5 Ecommerce Marketing Tips to Boost Sales

Omnisend

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small.

2021 Ecommerce Marketing Calendar

ecomdash

Marketing calendars allow you to plan your campaigns in advance. The post 2021 Ecommerce Marketing Calendar appeared first on Ecomdash. Ecommerce MarketingBe sure to mark your calendar with these important dates for 2021.

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Marketing Through Coronavirus: How to Pivot Your Ecommerce Marketing Plan in Times of Crisis

BigCommerce

Good marketing, at its core, has to include a deep understanding of your target market — their day-to-day lives, their challenges,… COVID-19 Ecommerce Marketing

Easter Ecommerce Marketing Tips

ecomdash

Easter may not seem like a major shopping holiday, but it can be when you use these tips and tricks for your ecommerce store. The post Easter Ecommerce Marketing Tips appeared first on Ecomdash.

Ecommerce Marketing 101: Personas, Traffic Drivers, Advertising Channels & More

BigCommerce

Ecommerce marketing is the practice of driving top-of-funnel traffic to convert into sales and customers. And there are hundreds of… Analysis + Analytics Ecommerce Marketing

Get Prepared: CCPA for eCommerce Marketers

Zaius

Customer data might be cookies, names, addresses, emails, or mechanisms of identification, or more, and you could be sending them to social media, ad networks, your CRM, your loyalty program, your ecommerce platform, or a variety of other places.

Customer Analytics: Where the Answers to All of Your Ecommerce Marketing Questions Live

BigCommerce

There’s a lot that goes into becoming a great ecommerce marketer. You might be phenomenal at writing website copy, email… Analysis + Analytics

Customer Retention Should be Ecommerce Marketing Priority #1: The Why, The How and The Return

BigCommerce

While… Ecommerce Marketing customer retentionDid you know that customers who stick with your brand over time will spend 67% more than new customers?

The Top 10 Mistakes Ecommerce Marketers Make

Zaius

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. Even if you’ve created a robust ecommerce marketing strategy, doing the wrong thing at the wrong moment could chase away even your very best customers. So what are the most common mistakes that ecommerce companies make? Here are the top 10 mistakes we’ve seen ecommerce marketers make. Don’t sync up marketing and customer service.

Best eCommerce marketing tips to create offers that convert

Omniconvert

Here are some of the best eCommerce marketing tips to create such offers. The post Best eCommerce marketing tips to create offers that convert appeared first on Omniconvert Ecommerce Growth Blog. Customer Value Optimization eCommerce Growth

WHITEPAPER: 8 Critical Campaigns for Ecommerce Marketers in 2018

Zaius

We’ve outlined the 8 email marketing campaigns that every ecommerce marketer should implement in 2018 in order to achieve success. The post WHITEPAPER: 8 Critical Campaigns for Ecommerce Marketers in 2018 appeared first on Zaius. Homepage Featured Optimization Report ecommerce marketing campaignsLearn more now. .

11 eCommerce Marketing Automation Systems Compared

Inflow Insights

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? 2014 Marketing Technology Landscape Image by Scott Brinker at Chiefmartec.com ]. 2018 Marketing Technology Landscape Image by Scott Brinker at Chiefmartec.com ].

eCommerce Marketing Software To Drive Conversions

Groove

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you.

Map Your Ecommerce Marketing to the Customer Lifecycle

Zaius

Much like the phases of the moon, your buyers go through a series of stages as they engage with your ecommerce brand. This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective B2C marketing. If your customer lifecycle today only has two steps — not-a-customer and customer— you’re thinking about your ecommerce marketing far too simply. Not every ecommerce business has the same exact customer lifecycle.

Omnichannel Ecommerce Marketing is Within Reach

Zaius

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. That’s despite the fact that research from the CMO Council and Netsertive revealed that 94% of marketers think that providing an omnichannel customer experience is crucial to business success. What is an omnichannel marketing strategy?

Top eCommerce Marketing Mistakes to Avoid in 2021 [With Easy Fixes]

MakeWebBetter

The eCommerce business world is tricky and full of hurdles to plan and implement. Although eCommerce has become the lifeline for various businesses; eCommerce marketing mistakes have failed many online marketing agencies. 90% of online startups fail within 120 days.

5 Worst Ecommerce Marketing Mistakes: What Not to Do

ecomdash

What are the 5 most common ecommerce marketing mistakes? The post 5 Worst Ecommerce Marketing Mistakes: What Not to Do appeared first on Ecomdash. Ecommerce MarketingHere’s what to watch out for and learn how to avoid these usual first-time mistakes.

Email Automation: Pro Tips for Ecommerce Marketers to Win Big

BigCommerce

Email marketing continues to reign as the highest performing marketing channel for return on investment (ROI), according to the 2018… Email Marketing

10 Must-Use Social Media Marketing Strategies for eCommerce Marketers

Ecommerce Guru

The e-commerce market is more competitive by the day, and to develop a loyal customer base, e-commerce organizations need to understand innovative ways to establish relationships with their customers. Social Media social media marketing social media strategies

Ecommerce Marketing Ideas That Don’t Offer a Discount

Zaius

The thinking behind discounting in ecommerce goes something like this: Once you lure in a new customer, they’ll fall in love with your product, get hooked, and come back for multiple repeat purchases. Because we work with a lot of ecommerce stores that face these exact issues every time they send out a new email campaign, we understand the struggle. Isn’t that basically ecommerce marketing strategy 101?” Need some marketing ideas for your own contest?

Map Your Ecommerce Marketing to the Customer Lifecycle

Zaius

This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective ecommerce marketing. The depth of segmentation and detail of your customer lifecycle should influence all of your marketing activities and be measured by specific customer engagement and behavior. You cannot market to one-time buyers or potential customers in the same way that you market to a loyal customer of 5 years , for example.

eCommerce Marketing Agency: How Does It Work?

Groove

If you haven't worked at or with an eCommerce marketing agency before, understanding what we do and how we do it often leads to a number of questions: How does an agency operate? Groove Commerce is committed to helping eCommerce businesses grow. Internal Marketing Employee.

How to Make Your Ecommerce Copywriting Sales-Ready

BigCommerce

There’s a lot of conflicting advice out there when it comes to ecommerce copywriting. Some experts will tell you that… Ecommerce Marketing ecommerce marketing

COVID-19 Impacts on eCommerce Marketing Key Performance Indicators

Inflow Insights

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. What has been the impact on eCommerce? .

Beauty Ecommerce Marketing: The Must-Know Trends to Grow Your Beauty Brand

Omnisend

The beauty ecommerce business is booming. Beauty ecommerce businesses have major opportunities to line their pockets, now that customers are forced to find other ways to get their beauty products. Influencer Marketing is Critical for Branding and Reach. Reading Time: 8 minutes.

A Simple Ecommerce Marketing Plan Worth $118,000+

A Better Lemonade Stand

All it takes is a simple ecommerce marketing plan. The post A Simple Ecommerce Marketing Plan Worth $118,000+ appeared first on A Better Lemonade Stand. You there. Would you write one article a week if I said you could make $118,000 in your first year? Getting Traffic Strategy & Analytics

Creative Content Ideas That Can Change The Face of Your Ecommerce Marketing

Omniconvert

Ecommerce is becoming more and more competitive. As a result, businesses are getting more creative with their eCommerce marketing, and the top brands are now exploring unusual ways of promoting their products and services to stand out in crowded markets.

How to Add Push Notifications to Your Ecommerce Marketing Toolbox

Omnisend

Today, I’m happy to announce that now you can add push notifications to your omnichannel marketing toolbox with Omnisend. You can now add this channel to Read more The post How to Add Push Notifications to Your Ecommerce Marketing Toolbox appeared first on Ecommerce Marketing Automation | Omnisend. Every day new channels are emerging in the digital sphere, and while push notifications aren’t new per se, they are beginning to catch on for a lot of retailers.

$2,000 Ecommerce Marketing and Technology Science Scholarship

Ecommerce Platforms

Calling all marketing students and students of technology science! This is the Ecommerce Scholarship page, where we ask you to submit your application to potentially receive a contribution to go towards your tuition and school supplies. At Ecommerce Platforms, we strive to locate products, platforms, marketing tools and tips so that entrepreneurs and ecommerce professionals can establish the most effective systems for selling anything from new inventions to eBooks.

7 Strategies to Drive Urgency in Your Ecommerce Marketing

Zaius

Why should you care about urgency in ecommerce? It’s your job as a B2C marketer to convince them to buy sooner rather than later. Every marketing communication — from emails to ads to web push — should aim to drive urgency in your buyers. Building a sense of urgency into your ecommerce marketing could even be the difference between hitting your revenue goals this quarter and missing them entirely.

10 ecommerce marketing tactics to increase sales

GetElastic

Statista predicts revenue from global retail ecommerce will rise to $4.88 Majority of shoppers gain inspiration and ideas from social media sites – it comes from posts of their friends and family or a social media advertisement from an ecommerce website. Email Marketing. Don’t underestimate the power of email marketing just because social media covers a huge space. Email marketing is and will always be a crucial part of the sales campaign.

How to Skyrocket Sales with Ecommerce Referral Marketing

BigCommerce

Back in the day, villagers would tell their neighbors about the best cobbler… Ecommerce Marketing customer loyalty ecommerce marketingReferrals are nothing new to the world.

The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Amazon edges near $1 trillion in market value. The State of Ecommerce in 2018. To understand the state of retail – especially ecommerce – think of it this way: 1. Amazon is the commodity market. Still, though it produces short-term profit, it eats into long-term return – and that’s not accounting for any future Amazon initiatives that eat into additional markets. Headless Commerce vs. Traditional Ecommerce. But Amazon is a commodity market.

The Ultimate List Of Ecommerce Marketing Tactics

Store Growers

This is the biggest and baddest list of ecommerce marketing tactics on the planet. Use the filters to find the marketing tactics that make sense for where your store is at today. You’ll get 54-pages of actionable marketing tips. The post The Ultimate List Of Ecommerce Marketing Tactics appeared first on Store Growers. Interactive Marketing

The Inside Scoop on Ecommerce Reviews: Why They Matter and How to Make the Most of Them

BigCommerce

In an ecommerce-driven world where customers… Ecommerce Marketing ecommerce marketingWhen you go to make an online purchase, what’s the first thing you do?

Mobile Marketing Strategy for Ecommerce – Why it Matters & How to Get it Right

BigCommerce

In the past decade,… Ecommerce Marketing ecommerce marketing mobile marketing sms marketingYou’re more likely to be reading this on your smartphone or mobile device than on desktop.

Mobile 379

Supercharge Your Ecommerce Sales Using These SMS Marketing Best Practices

BigCommerce

Ecommerce is growing faster than ever. In 2019, ecommerce generated $3.5 … Ecommerce Marketing ecommerce marketingtrillion in sales and is expected to hit $4.9…