Sell more with better email & SMS

Get ecommerce-focused email & SMS marketing that makes it easier to grow your brand, get sales & build better relationships.

Drive sales on autopilot with ecommerce-focused features

See Features

7 best Privy alternatives for 2024

Reading Time: 10 minutes

It’s a common misconception among ecommerce business owners that Privy is the only email marketing platform worth considering. After all, Privy has a lot to offer.

From its robust list-building tools to its powerful automation capabilities, it’s easy to see why it’s a popular choice. 

However, the truth is that there are many other Privy alternatives out there that can provide similar or even better features.

In fact, some of the top Privy alternatives might even be a better fit for your business. 

So if you’re looking to take your email marketing to the next level, read on to discover some of the best Privy alternatives.

Ready to supercharge email marketing for your ecommerce business? Try Omnisend today!
Start for free

What does Privy have to offer?

Let’s look at the pros and cons of Privy to assess what it offers.

Pros

  • User-friendly interface:
    Privy has a user-friendly interface that makes it easy to create and send emails to your subscribers.
  • Customization options:
    It offers a range of customization options, including custom pop-ups and banners, to help businesses design emails and lead capture forms that match their brand’s style.
  • E-commerce Integration:
    Privy integrates with a range of ecommerce platforms, allowing you to track sales and analyze customer behavior.
  • Customer support:
    Privy offers 24/7 live chat and email support to all customers.

Cons

  • Limited features on the free plan:
    Advanced features, such as email automation and A/B testing, are only available with the paid plans. Also, the free plan has a daily sending limit, capped at 100 emails per day.
  • Deliverability issues:
    Some users have reported issues with deliverability, with emails ending up in spam folders or not being delivered at all.
  • Contact-based support tiers:
    Privy offers 1:1 support with a Customer Success Manager only if you have more than 10,000 contacts.
Make the right choice

The right email service provider can save you money, improve deliverability, and help you build better relationships with your customers. Here's everything you need to know to choose the best platform for you.

Get my copy

Privy alternatives: an overview

Here is a quick overview of the best Privy alternatives available in the market.

AlternativeBest forFree planPaid plansCustomer support
OmnisendEcommerce businesses, online retailers, Shopify merchants, businesses who need email and SMSYesFrom $16/mo24/7 email & chat support, account manager for bigger clients
JustunoSubscription and SaaS businesses, ecommerce websites, digital marketing agenciesNo, just 14-day free trialFrom $29/moEmail support, live chat support, phone support for paid customers
OptinMonsterEcommerce businesses, SaaS companies, B2B companies, digital marketing agenciesNoFrom $9/moEmail support, social media support, live chat and priority support with higher-tier plans
OptimonkOnline retailers, ecommerce businesses, travel and hospitality websitesYesFrom $39/moEmail & chat support, help center, phone support for paid customers
MailchimpEmail marketing beginners, small businesses, startups, ecommerce businesses, freelancersYesFrom $9.33/moEmail support for first 30 days on the free plan, live chat & phone support for paid customers
Constant ContactSmall businesses, retail businesses, non-profit organizations, event planners, restaurants and cafesNo, just a 14-day free trialFrom $12/moPhone, email, live chat
SleeknoteLead generation websites, online retailers, e-commerce businesses, B2B companiesNo, just a 7-day free trialFrom $69/moUnlimited support:
Phone, chat, and email

Use our email pricing calculator below to quickly compare price rates and features with other top platforms. Input your desired number of contacts, choose up to two other email marketing providers from the list, and see how Omnisend stacks up against them.

Quick email provider pricing comparison

Quickly and easily compare the top email marketing providers so you can find the best platform for your ecommerce store needs.

Total number of contacts:
Oops! Please enter something valid.
    Compare
    prices for:

    You can compare Omnisend and 2 more providers at once.

    • Omnisend
    • Klaviyo
    • Mailchimp
    • Drip
    • Moosend
    • Active Campaign
    • Get Response GetResponse
    • Mailerlite

    You can compare Omnisend and 2 more providers at once.

    Free
    Tier 1
    Tier 2
    Tier 3
    Still not sure?

    Try out the full version of this calculator

    Let’s explore these Privy alternatives in detail.

    1. Omnisend

    Omnisend homepage

    G2 rating: 4.5/5

    Shopify rating: 4.8/5

    Omnisend is one of the best Privy alternatives available in the market. It offers a great set of features, even on the free plan, which means a higher ROI for brands.

    Privy does offer a free plan but with limited features.

    Free plan comparison

    Here’s how Omnisend and Privy free plans compare with each other.

    • Privy lets you send emails to a maximum of 100 contacts on the free plan, whereas Omnisend allows you to send emails to 250 contacts.
    • Omnisend offers more robust email marketing features than Privy. You can sync Privy with email providers but it does not offer email marketing on its own.
    • Marketing automation features (email, sms, or other channels) are available with Omnisend’s free plan but not with Privy’s.
    • Omnisend offers A/B testing even with its free plan, while Privy doesn’t.

    Omnisend also offers these features as part of its free plan:

    • Email templates to create stunning email campaigns
    • Pre-built workflows and automation
    • Clickmaps
    • Sending a repeated email to recipients who didn’t open the first one
    • Popups
    • Unique discount coupon codes
    • Facebook Custom Audiences and Google Customer Match
    • Gamification signup form Wheel of Fortune

    Main features

    Let’s compare some of the main features of Omnisend with that of Privy.

    • Omnisend is known for its robust marketing automation features tailored specifically for ecommerce businesses. Privy focuses more on personalization and targeted messaging.
    • For ecommerce businesses, Omnisend offers more comprehensive email marketing features compared to Privy.
    • Omnisend provides robust A/B testing capabilities for various elements of your email campaigns. Privy focuses more on A/B testing for pop-ups and targeted messaging.

    With 4.8 stars on Shopify, Omnisend is, without a doubt, one of the best Privy alternatives out there.

    Ecommerce features

    • Both Privy and Omnisend support ecommerce stores and have integrations with ecommerce platforms, but Privy offers fewer integrations.
    • Segmentation and targeting features are available only with Privy’s paid plans, while Omnisend offers these in its free plan.
    • Privy specializes in list building and provides a range of tools to capture leads and grow your email list. Omnisend’s focus is more on comprehensive email marketing automation, but it also offers robust list-building features.

    Privy is quite basic when it comes to email marketing features for ecommerce brands. In comparison, Omnisend offers features like a product picker that you can use to directly add products to your emails from your website. 

    Combine that with an intuitive email builder and you can create stunning emails to engage your subscribers.

    Pricing:

    OmnisendPrivy
    FreeFor 250 contactsFreeFor 100 contacts
    StandardStarts at $16/mo for 500 contacts and 60 SMSStarterStarts at $30/mo for 1,500 contacts
    ProStarts at $59/mo for 2,500 contacts and 3,933 SMSGrowthStarts at $45/mo for 2,000 email contacts and 75 text contacts

    Customer support

    Omnisend offers award-winning customer support, which makes it one of the best Privy alternatives. 

    Privy, like Omnisend, also offers great customer service.

    For a detailed comparison between Omnisend and Privy, check out our blog post Privy vs. Omnisend.

    2. Justuno

    Justuno homepage

    G2 rating: 4.3/5

    Shopify rating: 4.6/5

    Next on our list of the best Privy alternatives is Justuno. Although Justuno is a conversion optimization tool, it does offer email marketing capabilities.

    With its pop-ups, banners, and personalized messaging, Justuno helps you grab visitors’ attention and turn them into customers.

    Free plan comparison

    Justuno does not offer a free plan like Privy. It does, however, offer a 14-day free trial.

    Main features

    Both Privy and Justuno are powerful tools, but they have slightly different feature sets. Here’s a comparison of their key features:

    • Justuno provides advanced targeting options based on visitor behavior, location, and more. Privy also offers targeting options but with slightly fewer customization options.
    • Justuno excels in providing personalized messaging and dynamic product recommendations based on visitor data. Privy also offers some personalization features but with less flexibility.
    • Justuno offers more comprehensive analytics and reporting features to track performance and visitor behavior than Privy.

    Pricing comparison

    JustunoPrivy
    FreeFor 100 contacts
    EssentialStarts at $29/mo for up to 10,000 website monthly visitorsStarterStarts at $30/mo for 1,500 contacts
    PlusStarts at $399/mo for unlimited monthly visitorsGrowthStarts at $45/mo for 2,000 email contacts

    Customer support

    Both Privy and Justuno provide email and chat support to all their customers. However, Justuno also offers a help center with detailed guides and video tutorials.

    3. OptinMonster

    OptinMonster homepage

    G2 rating: 4.3/5

    Shopify rating: 3.7/5

    If you want to boost website conversions, then OptinMonster is one of the Privy alternatives you must try. 

    With its user-friendly interface, you can create eye-catching pop-ups and forms without any coding. OptinMonster’s smart targeting options make sure your messages reach the right people at the right time.

    Free plan comparison

    OptinMonster does not offer a free plan.

    Main features

    Both Privy and OptinMonster are powerful tools for increasing website conversions.

    Let’s compare some of their features.

    • OptinMonster provides a wide range of professionally designed templates, offering more options for customization. Privy, on the other hand, has a much smaller selection.
    • OptinMonster offers extensive customization features, allowing you to fine-tune every aspect of your pop-ups and forms. Privy is great for beginners but not for advanced users.
    • Both tools provide A/B testing features, but Privy’s is limited compared to OptinMonster.

    Pricing comparison

    OptinMonsterPrivy
    BasicStarts at $9/mo for  2,500 pageviews,
    unlimited contacts
    FreeFor 100 contacts
    PlusStarts at $19/mo for 10,000 pageviews,
    unlimited contacts
    StarterStarts at $30/mo for 1,500 contacts
    ProStarts at $29/mo for 25,000 pageviews,
    unlimited contacts
    GrowthStarts at $45/mo for 2,000 email contacts
    GrowthStarts at $49/mo for 100,000 pageviews,
    unlimited contacts

    Customer support

    Privy offers live chat and email support to all customers. OptinMonster offers email support and live chat support to “Pro” and “Growth” customers.

    4. OptiMonk

    OptiMonk homepage

    G2 rating: 4.8/5

    Shopify rating: 4.9/5

    OptiMonk is one of the best Privy alternatives for businesses looking for website personalization.

    It uses pop-ups and other smart messages to grab attention and engage users. You can customize the messages, target specific audiences, and track results. OptiMonk is an effective tool to boost sales and grow your online business.

    Free plan comparison

    The free plan of OptiMonk offers a range of features to enhance website conversions, including customizable pop-ups, exit-intent technology, and targeting options. Privy’s free plan also provides similar features.

    Main features

    Here is a comparison of the features:

    • OptiMonk provides a wide range of targeting options, including behavior-based targeting, geolocation targeting, and more. Privy’s targeting options are generally effective, but they are not as extensive as OptiMonk’s.
    • OptiMonk provides a robust set of design customization features. Privy has slightly fewer customization options compared to OptiMonk.
    • OptiMonk integrates with more ecommerce platforms than Privy.

    Pricing comparison

    OptiMonkPrivy
    FreeFor up to 15,000 pageviewsFreeFor 100 contacts
    EssentialStarts at $39/mo for up to 30,000 pageviewsStarterStarts at $30/mo for 1,500 contacts
    GrowthStarts at $99/mo for 100,000 pageviewsGrowthStarts at $45/mo for 2,000 email contacts and 75 text contacts
    PremiumStarts at $249/mo for 500,000 pageviews

    Customer support

    OptiMonk offers multiple support channels and faster response times compared to Privy.

    Elevate your campaigns with Omnisend’s email builder

    5. Mailchimp

    Mailchimp homepage

    G2 rating: 4.4/5

    Shopify rating: 3.5/5

    Mailchimp is one of the best Privy alternatives. Its user-friendly interface allows you to design beautiful emails, manage your subscriber list, and track campaign performance.

    Mailchimp also offers robust automation tools to save you time and effort.

    Free plan comparison

    The free plan of Mailchimp lets you send up to 1,000 emails per month to a maximum of 2,000 subscribers. Privy only allows 100 contacts on its free plan.

    Mailchimp’s free plan includes email templates, marketing CRM, audience segmentation, and simple automation, while Privy’s free plan focuses primarily on pop-ups and website banners.

    Main features

    Here is a comparison of the features:

    • Mailchimp offers a robust automation platform with a wide range of features. Privy’s automation options are more limited in comparison.
    • Unlike Privy, Mailchimp provides various criteria and filters to segment your audience creating highly targeted and personalized email campaigns.
    • In terms of email marketing capabilities and mass email services, Mailchimp is a more feature-rich solution than Privy.

    Pricing comparison

    MailchimpPrivy
    FreeFor 1,000 monthly emails,
    500 contacts
    FreeFor 100 contacts
    EssentialsStarts at $9.33/mo for 5,000 emails,
    500 contacts
    StarterStarts at $30/mo for 1,500 contacts
    StandardStarts at $13.93/mo for 6,000 emails, 500 contactsGrowthStarts at $45/mo for 2,000 email contacts and 75 text contacts
    PremiumStarts at $278.64 for 150,000 emails, 10,000 contacts

    Customer support

    Fore free plan users it offers 30-day email support. With Essentials and Standard plans, you get 24/7 email and chat support. Premium plan customers get phone and priority support.

    Interested in Mailchimp alternatives?
    Read our blog post on the best Mailchimp alternatives.

    6. Constant Contact

    Constant Contact homepage

    G2 rating: 4/5

    Shopify rating: 3.2/5

    With its user-friendly interface and drag-and-drop editor, creating eye-catching email campaigns with Constant Contact is a breeze. Plus, it offers robust features, excellent customer support, and high deliverability.

    Free plan comparison

    Unlike Privy, Constant Contact does not have a free plan. But, it does offer a 14-day free trial on all its plans.

    Main features

    Let’s compare the features:

    • Constant Contact offers a user-friendly interface, extensive template library, and robust analytics. Privy focuses excels in advanced targeting and personalized campaigns.
    • Constant Contact provides a wide range of automation features, including email autoresponders, triggered emails, and contact segmentation. Privy focuses more on creating tailored automated workflows.
    • Constant Contact provides a user-friendly drag-and-drop editor with a wide range of customizable templates. Privy offers more customization options for pop-ups and opt-in forms.

    Pricing comparison

    Constant ContactPrivy
    LiteStarts at $12/mo for 500 contactsFreeFor 100 contacts
    StandardStarts at $35/mo for 500 contactsStarterStarts at $30/mo for 1,500 contacts
    PremiumStarts at $80/mo for 500 contactsGrowthStarts at $45/mo for 2,000 email contacts and 75 text contacts

    Customer support

    Constant Contact has a reputation for excellent support offering phone, email, and live chat support. Privy also has great customer support, but Constant Contact’s team is more responsive.

    Check out our article on Constant Contact alternatives for more options.

    7. Sleeknote

    Sleeknote homepage

    G2 rating: 4.3/5

    The last on our list of the best Privy alternatives is Sleeknote. It is a great choice for capturing leads and growing your email list.

    With its user-friendly interface and customizable templates, creating eye-catching pop-ups and forms is a breeze.

    Free plan comparison

    Sleeknote does not have a free plan.

    Main features

    Here’s how the main features compare:

    • Sleeknote provides advanced automation features, including personalized email campaigns, behavior-triggered messages, and audience segmentation. Privy focuses more on targeted messaging and personalized experiences.
    • Both Sleeknote and Privy provide a robust set of features for list building.
    • Sleeknote provides A/B testing functionality for pop-ups and forms. Privy provides A/B testing for email campaigns and messaging.

    Pricing comparison

    SleeknotePrivy
    LiteStarts at $69/mo (25K monthly visitors)FreeFor 100 contacts
    BasicStarts at $83/mo (50K visitors)StarterStarts at $30/mo for 1,500 contacts
    PlusStarts at $155/mo (125K visitors)GrowthStarts at $45/mo for 2,000 email contacts
    ProStarts at $319/mo (300K visitors)
    PremiumStarts at $470/mo (500K visitors)

    Customer support

    Privy offers different support options, but Sleeknote’s customer support is known to be reliable and responsive.

    Conclusion

    When looking for Privy alternatives, many noteworthy options stand out. Different platforms have their unique strengths. So, it’s crucial to consider your specific needs and goals to determine the best alternative for your business.

    Are you ready to take your ecommerce email marketing to the next level? Experience the power of Omnisend
    Bernard Meyer
    Article by
    Bernard Meyer

    Bernard is the Sr. Director of Communications & Creative at Omnisend, with a passion for good research, helping ecommerce businesses with their marketing automation needs, and beating absolutely everyone in Mario Kart 64.


    related features
    These are the Omnisend features that can help you get the results mentioned in the article.