Forrester eCommerce

FEBRUARY 5, 2024

We’re now accepting nominations for our Technology Strategy Impact and Enterprise Architecture Awards across the NA, EMEA, and APAC regions. Learn more about the awards and how to apply in this post.

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Technology Information Customer 404

Forrester eCommerce

FEBRUARY 23, 2024

Backed by decades of development and fueled by billions of dollars in language models, AI infrastructure, and AI-powered applications, technology is taking a massive leap forward. The technology and language models you need to bring real advances in productivity, experience, and revenue are ready […]

Technology 451

Technology Customer 451

Forrester eCommerce

JULY 14, 2024

Australian and New Zealand business and technology professionals have vastly different priorities as their organizations strive for a return to sustainable growth.

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Technology 264

Forrester eCommerce

OCTOBER 30, 2023

Dynamic changes are occurring in the technology infrastructure landscape, impacting the data center, remote work, edge environments, and connectivity. Learn more in our 2024 technology infrastructure predictions.

Technology 427

Technology Customer 427

Retail TouchPoints

JULY 9, 2024

UK retailer Co-op is working with Walmart Commerce Technologies to bolster its “quick commerce” operations. The Walmart Commerce Technologies partnership is part of Co-op’s broader goal of expanding its quick commerce operations.

Technology 257

Technology Order Fulfillment Fulfillment Operations 257

Forrester eCommerce

SEPTEMBER 12, 2023

in security): the silos between technology and security teams. Officially, it’s not — according to numerous global technology decision-makers who we survey, cybersecurity is a top priority. […] I’m thrilled to announce our latest research into a problem as old as time (or, at least, my time — 25 years! — How big is the problem?

Technology 451

Technology 451

Forrester eCommerce

JULY 18, 2024

“Resilience” an oft quoted and reasonable ideal that technology professionals and by extension, the businesses they serve strive for. Business and technology leaders often manage risk by building systems […]

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Technology Management 264

Forrester eCommerce

SEPTEMBER 11, 2023

Technology Alignment: The Key To Powering Customer-Obsessed Growth You’ve likely suspected it and maybe have even said it out loud: Aligning technology with customer objectives can ignite significant growth. The data backs this up decisively.

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Technology Events Customer Information 426

Forrester eCommerce

DECEMBER 20, 2023

This blog provides a 2023 year in review of the sales technology market, along with a view on how it will impact 2024.

Technology 451

Technology Blog Marketing Operations 451

Retail TouchPoints

MAY 21, 2024

Hanna Andersson has named Mike Frazzini, most recently Technology Chief of Staff at FTD , as its new Chief Technology Officer (CTO). At FTD, Frazzini was second-in-command of the retailer’s 300+ -person technology division, advising the CTO on technology vision, architecture, craft, process and organization structure.

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Technology Operations eCommerce Retail 252

Retail TouchPoints

APRIL 18, 2024

There’s an analogy here to what is happening in retail, as retailer leaders have become increasing immersed in technology-driven innovation over the past decade. Retailers are being slowly pulled along with technology’s evolution without feeling any sense of impending doom. No army of humans can do this. That sounds good.

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Technology Retail White Paper Fulfillment 272

Forrester eCommerce

FEBRUARY 12, 2024

We recently published the Forrester Tech Tide: Enterprise Localization Technologies, Q1 2024, to help leaders in revenue operations, marketing, product, digital, content, and customer experience shape their firm’s investment approach. Do you sell into multilingual markets, nationally or internationally? Do you want to grow?

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Technology Customer Experience Operations Marketing 313

Forrester eCommerce

MAY 30, 2024

A 2023 Forrester survey indicates that 63% of business and tech leaders plan to increase their investments in emerging technologies in the coming year. As Artificial Intelligence (AI) continues its ascent, captivating the global imagination and reshaping industries, the financial sector stands on the brink of transformative change.

Technology 251

Technology Customer 251

Forrester eCommerce

SEPTEMBER 28, 2023

One aspect that often flies under the radar is marketing technology. In a world increasingly focused on environmental sustainability, it’s no surprise that every aspect of business is being scrutinized for its impact on the planet.

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Technology Marketing Operations B2B 425

Forrester eCommerce

SEPTEMBER 11, 2023

As a quick refresher, technology organizations fall into one of three categories in their technology strategy: traditional tech, modern tech, and future fit tech. Modern and future fit technology organizations transform technology […]

Technology 392

Technology 392

Forrester eCommerce

OCTOBER 4, 2023

And today, technology is a powerful driver of growth — if the organization fully harnesses its technology assets and operations. Earlier this year, we found that CIOs and the technology organization play a critical […]

Technology 411

Technology Operations Customer 411

Retail TouchPoints

APRIL 19, 2024

The solution may be a small but mighty technology that is already developed and in use: RFID chips. What RFID Technology will do for the Retail Sector RFID stands for “radio frequency identification.” The critical insight RFID technology provides is whether or not a product is successful.

Technology 252

Technology Supplies Apparel Shipping Costs 252

Forrester eCommerce

APRIL 18, 2022

Responsible and ethical tech practices start with the premise that technology is not neutral—and that represents a significant shift in thinking in the tech industry.

Technology 335

Technology Customer Experience Customer 335

Forrester eCommerce

MAY 12, 2023

Learn the best practices for how you can build a future fit technology strategy in each of platforms, practices, partners, and people.

Technology 359

Technology Information 359

Forrester eCommerce

SEPTEMBER 25, 2023

What to look for in revenue technology when evaluating platforms as part of adopting an opportunity-based waterfall.

Technology 411

Technology B2B Operations Marketing 411

Forrester eCommerce

AUGUST 22, 2023

Learn how the technology strategy award winner and finalists drive customer-obsessed transformation with their technology strategies.

Technology 370

Technology Customer 370

Forrester eCommerce

DECEMBER 19, 2022

(Part two of a two-part series) In part one of this series, Account-Based Selling Technologies: What You Need To Know, Anne Slough defined account-based selling (ABS) technologies and the business value that users can expect from these solutions.

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Technology Operations 326

Forrester eCommerce

APRIL 1, 2021

The nature, design, and performance of managed organizations is evolving to accommodate drastic advancements in technology. To put this into context, technology investment has increased. However, productivity has declined from these investments over […].

Technology 494

Technology Blog Management Customer 494

Forrester eCommerce

JUNE 14, 2021

These technologies helped startups become multibillion-dollar enterprises and led to an AI revival. Social, mobile, big data and cloud are mainstream. What is next? Today, however, only about ¼ of efforts gets past pilot phase with AI. Is implementing AI in production going to trigger new waves of change?

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Technology Mobile Information Customer 545

Forrester eCommerce

APRIL 14, 2021

The future fit challenge applies today, not just tomorrow CIOs and technology leaders have a core objective to develop and improve the technology foundations and innovation their firms need to win, serve, and retain customers.

Technology 461

Technology Improvements Customer Information 461

Forrester eCommerce

SEPTEMBER 20, 2023

Congratulations to the winner and three finalists for Forrester’s Technology Strategy Impact Awards for the APAC region.

Technology 411

Technology Customer 411

Forrester eCommerce

AUGUST 24, 2022

Over the past year, Forrester’s diligently covered the state of the metaverse and what it means for marketing, technology, and other business executives. On Thursday, September 29 at 11:15 am CDT, we will debate the future of the internet (Metaverse, NFTs, and Web3) at Forrester’s Technology & Innovation event.

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Events Technology Marketing Other 360

Forrester eCommerce

NOVEMBER 21, 2022

Since we published The Top 10 Emerging Technologies In 2022, we’ve been getting questions about how these technologies were selected out of the hundreds that Forrester tracks. Clients also ask, “Why are some obvious ones like machine learning, blockchain, the metaverse, or quantum computing missing?” Here are our top 10.

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Technology Blog 370

Retail TouchPoints

MAY 1, 2024

brands plan to increase investments in immersive technologies — think interactive displays for increased visual impact, carefully curated playlists and thoughtfully crafted scents that tap into nostalgia. Human-centric technology encourages retailers to think beyond traditional displays. Over half of U.S.

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Technology Arts Payments Customer Loyalty 302

Forrester eCommerce

JUNE 28, 2023

If I asked you what the top emerging technology is for 2023, you would likely say Generative AI. And you would be correct. But you can also see hype bubble expanding daily. Today every vendor is pumping GenAI tools into every conceivable niche of their software portfolios (for example, check out this Salesforce announcement). But […]

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Technology Customer 368