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Global Accessibility Awareness Day 2024: The Business Case For Accessibility Grows Stronger

Forrester eCommerce

In 2023, we saw more firms commit to digital accessibility, with emerging regulations bringing a sense of urgency to the work. Here are a few of the highlights from the past year and advice to help firms mature their digital accessibility efforts in 2024.

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European Tech Spend Bounces Back In 2024

Forrester eCommerce

2024 promises a better tech spend outlook for Europe — Forrester forecasts that European tech spend will bounce back to grow 5.1% in 2024, almost double its rate in 2023.

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Were Our Predictions For 2023 Correct?

Forrester eCommerce

We made bold calls for 2023. Discover the accuracy of Forrester's Predictions 2023. And get a first peek at what we'll cover in our 2024 predictions. Did they come true?

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What I Learned About Sales Technology In 2023

Forrester eCommerce

This blog provides a 2023 year in review of the sales technology market, along with a view on how it will impact 2024.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Brendan Witcher - VP, Principal Analyst at Forrester

Significant modifications are on the horizon for digital commerce in retail and customer experience come 2024. The pace of tech shifts will intensify, businesses are set to defund legacy solutions, and attractive opportunities will surface as social and retail media players join forces.

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GenAI Drives The Narrative, But A More Confident Tech Economy Is The Real Story Beyond The Q4 2023 Tech Services Earnings

Forrester eCommerce

Last week, we issued our analysis of the Q4 2023 earnings announcements of large public technology service providers. First, tech service providers grew much slower in 2023 than in 2022 signaling a belt tightening in technology spend. But providers project faster growth in 2024 fueled by core transformations and investments in AI.

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US Tech Spend Outpaces The Overall Economy In 2024

Forrester eCommerce

2024 promises a better tech spend outlook for the US — Forrester forecasts that US tech spend will grow 5.5% in 2024, up from 4.5% in 2023.

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The Future of Customer Loyalty: Rewards, Retention, Appreciation, and More

Speaker: Jennifer Hileman - Director, Retail Data & Technology at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Key Insights: Retail Agility with Composable Solutions: Learn how adopting a composable approach can help your business thrive, through the holiday frenzy and the entire year of 2024. November 15, 2023 at 9:30am PST, 12:30pm EST, 5:30pm GMT

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How Personalized Customer Experiences Drive Retail Growth and Revenue

Speaker: Shaunna Bruton - Associate Director of Product Strategy at Orium | Sam Panzer - Director of Industry Strategy at Talon.One | Frank Passantino - Director of Product Management at Bloomreach

In this session we’ll cover: A pulse check on retailers’ priorities heading into 2024 Cross-channel personalization and cracking frictionless omnichannel CX AI and the potential for personalization Our recommendations based on the state of the industry Don’t miss out and sign up today!

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

This session will cover: How to prepare your organization for the changes and challenges that come with digital transformation Gaining support for transformation from key stakeholders Creating a timeline, defining success, assessing your skills, and rallying your team for the journey ahead Navigating the complex, challenging, and growth-enabling path (..)

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

In this session you’ll learn: The integral relationship between payment experience and customer satisfaction Proven methods for optimizing the checkout journey Leveraging payments data for personalized marketing and enhanced customer loyalty Gain invaluable insights into consumer behavior across online and offline channels through data 📅 June (..)

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Prepare to be inspired as we unravel the secrets to success in a fast-paced retail environment, where a well-crafted data strategy is the key to unlocking sustainable growth 📈 You’ll walk away with insights into the following: Deep dive into analytic techniques and the inherit value of data 🔍 The key to leveraging data and improving (..)