2023

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With Supply Chain Still in Flux, Executives Focus on Sustainability, Automation

Retail TouchPoints

For almost as long as retail has existed, the supply chain has contentedly operated behind the curtain. But that all changed with the COVID pandemic, the ripple effects of which brought supply chains into the spotlight. Now the supply chain is a top consideration not just for retail executives but consumers as well. As geopolitical disputes and fragile infrastructures continue to disrupt the global flow of goods, sustainability and automation topped the list of topics among supply chain professi

Supplies 328
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The rise of the Stanley tumbler: How a 110-year-old brand achieved viral success

RetailDive

The brand had long been marketed to workmen and outdoorsmen. But with the help of a group of influencers, the company unlocked the power of women selling to women.

Marketing 131
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11 digitally native retailers at risk of bankruptcy

RetailDive

These companies were meant to be disruptors to the industry. But as macroeconomic pressures intensify and capital gets harder to find, they may be put to their biggest test.

Retail 133
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10 Do-it-yourself SEO Tips to Save Money

Practical eCommerce

With time and effort — not money — merchants of any size can improve organic search rankings. The post 10 Do-it-yourself SEO Tips to Save Money appeared first on Practical Ecommerce.

SEO 125
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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Ad Fraud in a Challenging Economy: Optimizing Digital Advertising to Deliver Real-World Results

Retail TouchPoints

As consumer spending dips, retailers and ecommerce businesses are facing a perfect storm that is impacting their digital advertising ROI. They are being challenged with growing ad fraud in digital campaigns and a slowing economy. The result is a growing need to optimise digital campaigns to ensure they are reaching the right consumers and delivering legitimate traffic to their websites.

Marketing 321
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Predictions 2024: Exploration Generates Progress 

Forrester eCommerce

Our message to clients for 2024 is simple: Don’t wait. Read Predictions 2024 to discover why you need to move on genAI now, plus our takes on dozens of other critical topics.

Other 538

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Cash still king for UK’s independent retailers

TalkingRetail

A recent survey of retailers across the UK delivers a clear message – cash remains a crucial payment method that keeps tills ringing for independent shops. The British Independent Retailers Association (BIRA), which works with over 6,000 independent businesses of all sizes across the UK, ran the survey which demonstrates cash is far from obsolete.

Retail 134
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The Entertainer joins forces with retail charity Retail Trust

365 Retail

The UK’s largest independent toy retailer, The Entertainer , has partnered with retail industry charity the Retail Trust to introduce a range of new measures to support its employees’ health and wellbeing. The partnership is set to give over 2,000 employees at The Entertainer, and their families, access to a range of personalised wellbeing resources from the Retail Trust.

Retail 128
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23 Black-Owned Businesses to Support in 2023

Smile.io

If you’re wondering how to be an ally for the Black community this February, shopping from Black-owned businesses is a great place to start. Not only are you supporting a small business owner’s dream, but by shopping from Black-owned stores you are directly and sustainably supporting a community of entrepreneurs. According to an article from US News , the number of Black small-business owners was 28% higher in the third quarter of 2021 than it was pre-pandemic.This is a step in the

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Starbucks Reaches Record-Breaking Streak of Losses

RetailWire

Starbucks investors are feeling the heat as shares continue to cool.

Retail 141
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How Harry Rosen Turns Targeted Personalization Data into Retail Loyalty

Speaker: Shaunna Bruton and Kailey Holmes

Unlock the potential of customer data to create personalized retail experiences that resonate with your audience. This webinar will explore the critical role of customer data in modern retail, providing you with strategies to collect, analyze, and apply data to enhance personalization. Learn from leading retailers, like Harry Rosen, and experts on how to turn data into actionable insights that drive customer satisfaction and loyalty.

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Top 5 Things You Need To Know About How Generative AI Is Used In Security Tools

Forrester eCommerce

We just released a huge new report: How Security Tools Will Leverage Generative AI with collaboration across the entire Forrester Security and Risk team. This report looks at how generative AI will affect six different security domains: detection and response, Zero Trust, security leadership, product security, privacy and data protection, and risk and compliance.

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Splunk Is Good For Cisco, But Cisco Needs to Convince Splunk Customers That Cisco Is Good For Them

Forrester eCommerce

On Sept 21, Cisco announced its intention to buy Splunk for $28B in cash, it’s largest acquisition ever and fourth this year. This is a massive investment and win for Cisco from two perspectives: observability and security. Cisco’s full-stack observability platform could catapult into relevance against established competitors overnight.

Customer 491
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The GenAI Imperative

Forrester eCommerce

Generative AI isn't crypto, or blockchain, or the metaverse. Unlike other new technologies for which we typically advise a cautious approach, we believe you must act on genAI now.

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Go Beyond The Hype: What B2B CMOs Should Do About GenAI Now

Forrester eCommerce

B2B marketing is especially fertile ground for the early adoption of generative AI (genAI) technologies and has already become a beachhead for use cases that span content operations to customer engagement. The problem is that B2B CMOs and their teams lack a process for understanding genAI’s impact, assessing organizational readiness, and prioritizing adoption areas.

B2B 483
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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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Meet Izola: Accelerating Forrester’s GenAI Future

Forrester eCommerce

Izola synthesizes Forrester’s research to enable clients to move faster on their top priorities and have more informed conversations with Forrester experts who apply and contextualize Forrester insights to their business-critical initiatives.

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Should You Care About Developer Productivity?

Forrester eCommerce

A recent report regarding developer productivity has set the dev world abuzz. Without going into too many details, the notion that one can effectively measure individual developer productivity has been a controversial topic since the dawn of the mainframe.

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Don’t Be A Passive Bystander — Take An Active Approach To Insider Risk

Forrester eCommerce

One of Forrester’s best practices for managing insider risk is to turn your employees into advocates for the program. Get five tips for how to do that in this preview of our upcoming Security & Risk event in November.

Events 469
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VMware Customers: Brace For Impact

Forrester eCommerce

October 30, 2023 came and passed — the date that marked the end of Broadcom’s fiscal year and the promised close for its $61 billion VMware acquisition. In anticipation of that timing, VMware shareholders were given until October 23 to decide whether to accept Broadcom shares at $142.

Customer 461
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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To Build A GenAI-Powered Business App, You Need More Than An LLM

Forrester eCommerce

If you believe the headlines, large language models (LLMs) will magically reinvent how generative AI (genAI)-powered business applications get built: “Just jam your knowledge into a fine-tuned, vector-embedding, prompt-engineered large language model from one of the big players.” Things just aren’t that easy.

Customer 461
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How GenAI Will Reshape CRM’s Value

Forrester eCommerce

Are we right to expect the same superpowers and natural dialogue that J.A.R.V.I.S., the AI assistant, brings to Iron Man as what generative AI (genAI) will bring to CRM?

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Software AG webMethods: The Farewell Sale

Forrester eCommerce

Yesterday, I was surprised to learn that IBM is acquiring webMethods from Software AG (and also StreamSets, but I’ll focus on webMethods here). It surprised me for two reasons. First, private equity firm Silver Lake completed its acquisition of Software AG (previously a publicly traded company) on September 28.

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“The Blob” Is Poisoning The Security Industry

Forrester eCommerce

In a 2016 New York Times Magazine profile of Ben Rhodes, President Obama’s then deputy national security adviser for strategic communications, Ben was quoted as calling the American foreign-policy establishment “the Blob.

Magazine 458
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Predictions 2024: Banks Face A Boring, Yet Dangerous, Year Ahead

Forrester eCommerce

The year ahead may be relatively uneventful for the banking industry — but don’t count it out. Here are a few of the key trends to look out for.

Banking 461
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Stay Off Santa’s Naughty List: Four Ways To Responsibly Design Experiences This Holiday Season

Forrester eCommerce

Practice inclusive design this holiday season to unlock on long-term benefits. Here are four ways to implement responsible design.

B2C 458
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What I Learned About Sales Technology In 2023

Forrester eCommerce

This blog provides a 2023 year in review of the sales technology market, along with a view on how it will impact 2024.

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Shein Takes Aim at Temu with Category Expansion, Brand Partnerships

Retail TouchPoints

In Shein ’s ongoing efforts to stave off the threat of rival discount shopping app Temu (which overtook Shein as the No. 1 shopping app in America in April 2023), the company is expanding its product assortment beyond fashion and has signed agreements to sell products from brands including Skechers and Lansinoh. The product expansions will be enabled by Shein’s newly launched integrated marketplace , which opens the platform to third-party sellers.

Fashion 328
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Optimizing Frontend Delivery in Composable Commerce: The Buy vs Build Decision

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Amazon Retail and Cloud Growth Slows in Q1 but AI Investments Hold Promise

Retail TouchPoints

Amazon ’s net sales grew 9% year-over-year to $127.4 billion in Q1 2023. Net income was $3.2 billion for the period, compared with a net loss of $3.8 billion in Q1 2022. Growth in both retail sales and AWS services was slow compared to past quarters, in line with the uncertainty the retailer warned about earlier in the year , but investments in generative AI could pay off in the near future.

Retail 330
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Deloitte: Retailers Should Prepare for ‘Holiday Hangover’ in 2023

Retail TouchPoints

While the 2022 holiday season was by all accounts a success, retailers may want to buckle down as they head into the new year: four out of 10 U.S. consumers reported that they experienced a worsening economic situation over the past year, and members of this group said it would take time for their concerns to subside even as economic stressors abate, according to Deloitte’s Global State of the Consumer Tracker.

Retail 341
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Home Depot Promotes Insider to New Retail Media and Monetization Post

Retail TouchPoints

The Home Depot has named Melanie Babcock to the new position of VP, Retail Media+ and Monetization, responsible for providing improved supplier experiences while driving new sources of ad revenue, profitability and sales. Launched in 2019, the Retail Media+ organization offers suppliers managed service and self-service media buying opportunities on both physical and digital retailer-owned properties as well as offsite media channels including social, display and video.

Retail 334
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The Cybersecurity Impact of PCI DSS 4.0

Retail TouchPoints

Today, it seems cash is a thing of the past, with most shoppers leaning on credit cards or even mobile payment to complete transactions for both physical and online shopping. With the increase in these forms of payments, retailers are responsible for protecting their customers’ critical data from threat actors lurking around every corner, ready to siphon sensitive personal information.

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How To Craft Your Perfect Retail Tech Stack

Speaker: Jason Cottrell and Brian Walker

The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity? Explore a customer-centric approach to navigating digital transformation in retail.