Sat.Jul 24, 2021 - Fri.Jul 30, 2021

How to Treat Pricing Like a Brand Guardian


When you think of a strong brand, what comes to mind? Is it excellent marketing? High-quality products? Pushing the boundaries of what’s feasible within an industry? An innovative pricing strategy ?

UpSellit Announces Integration with Partnerize


UpSellit is excited to announce an integrated partnership with Partnerize, a leader in partnership automation. We are thrilled to establish this relationship after years of successful collaboration and provide advertisers with turnkey access to UpSellit’s Behavioral Marketing platform.


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Flash Sales: Should You Use Them? (& How to Do Them Right)


Reading Time: 8 minutes. Sales are grand—both for customers and merchants. At any point throughout the year, you can opt for one of the most beloved limited-time offers there is—flash sales. . Sure, some of the biggest sales of the year reliably bring in a lot of revenue.

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Going Headless: Governing Content and Capabilities Guest Blog


. The need for purpose-built marketing capabilities has created a demand for modular backend services, resulting in a move away from monolithic Digital Experience Platform (DXP) solutions.

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Post-Pandemic eCommerce Growth: Leverage Customer Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

This session will dive into how organizations can still leverage historical customer data but need to also think about how to augment development of strategies with marketing research and other shopper signals to efficient drive e-Commerce growth. Join Phil Irvine, VP & Director of Audience Intelligence, for this in-depth discussion of the current e-commerce landscape. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

365: 1 Second Page Load Speeds And 90+ Core Web Vitals With Steve Chou

My Wife Quit Her Job

In this episode, you’ll learn how to get a 90+ score on your Google Core Web Vitals (desktop and mobile) and achieve a sub 1 second load time for an eCommerce store even if you use a lot of plugins.

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More Trending

The Ultimate Guide to Cookieless Tracking


Reading Time: 6 minutes. Cookies were once a fundamental element of digital advertising, leaving marketers to scramble for an alternative after multiple browsers announced that they would be phasing out third-party cookies.

Stores may soon use one-third of their space for e-commerce fulfillment: report

Retail Dive

Online and offline may be blurred, but the importance of physical stores to both is clear, according to research from Edge by Ascential

BigCommerce Review – Pros & Cons And What Sets Them Apart

My Wife Quit Her Job

In this post, I provide an in-depth BigCommerce review from the perspective of a 7 figure ecommerce store owner who has helped many students with their BigCommerce shops.

The Best Payment Gateways for Shopify: 10 Options for 2021

Ecommerce Platforms

The best payment gateway for Shopify is the solution which allows business owners to sell products and services online. If you want to build an online store, Shopify will give you all the tools you need to build your brand and stand out from the competition.

11 Email Deliverability Strategies to Reach the Inbox

With nearly 1 in 5 emails from U.S. senders failing to reach the inbox, deliverability challenges still plague senders and prevent email campaign success. Check out this deliverability guide for actionable strategies and real-world examples of companies applying smart inboxing tactics.

The 5 Most Common Omnichannel Mistakes – and How to Avoid Them

Retail Touch

The pandemic’s disruption of the retail industry has driven a lot of change over the past 15 months, from an increase in online shopping to the rapid adoption of omnichannel fulfillment options. And despite U.S.

Dollar General expands Popshelf with shop-in-shops

Retail Dive

The retailer is adding its higher-priced, treasure-hunt concept inside of two DG Market stores as it blazes ahead with the build-out of the banner

Retailers greet government’s plans to cut shop crime with mixed feelings

Talking Retail

The government’s latest plan to cut crime has received a mixed response from retailers after its publication last week. Some, including Onkar Sandhu, of Sandhu Stores in Tamworth, Staffordshire, and Amit Puntambekar of Ash’s Shop in Fenstanton, Cambridgeshire, were critical.


The Ultimate Astra Theme Review (July 2021)

Ecommerce Platforms

Welcome to the ultimate Astra theme review. The theme is one of the most popular, highest-rated and fastest-growing WordPress themes currently but is it the right pick for you? You can never over-stress how crucial it is to choose the right theme for your website.

5 Key Elements for Building a Successful Data-Driven Product

When selecting data providers, companies must ensure they’re tapping into comprehensive, high-quality streams of fresh information which can be easily integrated into their products in a privacy-compliant manner.

Last-Mile Delivery and Its Impact on Urban Mixed-Use Environments

Retail Touch

The pandemic has prompted a rethinking of our cities and how we go about our lives. What does the urban shift mean for the future of retail? More specifically, how does the on-demand economy change the retailer’s business model? And, what are the last-mile delivery challenges retailers face?

Rue21 is opening 15 stores in 2021. Here's where they are.

Retail Dive

After experiencing double-digit growth in 2020, the retailer is aggressively investing in its physical and digital footprints


Retailers set to recover lost ground in food-to-go, says IGD

Talking Retail

Retailers suffered a market share decline in food-to-go compared to foodservice operators during the pandemic but should recover strongly, says the Institute of Grocery Distribution (IGD). The IGD expects retailers overall share of the food-to-go market to reduce to 21% in 2021 from 24% in 2019.

July 2021 SEO News Recap

ROI Revolution

Published July 29, 2021. Google Releases the July 2021 Core Algorithm Update. Google warned us that the June core algorithm update was only the first of a two-part update, and we saw part 2 hit hard and fast on July 1.

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The Retailer’s Playbook for Customer Acquisition

This playbook outlines the four phases of program development and illustrates each point with real-world case studies from retailers that have found success.

Achieving Success With Workflow | Salsify


“At its core, Workflow is going to help you drive operational excellence, ensure data integrity, and increase speed to market.”. Todd Buffum, Group Product Manager, Salsify. Implementing any new process can be a challenge for a team.

Reebok was meant to be a 'Nike killer.' How the brand lost its No. 1 spot

Retail Dive

In the '80s, Reebok was the top sports brand for a time. Now it's dwarfed by Nike and Adidas. We take a look at the history of the brand, through the lens of the people who were there


Pladis updates category management platform

Talking Retail

Snacking company Pladis has updated its Better Biscuits online category management platform, in a move designed to help retailers add £21m of biscuits sales.

Is Retail Dead in 2021?

Retail Doc

Is retail dead? No, but brands must prioritize connection over transaction. Customer Service Luxury Retail Nordstrom Ralph Lauren

Going Beyond Account-Based Marketing: Why ABM-i is the Wave of the Future

Evolve beyond account-based marketing and create a hyper-personalized approach that considers stakeholders as individuals. Learn 8 strategies to use data and technology to create scalable yet personalized ABM programs.

The Future of the Mall: Why Developers are Rethinking Everything from Tenant Mix to Events and ‘Adjacencies’

Retail Touch

More than 163 million people in the U.S. have been fully vaccinated , and growing concerns around the Delta variant have inspired more people to follow suit. That means more consumers are venturing out into the world — and going back into stores.

Athleta launches digital wellness platform 'AthletaWell'

Retail Dive

Gap Inc.'s 's activewear retailer partnered with at-home workout company Obé Fitness as part of its transformation into a lifestyle brand


Birds Eye supports frozen fish category with £2.3m campaign

Talking Retail

Birds Eye is launching a campaign to help change perceptions towards frozen fish. The “Get On Board” campaign features Birds Eye’s frozen fish range and encourages people to increase their fish consumption.

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How YouTube Videos Can Aid Your WordPress Strategy?


“Video is 50 times more likely to appear on the first page of search results than a traditional web page”, – said Forrester It’s no exaggeration to suggest that video content is the internet’s future.

7 Data-Driven Lead Generation Strategies That Drive Growth

Delivering sales-ready leads is a constant challenge for B2B marketers. Check out these 7 strategies to find and target high-value prospects who are ready to buy, and motivate them to act.