The 6 best SMSBump alternatives for 2024 (free and paid)

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One of the most common SMS marketing myths is that it’s spammy, and it doesn’t work. 

But guess what?

According to a recent survey, 70% of consumers said they sign up to receive SMS marketing messages. 

This means that SMS marketing is still a preferred channel for consumers and all you need is the right SMS marketing tool to launch your campaign.

SMSBump is amongst the most popular SMS marketing tools, helping users build campaigns to boost customer engagement and drive sales. 

However, since it currently only supports Shopify and BigCommerce, and lacks omnichannel marketing features, it may not be the best platform for your business.

This post discusses the top 6 SMSBump alternatives to help you pick a software that best fits your business needs.

What SMSBump has to offer

Here are some pros and cons of SMSBump:

Pros:

• Robust segmentation with multiple conditions to help you create relevant subscriber segments.
• A powerful campaign builder that is visual and easy to use. 
• Numerous list-building options, including keywords, popups, embedded forms, social opt-ins, QR codes, and more.
• A free plan that includes automation and segmentation.

Cons:

• SMSBump only has native integration with Shopify and BigCommerce which is limiting for ecommerce customers using other platforms.
• The tool lacks omnichannel integration with other marketing platforms.
• The automation and segmentation features are not as advanced as you’d expect of top SMS marketing platforms.

SMSBump alternatives: An overview

Here’s an overview of the top SMSBump alternatives.

SMSBump Alternatives	Best for	Free plan	Paid plans	Extra marketing features
Omnisend	Ecommerce businesses	Yes	From $16/month	Email marketing, push notifications, Google & Facebook custom audiences, landing pages, popups
Textedly	Businesses looking for a generic SMS tool	Yes	From $26/month	Integration with Facebook Lead Ads
SimpleTexting	Small and medium-sized businesses	No	From $29/month	Integration with Facebook Lead Ads and Instagram
EZ Texting	Small, medium, and multinational businesses	No	From $20/month	Social media integrations, e.g. Facebook, Instagram, Twitter, and Google Ads
Attentive	Businesses that are not looking for robust automation and segmentation.	No	On request	Email marketing
Postscript	Ecommerce businesses	Yes	From $100/month	None

For more information, use our email pricing calculator below to quickly compare price rates and features with other top platforms. Input your desired number of contacts, choose up to two other email marketing providers from the list, and see how Omnisend stacks up against them. 

Let’s now take a look at the features of each SMSBump alternative in detail.

Omnisend

• Shopify review: 4.8/5
• G2 review: 4.5/5
• Capterra review: 4.7/5

Just like SMSBump, Omnisend is a powerful SMS marketing platform that enables you to engage your customers worldwide.

It’s also an omnichannel marketing solution that combines its SMS features with both email and push notifications to help maximize your marketing efforts and drive sales.

These next sections discuss how Omnisend compares to SMSBump and why you should consider it as a strong SMSBump alternative.

Omnisend and SMSBump free plans comparison

Both SMS marketing platforms offer free plans. However, Omnisend’s free plan comes with email, push, and other marketing features like social media retargeting. 

Here’s what you get with each plan:

What you get with Omnisend’s free plan	What you get with SMSBump’s free plan
Free $1 SMS credit, 60 SMS in the US	No free SMS credits, so you pay $0.0165 per SMS in the US
Free 500 monthly emails for 250 contacts	Free 10,000 monthly emails
SMS automation	SMS automation
List building forms and popups	List building tools, e.g. forms, keywords, and more
Reports and analytics	Reports and analytics
Up to 500 web push	No web push

Omnisend and SMSBump features comparison

Here’s how Omnisend’s features compare to those of SMSBump:

• SMS campaigns:
  Both SMSBump and Omnisend have straightforward SMS campaign builders that are easy to use. 
  
• SMS automation:
  SMSBump offers pre-built automation workflows but lacks multichannel integration like Omnisend. Omnisend integrates its automated SMS workflows with email and push notifications.
  
• SMS segmentation and targeting:
  While SMSBump offers more advanced segmentation features than most SMS marketing software, it’s still not as advanced as Omnisend. 
  
  SMSBump offers pre-built segments and multiple conditions while Omnisend goes further to provide real-time segment updates, the option to add tags, segmentation based on a customer’s lifecycle, and more.

• Opt-in options:
  Both tools offer list-building features, but Omnisend has more options. SMSBump offers popups, embedded forms, keywords, imports, and social media opt-ins. 
  
  Omnisend offers all these, plus a gamified Wheel of Fortune signup option, drag and drop form builder, and landing pages. 

• Personalization and dynamic content:
  Both tools have advanced personalization features and dynamic content to help you send more targeted SMS campaigns.
  
• 2-way text messaging:
  Omnisend integrates with Gorgias to enable two-way conversations. SMSBump also offers two-way context messaging to recipients in select countries and gives you stats on your chats and responses.

Integration and third-party apps

Another feature that makes Omnisend among the top SMSBump alternatives is its integration capabilities.

Since Omnisend is focused on ecommerce businesses, it has seamless integrations with most ecommerce platforms. These include Shopify, WooCommerce, and BigCommerce. SMSBump integrates only with Shopify and BigCommerce.

Besides ecommerce platforms, Omnisend also has a wide range of integrations with other marketing channels. It excels at combining email marketing with SMS to optimize your engagement rates too.

You’ll find 100+ tech stack integrations on Omnisend, including Zapier.

SMSBump integrates with 20+ applications, including:

• Communication platforms like Zendesk and Slack
• Email marketing customer contact sync with apps like Mailchimp
• Customer loyalty apps like Yotpo Loyalty and Referrals 

Paid plans comparison

Omnisend is one of the most affordable SMSBump alternatives designed for ecommerce businesses with SMS omnichannel marketing needs. 

Let’s compare both tools’ paid plans and see what each offers.

Omnisend (with 500 contacts)	Price	Features	SMSBump	Price	Features
Standard	$16/month	– Free $1 SMS credit equivalent to 60 SMS  – Additional SMS credit from $2 to $2,000 – 6,000 monthly emails for 500 contacts	Growth	$19/month ($0.0149 per SMS in the US)	– Unlimited free opt-in keywords – Unlimited A/B testing – Time zone-based messages – Business name as a sender
Pro	$59/month	– Free SMS credits worth the cost of the plan (i.e 3,933 per $59 SMS credits) – Additional SMS credits from $20 to $2,000 – Unlimited emails – Priority support  – Customer success manager for $400 – Advanced reporting	Prime	$59/month ($0.0142 per SMS in the US)	– Click to buy – Predictive segmentation – Custom URL – Shopify POS integration
			Powerhouse	$199/month ($0.0130 per SMS in the US)	– An onboarding  specialist – Monthly SMS strategy sessions

Customer support

Omnisend is popular for its award-winning customer support. Customers on trusted review platforms like Shopify and G2 also have positive reviews in this regard. 

Here’s what Omnisend’s customer support options include:

• 24/7 email and chat support for customers on all plans, including the free plan.
• Customer success manager from $400 per month on the Pro plan.
• Priority support on the Pro plan.

You can also find lots of resourceful articles and video tutorials on Omnisend’s blogs, ebooks, and Omnisend Academy.

SMSBump offers 24/7 email and chat support on all plans and an onboarding specialist on the Powerhouse plan. There’s also a knowledge base section and a help center for DIY resources.

Textedly

• G2 review: 4.8/5
• Capterra review: 4.6/5

Textedly is among the most suitable SMSBump alternatives if you’re looking for a generic SMS tool that’s not ecommerce-focused.

It lacks a free plan but offers a 14-day free trial with 50 free SMS. Paid plans start from $26/month billed annually.

Why is Textedly a better alternative?

• Numerous SMS marketing features
• Robust SMS campaign builder
• Generic tool, suitable for all business types

Features

Some of Textedly’s key features include:

• Business reviews: The tool allows you to send your customers review invites through text.
• Schedule texts: The tool has a built-in calendar feature that helps you schedule text messages to be sent out on future dates.
• Customer list building: The list-building options are limited compared to competitor platforms. You only get opt-in keywords, manual imports, and web forms.
• Automation and segmentation: Compared to SMSBump, Textedly’s segmentation and automation are simple. For instance, there are no conditional segments, only some listed essential ones like name, location, and subscriber status.

Paid plans comparison 

SMSBump Plans	Pricing	Textedly Plans	Pricing
Growth	$19/month ($0.0149 per SMS in the US)	Basic	$26/month billed annually  (600 text messages/month)
Prime	$59/month ($0.0142 per SMS in the US)	Bronze	$38/month billed annually (1,200 messages/month)
Powerhouse	$199/month ($0.0130 per SMS in the US)	Plus	$69/month billed annually (2,400 text messages/month)

Customer support

With Textedly, you get 24/7 live chat support on all plans.

EZ Texting

• G2 review: 4.5/5
• Capterra review: 4.3/5

EZ Texting is yet another effective automation SMS marketing solution that lets you optimize your audience engagement.

Why is EZ Texting a better alternative?

• Robust list building feature
• Advanced campaign building options
• Link shortener and tracking
• Comprehensive reporting

Features

Some of EZ Texting’s key features include:

• Campaign creation: The EZ Texting campaign builder is intuitive. You can build drip campaigns and schedule text messages. There are also numerous templates to choose from and an integration with Shutterstock that lets you add stock images to your MMS campaigns.
• Segmentation: While the segmentation feature is not as robust as it is with tools like SMSBump, it’s detailed enough for businesses planning more generic campaigns. 
• Reporting: The analytics dashboard contains comprehensive reports to help monitor your SMS campaigns. You can track delivery, bounce rate, reply rate, unsubscribe rate, and more.

Paid plans comparison 

SMSBump Plans	Pricing	EZ Texting Plans	Pricing
Growth	$19/month ($0.0149 per SMS in the US)	Launch	$20/month for up to 500 contacts  (500 free messages/month)
Prime	$59/month ($0.0142 per SMS in the US)	Boost	$60/month for up to 2,000 contacts (500 free messages/month)
Powerhouse	$199/month ($0.0130 per SMS in the US)	Scale	$100/month for up to 50,000 contacts (500 free messages/month)
		Enterprise	$3,000/month, for 50,000+ contacts (Comes with a dedicated short code)

Customer support

Here are the customer support options on EZ Texting:

• Help center
• Live chat support from Monday to Friday 9 am to 5 pm EST

SimpleTexting

• G2 review: 4.7/5
• Capterra review: 4.7/5

Small businesses looking for an alternative to SMSBump should consider SimpleTexting for its affordability and user-friendliness. 

The tool, however, does not have a free plan, unlike SMSBump. You only get a 14-day free trial. 

Why is SimpleTexting a better alternative?

• Affordable
• User-friendly interface
• Flexible pricing

Features

SimpleTexting features include

• Segmentation: The segmentation feature is simple but good enough for small businesses. It is, however, limited for those wanting to send more specialized campaigns. 
• Message creation: You can create custom fields for personalization, or use the available templates for inspiration. 
• Extended messaging: SimpleTexting does not limit you to 160 characters. You get up to 306 characters per SMS to send more detailed campaigns. 
• Analytics: The analytics dashboard is easy to navigate. You also get comprehensive reports depending on what you want to track. If you’re looking for ecommerce-specific reports, these may not be as detailed as the ones provided by SMSBump.

Paid plans comparison

SimpleTexting’s pricing is based solely on SMS credits or the messages you send every month. 

SMSBump Plans	Pricing	SimpleTexting	Pricing
Growth Prime	$19/month ($0.0149 per SMS in the US) $59/month ($0.0142 per SMS in the US)	Depends on credits	500 credits – $29/month  1,000 credits – $49/month 2,000 credits – $79/month 7,500 credits – $229/month 25,000 credits – $549/month More than 50k credits: custom plan.
Powerhouse	$199/month ($0.0130 per SMS in the US)

Customer support

Customer service contact options include:

• DIY help center
• Live chat: Monday to Friday 8 am to 12 am ET, Saturday to Sunday 10 am to 5 pm ET
• Book a phone call: Monday to Friday 9 am to 9 pm ET, Saturday to Sunday 10 am to 5 pm ET

Attentive

• G2 review: 4.8/5
• Capterra review: 4.8/5

Attentive is another powerful SMS marketing automation tool that’s a worthy SMSBump alternative.

If you’re looking to grow your contact list rapidly and drive ecommerce revenue, Attentive is one of the best tools for it.

Why is Attentive a better alternative?

• Robust list-building features
• Ecommerce-focused
• Integrations with popular ecommerce platforms

Features

Some of Attentive’s features include:

• Integrations: Attentive supports ecommerce integrations with platforms like BigCommerce and Shopify, as well as other useful tech stack tools.
• Segmentation: The segmentation feature is robust. You can segment customers based on their behavior, browsing history, personal details, and other attributes. 
• Automated messages: Attentive allows you to send automatically triggered browse abandonment, cart abandonment, and post-purchase messages. 
• Product sync: You can also sync your product catalog from your ecommerce website into your message campaigns.

Paid plans comparison

Attentive does not provide any pricing information on its website, so you’d have to contact sales with your pricing requirements. 

Customer support

Attentive has a resourceful knowledge base that you can scour through to find the information you need. 

Postscript

• G2 review: 4.9/5
• Capterra review: 4.7/5

Just like SMSBump, Postscript is an SMS marketing platform built for ecommerce platforms.

So if you’re looking for an SMS marketing platform for your Shopify store, Postscript is worth considering as an alternative to SMSBump. Its automation and segmentation features are, however, less advanced than SMSBump. 

Here’s a comparison between each tool’s free plan.

Postscript and SMSBump free plans comparison

The Starter plan offered by Postscript is free. However, you’d need to pay for SMS/MMS credits and carrier fees.

What you get with SMSBump’s free plan	What you get with Postscript’s free plan
Campaign builder and automation	Campaigns and automations
Tech stack integrations	Tech stack integrations
List building tools, one opt-in keyword	List building tools and two opt-in keywords
Advanced reporting and analytics	Reporting and analytics
Audience segmentation	Unlimited segments
Yotpo platform synergies	Dedicated toll-free number

Why is Postscript a better alternative?

• Ecommerce-focused
• Free plan
• Robust automation and segmentation

Features

Postscript comes with features like:

• Segmentation: The segmentation is robust enough for most ecommerce businesses. You get multiple segment conditions and pre-built segment templates that can come in handy as beginner marketers.
• Campaign builder: Postscript allows you to build custom campaigns. It’s also optimized for sending messages in the US and Canada. However, it lacks a drip campaign builder and pre-built SMS templates.
• Two-way conversations: The tool has an inbox that lets you communicate with your customers. However, the interface lacks enough customer context, such as an opt-in source, making it difficult to personalize messages.

Paid plans comparison 

SMSBump Plans	Pricing	Postscript Plans	Pricing
Growth	$19/month ($0.0149 per SMS in the US)	Growth	$100/month
Prime	$59/month ($0.0142 per SMS in the US)	Professional	$500/month
Powerhouse	$199/month ($0.0130 per SMS in the US)	Enterprise	Custom pricing

Customer support

Unlike SMSBump, Postscript offers customer support depending on the plan.

• Starter: Help center access only
• Growth: Live chat and email support
• Professional and Enterprise: An onboarding launch specialist, dedicated customer success manager, and priority live chat and email support.

SMSBump alternatives: Wrap up

The best alternative to SMSBump will depend on your business needs and budget. If you’re a small business looking for an affordable SMS marketing tool, you can consider tools such as SimpleTexting and Textedly.

If you’re looking for ecommerce-focused SMS automation to send message blasts, consider tools like Postscript or Attentive.

However, if you’re an ecommerce business looking for an integrated SMS marketing tool with email and web push functionalities, Omnisend would be ideal for you.