loyalty Social Media POS 312

Retail TouchPoints

SEPTEMBER 27, 2023

Indeed, the study — which over a one-week period in May 2023 surveyed 779 adults who had purchased a product or service from a new-to-them brand within the previous six months — made clear that shopping is now an ongoing part of daily life for most consumers, rather than an occasional, or often even intentional, behavior.

Social Media 285

Social Media Multi-channel Consumer Comparison Shopping 285

Retail TouchPoints

AUGUST 30, 2023

This annual study of commerce trends benchmarks how 120 retailers and brands perform against more than 200 criteria across web, mobile, in-store and cross-channel experiences. Social influence continues to show opportunities as U.S. consumers spend more money on Tik Tok than any other social platform.

Shipping Costs 205

Shipping Costs Improvements Live Chat Retail 205

BigCommerce

OCTOBER 26, 2017

More than ever, internet use, dominated by social media, is enabling how consumers research, discover, and share products. billion global social media users in 2017, equaling 37% penetration. billion global mobile users in 2017, equaling 66% penetration. The numbers are hard to ignore: 3.77

Social Media 413

Social Media eCommerce Mobile Consumer 413

Retail TouchPoints

JUNE 10, 2022

Those younger generations are very eager and willing to spend their money digitally through online platforms and social media. They expect you to know when they’re engaging with you in a store, online, mobile or in the metaverse. Social Media Creates a Blueprint for Future Innovation.

Social Media 248

Social Media Channel Technology Travel 248

Groove

MARCH 5, 2024

For eCommerce stores specifically, studies show that 55% of online shoppers prefer to communicate with companies via email. Most importantly, ActiveCampaign's analytics will track a customer journey across many different touchpoints, including social media. By 2026, eCommerce sales will skyrocket to almost $7.5

Live Chat 300

Live Chat eCommerce Platforms WooCommerce Shopify 300

GetElastic

APRIL 11, 2023

This approach also enables businesses to provide a more seamless and consistent experience across multiple channels, from desktop to mobile to social media. According to a study , over $1.65 billion in financing has been obtained for headless commerce in 2020 and 2021 alone.

Payment Services 147

Payment Services Payments Social Media Mobile 147

GetElastic

MAY 23, 2022

In a recent study that surveyed leading B2B and B2B eCommerce sites and customers, Stripe discovered that 96% of sites in North America, as well as 95% in Asia-Pacific and 94% in Europe, had at least five basic errors in their checkouts. Mobile Optimization. Does your checkout need a checkup? Localization.

Payment Services 146

Payment Services eCommerce Payments Social Media 146

Groove

NOVEMBER 26, 2019

A study by Baymard shows that 6% of users abandoned their shopping carts because the site did not offer enough payment options. To increase conversions and customer awareness of your brand, match your social media ads to the automated emails that you’re sending to your targeted email list. for social media and 0.6%

Payment Services 352

Payment Services Payments Social Media eCommerce 352

Retail TouchPoints

FEBRUARY 25, 2022

A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. Similarly, 46% of Americans think they are better because they can interact and socialize with their friends more easily while shopping.

Social Media 293

Social Media Retail Events Channel 293

Retail TouchPoints

JULY 23, 2021

In 2020, TechJury saw that the mobile market share worldwide was 52.1%, and 40% of people using the internet were searching from a smartphone. This is reason enough for fashion retailers to create a mobile-optimized shopping experience! Connecting your website to your social media platforms is an effective tactic.

Fashion 260

Fashion eCommerce eCommerce Platforms Social Media 260

Retail TouchPoints

NOVEMBER 10, 2023

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.”

Retail 257

Retail Social Media Multi-channel Channel 257

Retail TouchPoints

JULY 20, 2022

The report also identified four broad areas that would benefit the most from focused retailer investment: • The mobile experience; • Search as a branded discovery vehicle; • Social proof for products; and. These key investments and opportunities include: Mobile experience. Loyalty programs.

Omnichannel 235

Omnichannel Retail Mobile Social Media 235

Retail TouchPoints

SEPTEMBER 6, 2022

Their preferences and values are making it more convenient and spontaneous…more interwoven with social media…and in some cases, more like a game. At the same time, just to complicate things further for retailers, Gen Z actually likes to shop in physical retail stores, according to the study.

Merchant Services 241

Merchant Services Payment Services Financial Services Omnichannel 241

Retail TouchPoints

OCTOBER 14, 2022

As TikTok kicks off its second annual TikTok World business summit, the social media juggernaut is making headlines for more than just new platform updates. Touting its dominance in the ad space, TikTok shared the results of a series of internal studies showing that the platform drives connections between brands and consumers.

Social Media 271

Social Media Games Fulfillment Events 271

Kissmetrics

SEPTEMBER 17, 2021

Log in to your Mobile Money account and click on “Chatbot” and then “Chat starters” on the top bar. Creator Studio even has a calendar view so you can see all the content published and scheduled to publish, which is awesome for social media teams. Send social proof a few days later, such as a case study or short review.

Social Media 359

Social Media Marketing Customer Loyalty Other 359

Kissmetrics

FEBRUARY 23, 2021

Studies have shown children under 12 can influence parental purchases of $130 to $670 billion a year. For starters, Generation Alpha will be the most technologically advanced generation to date, growing up with mobile devices, AI, social media, advanced healthcare, and robotics as parts of their everyday lives.

Social Media 271

Social Media Marketing Technology Information 271

Optimizely

AUGUST 15, 2018

He’s keeping an eye on everything from augmented reality to China’s mobile-first ecomm infrastructure, and has an opinion on it all. Because Aaron is constantly interviewing Shopify Plus brand leaders for case studies, he has had a front seat to watch upstart brands grow from nothing to millions in sales in just a few years.

eCommerce 305

eCommerce Marketing Mobile Shopify 305

Kissmetrics

JANUARY 31, 2022

E-commerce marketing can have a variety of goals, from building brand awareness to driving sales, and use a variety of approaches including SEO , paid ads, social media, and affiliate marketing. That’s because nearly everyone uses email—and there are no algorithms to deal with like in social media. Not quite.

eCommerce Marketing 263

eCommerce Marketing eCommerce Social Media Marketing 263

Kissmetrics

MARCH 25, 2021

Research Your Social Media Platforms. ” According to a study by online retailer Zulily , 77 percent of millennials prefer to buy certain pet products—toys, accessories, and food—online. However, since they grew up as social media started taking steam, they’re also on pretty much every other social media site.

Social Media 272

Social Media Marketing eCommerce Supplies 272

UpSellIt

JULY 13, 2023

It seeks to bridge the gap between online and offline purchasing by establishing a cohesive experience between physical stores, websites, mobile apps, social media platforms and more. AI-Recommendations Mobile Exit Detect 2. Mobile-First Approach Mobile devices continue to be a dominant platform for ecommerce.

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

RTP blog

FEBRUARY 9, 2018

With this in mind, it’s critical for retailers to leverage the massive social media ecosystem to usher customers down the purchasing path. In fact, a recent study found that more than half of grocery sales are influenced by online shopping. Social media has been incredibly beneficial for retailers and grocers.

Social Media 150

Social Media Customer Financial Services Mobile 150

Smile.io

MARCH 7, 2023

While Tim Hortons’ former program did have a dedicated mobile app it had several layers of complexity that didn’t add to the customer experience. Along with double points days, Tims Rewards engages customers with other mobile gamification techniques. This shows us that building customer loyalty is a continuous process.

Games 62

Games Events Mobile Social Media 62

Inflow Insights

FEBRUARY 5, 2020

We have directly tied these best practices to increased traffic, transactions, and/or revenue in documented case studies for our clients. Our #1 focus is growing our client’s stores, but when our team has the opportunity, they will document the results of their work in case studies. Why This eCommerce SEO Checklist Leads to Sales.

SEO 176

SEO eCommerce Social Media Mobile 176

Retail TouchPoints

AUGUST 25, 2023

The early 2000s saw the beginning of an online media push that brought standardized content from one brand to many consumers. Mobile-targeted direct-to-consumer brands (D2C) brands reigned from 2010 to 2021, ushering in new ways to get in touch with their customers directly.

Retail 227

Retail Social Media Consumer Channel 227

VTNS Solutions

DECEMBER 3, 2018

How do you create a compelling social media post that will help you drive more traffic to your website, engage your audience and ultimately help you grow your business? Which social media post It is very important for businesses to post on social media but this is not an easy task. Facebook Post Guide.

Social Media 31

Social Media Multichannel Mobile Blog 31

Kissmetrics

JANUARY 13, 2021

Twitter hasn’t had the easiest time adjusting to the new social media landscape. Facebook and messaging apps have been crushing the social media platform on paper. Usage of social media has steadily increased across the board, according to another Pew Research study. But, Twitter isn’t a ghost town.

Social Media 290

Social Media Blog Recommendation Article 290

Kissmetrics

MARCH 18, 2021

Generation X marketing strategies should include paid search ads, email marketing, social media, and occasionally even direct mail. Run Paid Ads on Social Channels They Use the Most. Generation X consumers like social platforms, with nearly 78 percent of them being active on social media.

Social Media 269

Social Media Reference Events Automotive 269

Retail TouchPoints

JULY 24, 2023

In a recent study, Adobe found that emails with personalized subject lines receive almost 20% higher open rates than mass emails. According to a recent study from Airship, 78% of consumers are using retail apps the same or more often than they did last year. To break through all this noise, retailers must rely on personalization.

Small Business Retail 205

Small Business Retail Marketing Retail Social Media 205

Retail TouchPoints

JANUARY 4, 2023

By 2025, mobile sales are expected to account for 44% of retail ecommerce in the U.S., According to a Salesforce study, the average customer spends 5X as much per visit on sites with personalized recommendations than those without. Another way to modernize product discovery is by enhancing how customers browse and search for products.

eCommerce 241

eCommerce Omnichannel Comparison Shopping Recommendation 241

Kissmetrics

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. Storm Brain — Best for advertising and social media marketing. Social media seemingly changes by the second. But thankfully, you don’t have to. An impressive portfolio.

Marketing 361

Marketing Social Media SEO Workshop 361