March, 2024

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Top 3 Must-Watch E-Commerce Trends in 2024: Stay Ahead

365 Retail

As more companies rely on online sales and marketing, the e-commerce landscape is growing. According to Statista, the international revenue hit $6 trillion by the end of 2023 and is projected to reach $6.9 trillion in 2024. If you want to launch an e-commerce business or just plan to stay competitive, it’s essential to be aware of the trends that redefine the industry landscape.

eCommerce 103
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AI Tools for Ideal Customer Profiles

Practical eCommerce

"Ideal customer profiles" help merchants select marketing channels, create ad copy, narrow outreach, and more. The post AI Tools for Ideal Customer Profiles appeared first on Practical Ecommerce.

Customer 118
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3 Ecommerce Logistics Trends that are Changing Retail Right Now

Retail TouchPoints

The ecommerce industry has experienced rapid growth in recent years, with global sales reaching an estimated $5.8 trillion in 2023, according to research by Statista. The same study suggests this trend is only expected to continue: by 2027, the global retail ecommerce market is projected to grow by 39% and surpass the $8 trillion mark. As ecommerce sales continue to grow, so does the focus on logistics, enabling retailers to meet the rising demand for shipping.

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The State Of Consumer Usage Of Generative AI, 2024

Forrester eCommerce

As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not.

Consumer 497
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How To Drive Retail Results With Integrated Tech And UX Design

Speaker: Jennifer Wright and Nick Barron

Navigating the complexities of e-commerce requires more than just the right technology - It demands a holistic strategy that aligns platform capabilities with customer- centric design and marketing. This webinar will provide a roadmap for building a robust e-commerce strategy, guiding you through key decisions from platform selection to creating user experiences that convert, and leverage digital marketing to reach and retail customers.

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Wave of IT glitches brings importance of cash back in the spotlight

TalkingRetail

Following this week’s technical payment issues experienced by Greggs, the latest in a wave of similar retailer issues, some observers believe it highlights the continued importance of cash in UK society.

Retail 145
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Payment Methods Don’t Matter – Payment Experiences Do

Forrester eCommerce

Read the latest Forrester blog from Principal Analyst Lily Varon and Senior Researcher Nicole Murgia on consumer retail payment preferences.

Blog 441

More Trending

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How AI is Ushering in the Future of Interactive Commerce

Retail TouchPoints

Quiet luxury, coastal grandmother, and cottagecore are just a few fashion trends that have emerged from the TikTok era. If you’re like me, you wouldn’t even know where to begin finding an outfit to fit some of these. Is there a coastal grandfather option? Should I resign myself to the annals of the formerly presentable? In truth, Gen Z’s are pushing the boundaries of more than just fashion, influencing digital commerce as we know it.

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Can AI Improve Your Loyalty Program?

Forrester eCommerce

Learn about the potential of predictive AI — and, now, generative AI — in enhancing loyalty programs and strategies.

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Directness Wins in Advertising

Practical eCommerce

Andrew Faris manages large Meta Ad budgets. He says the best creative emphasizes a product's benefits — clearly and directly. The post Directness Wins in Advertising appeared first on Practical Ecommerce.

eCommerce 106
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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At the time of writing, Hi-Rez’s 2014 release SMITE sits at #15 on Steam’s “Most played Massively Multiplayer games” list , with SMITE’s Steam page boasting 40+ million players.

Games 188
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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

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SheerID Launches “SheerID InStore” Providing Retailers First Digital Solution for Gated Offers and Promotions in Physical Stores

SheerID

The new offering expands SheerID solutions for Omnichannel retail to high-value communities like students, teachers, the military, and more.

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Tyson Foods Faces Boycott After Report Claims Company Plans To Hire Asylum Seekers

RetailWire

Tyson Foods, the well-known food processing company, finds itself in hot water as calls for a boycott surge due to allegations of planning to employ migrants at its factories.

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Exclusive: Google Debuts New Retail Media Solution with Lowe’s as First Beta Tester

Retail TouchPoints

Google wants a bigger piece of the traffic driven by retail media advertising. To start getting it, the tech company has launched a new offsite retail media solution in closed beta. Lowe’s has signed on to be one of the first retailers to test the solution for what will be the first offsite retail media offering from Lowe’s One Roof retail media network on Google Search and Shopping inventory, according to a blog post that will be published today, which Retail TouchPoints reviewed in advance.

Retail 306
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An Actual Complete List Of SOC Metrics (And Your Path To DIY) 

Forrester eCommerce

I take a lot of inquiry questions from Forrester’s security and risk clients about security operations (SecOps). A common question I get is, “What core metrics does SecOps need to track?

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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

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80% of Trading Standards professionals support Smokefree Generation Policy

TalkingRetail

New research from the Chartered Trading Standards Institute (CTSI) indicates that Trading Standards Officers support the proposed Smokefree Generation Policy. A survey of local authority Trading Standards professionals has found that 80% of respondents support the government’s plan to stamp out smoking in a generation.

Retail 130
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High Court Rules Against Government in Marks & Spencer Marble Arch Store Dispute

365 Retail

In a pivotal legal battle over the future of Marks & Spencer’s flagship store at Marble Arch, London, the High Court has ruled in favour of the retailer, granting a judicial review against the Secretary of State for Levelling Up, Housing, and Communities, Michael Gove’s decision to deny planning permission for the redevelopment of the site.

Leisure 126
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New Ecommerce Tools: March 25, 2024

Practical eCommerce

This week's rundown includes new tools for livestream commerce, cross-border transactions, logistics, omnichannel sales, customer experience, fraud prevention, and more. The post New Ecommerce Tools: March 25, 2024 appeared first on Practical Ecommerce.

eCommerce 128
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Dollar General plans 800 stores this year as rival Dollar Tree pulls back

RetailDive

Thirty of those will be under its Popshelf banner, though the discount retailer is taking the concept’s expansion slowly given its discretionary focus.

Retail 131
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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Salesforce Survey: 36% of Retail Employees Already Using Generative AI

Retail TouchPoints

Retailers have been eager to jump on the generative AI bandwagon: according to a new survey conducted by Salesforce and the Retail AI Council , retail executives estimate that 36% of their employees already are using generative AI today, with that figure projected to rise to 45% by 2025. Additionally, 93% of these retailers say they’re already using generative AI to support personalization of customer-facing communications like emails and product recommendations.

Retail 316
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Welcome To The Future Of Marketing Technology

Forrester eCommerce

To meet customers in their moments, marketers must design, execute, and optimize interactions across the full range of devices, channels, and touchpoints where consumers engage with a brand. Meanwhile, the marketing landscape continues to evolve with new technologies, data deprecation, and sophisticated consumers.

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Survey: More than 50% of vapers think price increase will boost black market

TalkingRetail

Following the recent announcement of a new vaping tax which will make products more expensive from October 2026, new insights from research and insights agency Opinium reveal that more than half (56%) of current vapers predict black market e-cigarette and vape sales will increase if… This story continues at Survey: More than 50% of vapers think price increase will boost black market Or just read more coverage at Talking Retail

Marketing 119
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Fenwick Newcastle Undergoes First Phase of £40 Million Renovation

365 Retail

Fenwick has initiated the first phase of its ambitious renovation plan for its flagship Newcastle store, with activities commencing in March. This renovation is a component of a £40 million investment strategy aimed at modernising and preparing the store for future generations. Mailen Design has been tasked with the careful and thoughtful redesign of the store’s original 1880s façade.

Events 118
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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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Lawmaker Queries FDA Over Neuralink Inspection

RetailWire

U.S. Representative Earl Blumenauer, deeply embedded in health policy, has directed inquiries toward the Food and Drug Administration (FDA). His concern? Why the FDA didn't scrutinize Elon Musk's Neuralink before greenlighting human trials for its brain implants.

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18 Free Web Design Tools, Winter 2024

Practical eCommerce

This installment of our quarterly rundown includes tools for logo creation, mockups, coding, animations, background images, domain names, free fonts, and more. The post 18 Free Web Design Tools, Winter 2024 appeared first on Practical Ecommerce.

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Google Personalizes Shopping Experience Using Customer’s Ratings and Brand Preferences

Retail TouchPoints

Google has begun using the zero-party data of customers’ thumbs-up/thumbs-down style ratings and brand preferences to better personalize its shopping experience, helping consumers find the exact products they want among the 45 billion listed by the search engine. These tools join Google’s AI-powered image generation feature, which shows customers photorealistic images that illustrate text queries like “colorful quilted spring jacket.

Apparel 299
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Wasm Today, AI Tomorrow: KubeCon Expands Its Reach 

Forrester eCommerce

Kubecon is the place where big tech and large enterprise cloud users converge with open-source communities and startups to collaborate on the latest trends in cloud-native. Generally, Kubernetes (K8s) has become the epicenter of platform engineering innovation with that trend continues this year.

Customer 449
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Parents blame lack of ID checks at stores for rise in underage vaping

TalkingRetail

Research, combining focus groups, polling, and mystery shopping, demonstrates significant support for more comprehensive proposals to limit the use of vapour products by under 18s. Parents surveyed believe shops failing to check ID is main reason for sharp uptake in underage vaping.

Retail 116
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GO Outdoors Opens New Store in Tamworth

365 Retail

GO Outdoors is set to open a new store in Tamworth during the week commencing 18th March 2024, aiming to cater to the increasing interest in outdoor activities among the public. This expansion reflects the brand’s commitment to making high-quality outdoor gear accessible to more people, enhancing their outdoor experiences. Located at Ventura Retail Park, the store spans over 15,000 square feet and will employ a dedicated team of 25 staff.

Outdoor 113
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GameStop cuts undisclosed number of jobs as Q4, full-year sales fall

RetailDive

As pressure mounts on the sector from declining hardware sales and rising streaming subscriptions, analysts question the retailer’s long-term survival.

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Walmart Self-Checkout Experiment Sparks Controversy

RetailWire

Walmart self-checkout lanes are possibly being reserved for select customers like Walmart+ subscribers and delivery drivers as part of an experimental phase where different methods are being tested.

Customer 111
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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.