Sun.Oct 10, 2021

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The Elements of the Perfect Ecommerce Post-Click Experience

Omnisend

Reading Time: 6 minutes. One click. That’s all it takes for a visitor to go from viewing your ad to purchasing your product. Yet most ecommerce ads don’t secure that click because they direct visitors to cluttered product pages that fail to engage them : . Let’s break down the data: Visitors who come to a product page view 42% fewer pages (8.8 per shopping session) than those who see a post-click landing page (12.5 per shopping session) Product page visitors convert at about half the rate of pos

eCommerce 148
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International Marketplace Shipping: What’s Changed, What’s Coming

ChannelAdvisor

Krish Iyer, Head of Industry Relations and Strategic Partnerships at ShipStation, recently spoke at ChannelAdvisor Connect about the changes taking place in international marketplace selling. His talk “International Marketplace Selling 2021 and Beyond: What Happened in 2021 That Affects You This Year and Beyond?” can be viewed on-demand here , however, for ease of disseminating his important observations, we have put together an overview of his key points.