Kooomo launches B2B catalogue site for global retailer Blauer H.T.

Retail Technology Review

the clothing brand created following technical, functional and high-performance standards, has chosen global e-commerce platform provider Kooomo to launch its showcase website specifically designed for its growing B2B customer base. Blauer H.T., Internet Retailing Retail Supply Chain

How to Track the B2B Ecommerce Metrics That Matter

BigCommerce

Within the B2B market, there are several metrics you can measure, analyze and compare. If you don’t want to get… B2B Ecommerce b2b b2b ecommerce data data driven business

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BigCommerce Wins 22 Medals in 2022 Paradigm B2B Combine Midmarket and Enterprise Editions

BigCommerce

BigCommerce is proud to share that it has received high honors as a top solution in the 2022 Paradigm B2B… BigCommerce News b2b b2b ecommerce b2c Ecommerce ENT enterprise Midmarket MM Paradigm Paradigm B2B Combine

Inside Gildan’s Digital Transformation to B2B Ecommerce

BigCommerce

Started in 1946 in Montreal, Canada as a children’s apparel manufacturing company, Gildan has gone on to become one of… B2B Ecommerce b2b b2b ecommerce Gildan

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B2B Distribution Roundtable: The Challenges & Solutions of Buying and Selling

Speaker: Jonathan Meyer, Kyle Mitzner & Jacobi Zakrzewski

Join Hawksearch’s Jonathan Meyer as he moderates a roundtable discussion with Bridgeline’s Kyle Mitzner and Luminos Labs’ Jacobi Zakrzewski, where they highlight the challenges and solutions surrounding B2B distribution.

How BB Wheels Made the Jump to B2B with BigCommerce

BigCommerce

With a… B2B Ecommerce b2b BB Wheels bigcommerce Direct to Consumer DTCWith more than a decade in business, BB Wheels is a small, family-owned business located in Albany, Minnesota.

How to Modernize B2B Ecommerce by Switching to SaaS: Q&A with StrikeTru

BigCommerce

Although open-source solutions, like Magento, offer greater control and flexibility over site customizations, they often involve a high total cost… B2B Ecommerce b2b b2b ecommerce bigcommerce Ecommerce Interview Open SaaS SaaS Solutions StrikeTrue

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How to Find the Right B2B Ecommerce Solution: Q&A with Brilliance

BigCommerce

In the past, many B2B businesses have been slow to adopt ecommerce. One eMarker report forecasted that only 9% of… B2B Ecommerce

B2B 355

9 B2B Ecommerce Trends to Drive Your Long-Term Sales Strategy

BigCommerce

Ecommerce drove 13% of total B2B sales in the U.S. Forrester projected in December that share would reach… B2B Ecommercein 2019.

B2B 388

BigCommerce Named a Strong Performer Among B2B and B2C Ecommerce Platforms by Industry Report

BigCommerce

At BigCommerce, we strive to provide the best tools and resources to help merchants across the world make the most… BigCommerce News b2b b2c bigcommerce Forrester Wave Forrester Wave Report

The Evolution of the B2B Buying Process

BigCommerce

Picture this: A brand new prospect lands on your… B2B EcommerceBefore we go any further, let’s daydream a bit, shall we?

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

Keith Karlick Shares How to Build Engaging B2B Experiences at Make it Big 2021

BigCommerce

With the rise of millennial buyers, more B2B businesses are looking to create B2C-like buying experiences. At BigCommerce’s 2021 Make… Make It Big b2b Make It Big 2021 MIB MIB 2021

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Gain Insight Into B2B Martech Decisions And Trends

Forrester Digital Transformation

Have you wondered what other B2B leaders think of martech solutions? Here’s your chance to help shape the future of B2B marketing technology decisions. Age of the Customer B2B Marketing B2B Research Marketing Operations Marketing Technology (martech

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The B2B CMO And Marketing Operations: A Symbiotic Relationship

Forrester Digital Transformation

B2B Marketing B2B Research Chief Marketing Officer Marketing Marketing OperationsCMOs and marketing operations teams benefit greatly by partnering and working together.

Closing The B2B Trust Gap

Forrester Digital Transformation

When we asked B2B marketing and brand leaders in Forrester’s 2021 Brand And Communications Survey if they act in […]. Age of the Customer B2B Marketing B2B Research Chief Marketing Officer Customer Experience Measurement Marketing B2B

B2B 83

Conversation Automation, Personalization, and AI: 5 Key Findings for B2B Marketers

Forrester Digital Transformation

Across industries and audience demographics, conversational interfaces and the interactions they support are becoming embedded in the B2B digital experience as buyers and customers continue to show preference for self-guided interactions at each stage of their journeys.

B2B 83

Emerging Trends That Will Move Commerce in 2022

Experts predict emerging trends in Supply Chain, eCommerce, and Customer Experience that will determine winners in commerce in 2022.

These Six Competencies Raise The Bar For B2B Paid Media Advertising

Forrester Digital Transformation

B2B organizations should evaluate their paid media advertising maturity across six competencies: advertising strategy, talent and technology, audience savvy, brand/demand interlock, measurement and testing, and creative excellence.

B2B 81

Taking Your Business Online: Find Your B2B Ecommerce Platform Match

BigCommerce

The B2B landscape is quickly shifting away from the more traditional offline territory, with more and more companies hopping on… B2B Ecommerce

B2B 229

How B2B Order Management is Improving Efficiency and Driving Growth

BigCommerce

The popularity of B2B ecommerce is on the rise. You’re… B2B EcommerceBut, with this increased market opportunity comes increased customer expectations.

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Overcoming The Insights Gaps Of The B2B Revenue Engine

Forrester Digital Transformation

Age of the Customer B2B Marketing B2B Research Data InsightsOrganizations who consistently produce and take action on insights simply perform better. We can help get you there.

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11 B2B Companies Who Are Getting Ecommerce Right

BigCommerce

It’s clear that B2B brands who expect to compete in the coming years will need an ecommerce solution that meets… B2B Ecommerce

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Who Are The B2B “Early Deciders”?

Forrester Digital Transformation

Age of the Customer B2B CX B2B Marketing B2B Research Brand and CommunicationsPoliticians of all persuasions will agree that people make decisions in strange ways. The motivations of voters are complex.

B2B 83

Can B2B CMOs Save The Planet Too?

Forrester Digital Transformation

B2B Marketing Brand and Communications Chief Marketing Officer CMO Trends

B2B 78

Let’s Chat About Conversation Automation Technology In B2B Marketing

Forrester Digital Transformation

Conversation automation technologies help B2B marketing and sales leaders holistically approach the design, deployment, and optimization of conversational interactions to deliver relevance and value in the moment while informing the timing and treatment of the next action.

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The 10 Best Ways To Spend Your B2B Paid Media Budget In 2022

Forrester Digital Transformation

Account-Based Marketing (ABM) Advertising B2B MarketingWhat's the best way to spend your paid media advertising budget in 2022? Forrester Principal Analyst John Arnold shares the 10 best ideas.

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Flexible B2B Ecommerce Payments Are Easier than Ever. What Are You Waiting For?

BigCommerce

Too many B2B firms are falling behind the payment technology curve, putting their… B2B EcommerceCan we be frank for a minute?

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B2B Rebranding Is On The Rise

Forrester Digital Transformation

Age of the Customer B2B Marketing B2B Research Brand and Communications CMO TrendsOne of the most consequential and long-lasting decisions a marketing leader can make is to change the organization’s brand.

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B2B Ecommerce Site Design

BigCommerce

Analysts have forecasted that global B2B ecommerce revenue will top $6.7 B2B ecommerce alone had already surpassed $5 trillion in revenue. And yet, so few B2B brands are online. You might not want to show your prices: Pricing gouging is most real in the supplier and B2B space. The following 13 sites will show you how you can get off to the right start in building a best of the best in B2B ecommerce site design. Sell B2B & Wholesale Products Online.

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The Quantum Physics Of Future-Ready B2B Content

Forrester Digital Transformation

Age of the Customer B2B CX B2B Marketing B2B Research Chief Marketing Officer Content Strategy and Operations Digital Transformation personalization promoted

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Interview with Brian Beck: Transforming the B2B Commerce Model 

Kibo

We had the chance to interview Brian Beck, Managing Partner at Enceiba and author of the book Billion Dollar B2B Ecommerce for our Talking Shop video series. Is now the ideal time for B2B companies to invest in digital commerce? How composability fits into B2B commerce.

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Clearing the Way for B2B Personalization Success

Kibo

In a MarketingCharts article , B2B marketers noted that there are a variety of hurdles to setting up scalable B2B personalization in their organization. For example, B2B companies often cite a lack of data about clients and prospects. Top customers are even more valuable in B2B.

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Four Takeaways From B2B Summit North America

Forrester Digital Transformation

Here are my key takeaways from my first time at Forrester's B2B Summit North America. B2B Marketing B2B Research Marketing Operations Marketing Technology (martech

B2B 52

Four Key Ways B2B Buying Varies Across Global Regions

Forrester Digital Transformation

Age of the Customer B2B Marketing B2B Research Chief Marketing Officer marketing strategy Portfolio MarketingUnderstanding key differences in the purchasing process will improve your marketing, sales, and product strategies.

B2B 83

Choosing An Advertising Platform For Your B2B Business

Forrester Digital Transformation

Or, are there advertising platforms that can do both and do it well enough to cover the range of B2C and B2B use cases across your company? Account-Based Marketing (ABM) Advertising B2B Marketing B2C Marketing

B2B 52

Commercetools Adds B2B Functionality to its Core Platform

Retail TouchPoints

Headless commerce provider commercetools has added B2B functionalities to the core offering of commercetools Composable Commerce. Digital Commerce Solution Spotlight b2b commercetools solution spotlight

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Asking The Right Questions For B2B Marketing ROI

Forrester Digital Transformation

B2B Marketing B2B Research Business Intelligence Business Value Data Insights marketing measurement & optimization Marketing Operations marketing strategyThe “right” formula for calculating marketing ROI depends on the underlying business question that you are looking to answer.

B2B 83

17 B2B Ecommerce Companies Taking Advantage of a $6.7 Trillion Opportunity (+ How Your Brand Can, Too)

BigCommerce

Their team works with category-leading brands looking to launch B2B as well as Direct-to-Consumer including Cargill, Citizens of Humanity and Dollar Tree. By all the most recent reports, analysts have forecasted that global B2B ecommerce revenue will top $6.7 B2B ecommerce alone had already surpassed $5 trillion in revenue. And yet, as of 2014, only 22% of B2B businesses in the U.S. So, what’s holding B2B businesses up? B2B Ecommerce Misconceptions.

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B2B Sellers Must Reevaluate How They Build Trust With Buyers

Forrester Digital Transformation

B2B buyers are making decisions on behalf of their employer and must constantly balance not only the risk factors of their organization and the functions they represent but also their own professional risk factors.

B2B 83

The B2B Content Guide: High-Performing Campaigns Succeed Across The Buyer Journey

Forrester Digital Transformation

Create an insight-driven B2B content strategy development that aligns to the campaign implementation process. B2B Marketing Campaign Planning And Implementation Content Strategy and Operations Europe

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Supplier e-commerce sites failing B2B buyers

Retail Technology Review

B2B suppliers are failing buyers, new research has found, with 52% of e-commerce sites not fully meeting expectations. Critical Issues Internet Retailing Retail Supply Chain

B2B 118

A Practical Guide to B2B Content Marketing

Digital Doughnut

Especially in the B2B space, it has gained tremendous attention for varied reasons. B2B content marketing now gives exciting opportunities to businesses of all sizes to innovate with customer engagement without depleting a huge marketing budget. B2B, Content, Social Media

B2B 91