7 Simple Strategies to Reduce Shopping Cart Abandonment
APRIL 23, 2020
What is Shopping Cart Abandonment? Since the earliest days of online shopping, high cart abandonment rates have presented a major challenge for ecommerce. As you may know, approximately 70% of users who add items to their online shopping cart leave without completing a purchase. Why Do Online Shoppers Abandon Carts? Sky-high cart abandonment rates are a riddle that ecommerce has grappled with for decades. The “Window Shopping” Effect.