Practical eCommerce
MARCH 17, 2024
"Ideal customer profiles" help merchants select marketing channels, create ad copy, narrow outreach, and more. The post AI Tools for Ideal Customer Profiles appeared first on Practical Ecommerce.
Retail TouchPoints
MARCH 25, 2024
The ecommerce industry has experienced rapid growth in recent years, with global sales reaching an estimated $5.8 trillion in 2023, according to research by Statista. The same study suggests this trend is only expected to continue: by 2027, the global retail ecommerce market is projected to grow by 39% and surpass the $8 trillion mark. As ecommerce sales continue to grow, so does the focus on logistics, enabling retailers to meet the rising demand for shipping.
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Forrester eCommerce
MARCH 28, 2024
As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not.
TalkingRetail
MARCH 21, 2024
Following this week’s technical payment issues experienced by Greggs, the latest in a wave of similar retailer issues, some observers believe it highlights the continued importance of cash in UK society.
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In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.
Forrester eCommerce
MARCH 12, 2024
Read the latest Forrester blog from Principal Analyst Lily Varon and Senior Researcher Nicole Murgia on consumer retail payment preferences.
RetailWire
MARCH 29, 2024
Kroger, the grocery chain, has announced the closure of three spoke facilities in its e-commerce operations in Texas and Florida. This decision marks a strategic shift for the company in its efforts to streamline operations and enhance efficiency.
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Forrester eCommerce
MARCH 26, 2024
Learn about the potential of predictive AI — and, now, generative AI — in enhancing loyalty programs and strategies.
Practical eCommerce
MARCH 1, 2024
Andrew Faris manages large Meta Ad budgets. He says the best creative emphasizes a product's benefits — clearly and directly. The post Directness Wins in Advertising appeared first on Practical Ecommerce.
FastSpring
MARCH 15, 2024
Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At the time of writing, Hi-Rez’s 2014 release SMITE sits at #15 on Steam’s “Most played Massively Multiplayer games” list , with SMITE’s Steam page boasting 40+ million players.
SheerID
MARCH 14, 2024
The new offering expands SheerID solutions for Omnichannel retail to high-value communities like students, teachers, the military, and more.
Speaker: Shaunna Bruton and Kailey Holmes
Unlock the potential of customer data to create personalized retail experiences that resonate with your audience. This webinar will explore the critical role of customer data in modern retail, providing you with strategies to collect, analyze, and apply data to enhance personalization. Learn from leading retailers, like Harry Rosen, and experts on how to turn data into actionable insights that drive customer satisfaction and loyalty.
RetailWire
MARCH 18, 2024
Tyson Foods, the well-known food processing company, finds itself in hot water as calls for a boycott surge due to allegations of planning to employ migrants at its factories.
Retail TouchPoints
MARCH 18, 2024
Retailers have been eager to jump on the generative AI bandwagon: according to a new survey conducted by Salesforce and the Retail AI Council , retail executives estimate that 36% of their employees already are using generative AI today, with that figure projected to rise to 45% by 2025. Additionally, 93% of these retailers say they’re already using generative AI to support personalization of customer-facing communications like emails and product recommendations.
Forrester eCommerce
MARCH 26, 2024
I take a lot of inquiry questions from Forrester’s security and risk clients about security operations (SecOps). A common question I get is, “What core metrics does SecOps need to track?
Practical eCommerce
MARCH 25, 2024
This week's rundown includes new tools for livestream commerce, cross-border transactions, logistics, omnichannel sales, customer experience, fraud prevention, and more. The post New Ecommerce Tools: March 25, 2024 appeared first on Practical Ecommerce.
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Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.
TalkingRetail
MARCH 20, 2024
New research from the Chartered Trading Standards Institute (CTSI) indicates that Trading Standards Officers support the proposed Smokefree Generation Policy. A survey of local authority Trading Standards professionals has found that 80% of respondents support the government’s plan to stamp out smoking in a generation.
365 Retail
MARCH 1, 2024
In a pivotal legal battle over the future of Marks & Spencer’s flagship store at Marble Arch, London, the High Court has ruled in favour of the retailer, granting a judicial review against the Secretary of State for Levelling Up, Housing, and Communities, Michael Gove’s decision to deny planning permission for the redevelopment of the site.
RetailDive
MARCH 14, 2024
Thirty of those will be under its Popshelf banner, though the discount retailer is taking the concept’s expansion slowly given its discretionary focus.
Retail TouchPoints
MARCH 14, 2024
Retailers that have recently launched their own retail media businesses should learn from what the established leaders already do. The biggest player, with 60% of the $45 billion market, is Amazon, followed by the likes of Walmart and Target, which, combined with a few other large players, are expected to take a combined 25% of the space, according to Boston Consulting Group.
Speaker: David Nisbet, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Forrester eCommerce
MARCH 26, 2024
To meet customers in their moments, marketers must design, execute, and optimize interactions across the full range of devices, channels, and touchpoints where consumers engage with a brand. Meanwhile, the marketing landscape continues to evolve with new technologies, data deprecation, and sophisticated consumers.
Practical eCommerce
MARCH 19, 2024
This installment of our quarterly rundown includes tools for logo creation, mockups, coding, animations, background images, domain names, free fonts, and more. The post 18 Free Web Design Tools, Winter 2024 appeared first on Practical Ecommerce.
RetailWire
MARCH 27, 2024
U.S. Representative Earl Blumenauer, deeply embedded in health policy, has directed inquiries toward the Food and Drug Administration (FDA). His concern? Why the FDA didn't scrutinize Elon Musk's Neuralink before greenlighting human trials for its brain implants.
365 Retail
MARCH 11, 2024
Fenwick has initiated the first phase of its ambitious renovation plan for its flagship Newcastle store, with activities commencing in March. This renovation is a component of a £40 million investment strategy aimed at modernising and preparing the store for future generations. Mailen Design has been tasked with the careful and thoughtful redesign of the store’s original 1880s façade.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
TalkingRetail
MARCH 21, 2024
Following the recent announcement of a new vaping tax which will make products more expensive from October 2026, new insights from research and insights agency Opinium reveal that more than half (56%) of current vapers predict black market e-cigarette and vape sales will increase if… This story continues at Survey: More than 50% of vapers think price increase will boost black market Or just read more coverage at Talking Retail
Retail TouchPoints
MARCH 18, 2024
Google wants a bigger piece of the traffic driven by retail media advertising. To start getting it, the tech company has launched a new offsite retail media solution in closed beta. Lowe’s has signed on to be one of the first retailers to test the solution for what will be the first offsite retail media offering from Lowe’s One Roof retail media network on Google Search and Shopping inventory, according to a blog post that will be published today, which Retail TouchPoints reviewed in advance.
Forrester eCommerce
MARCH 28, 2024
Kubecon is the place where big tech and large enterprise cloud users converge with open-source communities and startups to collaborate on the latest trends in cloud-native. Generally, Kubernetes (K8s) has become the epicenter of platform engineering innovation with that trend continues this year.
RetailDive
MARCH 22, 2024
CEO John Donahoe said the sportswear brand “is not performing at our potential” and needs to lean back into wholesale and product innovation.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Practical eCommerce
MARCH 18, 2024
AI-produced content is faster, easier, and cheaper than human versions. Is it better? The post AI Can Kill Content Marketing appeared first on Practical Ecommerce.
365 Retail
MARCH 18, 2024
GO Outdoors is set to open a new store in Tamworth during the week commencing 18th March 2024, aiming to cater to the increasing interest in outdoor activities among the public. This expansion reflects the brand’s commitment to making high-quality outdoor gear accessible to more people, enhancing their outdoor experiences. Located at Ventura Retail Park, the store spans over 15,000 square feet and will employ a dedicated team of 25 staff.
TalkingRetail
MARCH 25, 2024
Research, combining focus groups, polling, and mystery shopping, demonstrates significant support for more comprehensive proposals to limit the use of vapour products by under 18s. Parents surveyed believe shops failing to check ID is main reason for sharp uptake in underage vaping.
Retail TouchPoints
MARCH 28, 2024
Recent reports show that traffic delays cost U.S. drivers an average of 51 hours of lost time in 2022, and that number is on the rise — in 2021, the average was 36 hours. For the typical commuter, those lost hours can be frustrating. They extend the workday and increase fuel expenses. In fact, some studies have even found that traffic takes a toll on drivers’ health by increasing stress levels.
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