Automation in Ecommerce Marketing: 3 Trends You Can’t Ignore

BigCommerce

You can say a lot about the world of digital marketing, but you can’t say that it’s boring. There’s always… Omnichannel Strategies Automation bigcommerce Ecommerce ecommerce marketing marketing omnichannel SMS trends

Marketing Through Coronavirus: How to Pivot Your Ecommerce Marketing Plan in Times of Crisis

BigCommerce

Good marketing, at its core, has to include a deep understanding of your target market — their day-to-day lives, their challenges,… COVID-19 Ecommerce Marketing

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2021 Ecommerce Marketing Calendar

ecomdash

Marketing calendars allow you to plan your campaigns in advance. The post 2021 Ecommerce Marketing Calendar appeared first on Ecomdash. Ecommerce MarketingBe sure to mark your calendar with these important dates for 2021.

Ecommerce Marketing 101: Personas, Traffic Drivers, Advertising Channels & More

BigCommerce

Ecommerce marketing is the practice of driving top-of-funnel traffic to convert into sales and customers. And there are hundreds of… Analysis + Analytics Ecommerce Marketing

Ecommerce Marketing Gaps You Should be Filling

ecomdash

Marketing can make or break an ecommerce brand. We'll help you find gaps within your marketing strategy and show you how to fill them. The post Ecommerce Marketing Gaps You Should be Filling appeared first on Ecomdash. Ecommerce Marketing

Drive Your Brand (+ Online Traffic) With The Perfect Ecommerce Marketing Plan

BigCommerce

of retail sales by… Ecommerce MarketingOnline shopping has steadily grown over the past few years and is expected to reach 17.5%

Customer Retention Should be Ecommerce Marketing Priority #1: The Why, The How and The Return

BigCommerce

While… Ecommerce Marketing customer retentionDid you know that customers who stick with your brand over time will spend 67% more than new customers?

Customer Analytics: Where the Answers to All of Your Ecommerce Marketing Questions Live

BigCommerce

There’s a lot that goes into becoming a great ecommerce marketer. You might be phenomenal at writing website copy, email… Analysis + Analytics

Get Prepared: CCPA for eCommerce Marketers

Zaius

Customer data might be cookies, names, addresses, emails, or mechanisms of identification, or more, and you could be sending them to social media, ad networks, your CRM, your loyalty program, your ecommerce platform, or a variety of other places.

5 Ecommerce Marketing Tips to Boost Sales

Omnisend

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small.

Top Ecommerce Marketing Trends Dominating In 2022

Ecommerce Guru

The ecommerce industry is frequently evolving to keep up with the changes in consumers’ preferences and demands. By taking the help of new and advanced technologies, all ecommerce businesses have a much easier time adapting their digital marketing statistics to these changes.

The Top 10 Mistakes Ecommerce Marketers Make

Zaius

Most advice for ecommerce marketers focuses on what you should be doing to improve your brand’s marketing. Even if you’ve created a robust ecommerce marketing strategy, doing the wrong thing at the wrong moment could chase away even your very best customers. So what are the most common mistakes that ecommerce companies make? Here are the top 10 mistakes we’ve seen ecommerce marketers make. Don’t sync up marketing and customer service.

Easter Ecommerce Marketing Tips

ecomdash

Easter may not seem like a major shopping holiday, but it can be when you use these tips and tricks for your ecommerce store. The post Easter Ecommerce Marketing Tips appeared first on Ecomdash.

WHITEPAPER: 8 Critical Campaigns for Ecommerce Marketers in 2018

Zaius

We’ve outlined the 8 email marketing campaigns that every ecommerce marketer should implement in 2018 in order to achieve success. The post WHITEPAPER: 8 Critical Campaigns for Ecommerce Marketers in 2018 appeared first on Zaius. Homepage Featured Optimization Report ecommerce marketing campaignsLearn more now. .

Email Automation: Pro Tips for Ecommerce Marketers to Win Big

BigCommerce

Email marketing continues to reign as the highest performing marketing channel for return on investment (ROI), according to the 2018… Email Marketing

Best eCommerce marketing tips to create offers that convert

Omniconvert

Here are some of the best eCommerce marketing tips to create such offers. The post Best eCommerce marketing tips to create offers that convert appeared first on Omniconvert Ecommerce Growth Blog. Customer Value Optimization eCommerce Growth

The Seller’s Guide to Ecommerce Marketing Automation

SellBrite

If you’re an ecommerce seller, we have good news—online shopping isn’t slowing down any time soon. dollars in the ecommerce industry, and it’s expected to rise to $5.4 With this rise in shopping activity, ecommerce marketing automation(EMA) is a no-brainer for sellers.

Map Your Ecommerce Marketing to the Customer Lifecycle

Zaius

Much like the phases of the moon, your buyers go through a series of stages as they engage with your ecommerce brand. This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective B2C marketing. If your customer lifecycle today only has two steps — not-a-customer and customer— you’re thinking about your ecommerce marketing far too simply. Not every ecommerce business has the same exact customer lifecycle.

eCommerce Marketing Software To Drive Conversions

Groove

When it comes to implementing eCommerce marketing software, many businesses don't know where to start. Whether your goal is to automate marketing or sales initiatives, improve site search, increase customer loyalty or convert more customers, there is a software for you.

Omnichannel Ecommerce Marketing is Within Reach

Zaius

True omnichannel marketing is tough to do well. But, according to the 2017 Ecommerce Holiday Report , 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. That’s despite the fact that research from the CMO Council and Netsertive revealed that 94% of marketers think that providing an omnichannel customer experience is crucial to business success. What is an omnichannel marketing strategy?

Ecommerce Marketing: 6 Tips to Drive More Sales

Omniconvert

Discover six eCommerce marketing tips you can add to your marketing plan to drive more sales to your online store in a sustainable way. The post Ecommerce Marketing: 6 Tips to Drive More Sales appeared first on Omniconvert Ecommerce Growth Blog.

HubSpot vs Marketo: Find The Best eCommerce Marketing Tool

Groove

In this blog, we’re comparing how HubSpot and Marketo stack up against one another in terms of eCommerce marketing. Email Marketing. Optimizing your email marketing strategy has never been easier with HubSpot’s Marketing Hub. HubSpot vs Marketo: Comparing Platforms.

What’s Hot in Jewelry Ecommerce Marketing

Omnisend

Ecommerce is booming, especially for the fashion and beauty sectors. Jewelry ecommerce isn’t quite at the same stature, but sales are rising and there’s plenty of opportunity for marketers to strike gold in making their brand known. Jewelry Ecommerce Trends.

Ecommerce Marketing Ideas That Don’t Offer a Discount

Zaius

The thinking behind discounting in ecommerce goes something like this: Once you lure in a new customer, they’ll fall in love with your product, get hooked, and come back for multiple repeat purchases. Because we work with a lot of ecommerce stores that face these exact issues every time they send out a new email campaign, we understand the struggle. Isn’t that basically ecommerce marketing strategy 101?” Need some marketing ideas for your own contest?

The Inside Scoop on Ecommerce Reviews: Why They Matter and How to Make the Most of Them

BigCommerce

In an ecommerce-driven world where customers… Ecommerce Marketing ecommerce marketingWhen you go to make an online purchase, what’s the first thing you do?

7 Growth Strategies for Ecommerce Marketers of All Expertises

Smile.io

If you’re an ecommerce marketer, you know growing sales to your online store is amongst your top priorities. Don’t worry, every marketer has been there. This can be made easy with winback marketing emails that are automated to send after a specified period of time.

How to Make Your Ecommerce Copywriting Sales-Ready

BigCommerce

There’s a lot of conflicting advice out there when it comes to ecommerce copywriting. Some experts will tell you that… Ecommerce Marketing ecommerce marketing

Mobile Marketing Strategy for Ecommerce – Why it Matters & How to Get it Right

BigCommerce

In the past decade,… Ecommerce Marketing ecommerce marketing mobile marketing sms marketingYou’re more likely to be reading this on your smartphone or mobile device than on desktop.

Mobile 426

10 Must-Use Social Media Marketing Strategies for eCommerce Marketers

Ecommerce Guru

The e-commerce market is more competitive by the day, and to develop a loyal customer base, e-commerce organizations need to understand innovative ways to establish relationships with their customers. Social Media social media marketing social media strategies

11 eCommerce Marketing Automation Systems Compared

Inflow Insights

Adding a marketing automation system to your eCommerce marketing arsenal is typically a worthwhile high ROI effort and is a mandatory part of Inbound Marketing for eCommerce. But given the fast growing plethora of marketing automation systems available, which is best for your business? 2014 Marketing Technology Landscape Image by Scott Brinker at Chiefmartec.com ]. 2018 Marketing Technology Landscape Image by Scott Brinker at Chiefmartec.com ].

Map Your Ecommerce Marketing to the Customer Lifecycle

Zaius

This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective ecommerce marketing. The depth of segmentation and detail of your customer lifecycle should influence all of your marketing activities and be measured by specific customer engagement and behavior. You cannot market to one-time buyers or potential customers in the same way that you market to a loyal customer of 5 years , for example.

6 Tips to Build the Perfect Ecommerce Marketing Strategy

Digital Doughnut

To maximize their ecommerce ROI, brands must know how to finetune their marketing strategy to attract the audience they seek. Advertising, Content, Ecommerce

Supercharge Your Ecommerce Sales Using These SMS Marketing Best Practices

BigCommerce

Ecommerce is growing faster than ever. In 2019, ecommerce generated $3.5 … Ecommerce Marketing ecommerce marketingtrillion in sales and is expected to hit $4.9…

The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Amazon edges near $1 trillion in market value. The State of Ecommerce in 2018. To understand the state of retail – especially ecommerce – think of it this way: 1. Amazon is the commodity market. Still, though it produces short-term profit, it eats into long-term return – and that’s not accounting for any future Amazon initiatives that eat into additional markets. Headless Commerce vs. Traditional Ecommerce. But Amazon is a commodity market.

387: John Jantsch Reveals His Strategy For Ecommerce Marketing In 2022

My Wife Quit Her Job

I have followed John’s blog, Duct Tape Marketing, for over a decade. And his writing inspired me to learn marketing skills to complement my technical skills. John is known as one of the world’s most practical small business marketing speakers and experts.

5 Worst Ecommerce Marketing Mistakes: What Not to Do

ecomdash

What are the 5 most common ecommerce marketing mistakes? The post 5 Worst Ecommerce Marketing Mistakes: What Not to Do appeared first on Ecomdash. Ecommerce MarketingHere’s what to watch out for and learn how to avoid these usual first-time mistakes.

eCommerce Marketing Agency: How Does It Work?

Groove

If you haven't worked at or with an eCommerce marketing agency before, understanding what we do and how we do it often leads to a number of questions: How does an agency operate? Groove Commerce is committed to helping eCommerce businesses grow. Internal Marketing Employee.

The Ultimate Guide to Conversational Marketing

BigCommerce

In 2020, marketing personalization isn’t just an option anymore — it’s an industry standard. Prospects landing on your website expect… Ecommerce Marketing ecommerce marketing

Top eCommerce Marketing Mistakes to Avoid in 2021 [With Easy Fixes]

MakeWebBetter

The eCommerce business world is tricky and full of hurdles to plan and implement. Although eCommerce has become the lifeline for various businesses; eCommerce marketing mistakes have failed many online marketing agencies. 90% of online startups fail within 120 days.

How to Skyrocket Sales with Ecommerce Referral Marketing

BigCommerce

Back in the day, villagers would tell their neighbors about the best cobbler… Ecommerce Marketing customer loyalty ecommerce marketingReferrals are nothing new to the world.

A Simple Ecommerce Marketing Plan Worth $118,000+

A Better Lemonade Stand

All it takes is a simple ecommerce marketing plan. The post A Simple Ecommerce Marketing Plan Worth $118,000+ appeared first on A Better Lemonade Stand. You there. Would you write one article a week if I said you could make $118,000 in your first year? Getting Traffic Strategy & Analytics

$2,000 Ecommerce Marketing and Technology Science Scholarship

Ecommerce Platforms

Calling all marketing students and students of technology science! This is the Ecommerce Scholarship page, where we ask you to submit your application to potentially receive a contribution to go towards your tuition and school supplies. At Ecommerce Platforms, we strive to locate products, platforms, marketing tools and tips so that entrepreneurs and ecommerce professionals can establish the most effective systems for selling anything from new inventions to eBooks.

7 Strategies to Drive Urgency in Your Ecommerce Marketing

Zaius

Why should you care about urgency in ecommerce? It’s your job as a B2C marketer to convince them to buy sooner rather than later. Every marketing communication — from emails to ads to web push — should aim to drive urgency in your buyers. Building a sense of urgency into your ecommerce marketing could even be the difference between hitting your revenue goals this quarter and missing them entirely.