Plobal joins Shopify Plus Technology Partner Program to help ecommerce merchants grow mobile revenue

Retail Technology Review

As mobile becomes the default shopping device, Plobal gets on board the Shopify Plus Technology Partner Program to help high-volume merchants increase mobile revenues by engaging their most loyal customers. Internet Retailing Mobile Computers

Mobile 131

Talend cloud enables PointsBet to ensure compliance and reliability amid rapid international expansion

Retail Technology Review

Talend, the cloud data integration solutions provider, has announced that PointsBet, an online bookmaker from Australia offering both traditional fixed odds markets as well as PointsBetting, is using Talend Cloud and Microsoft Azure to deliver a differentiated mobile betting experience to just under 100,000 customers worldwide and support its international expansion.

Mobile 116

Retail Mobile App Experiences: New Best Practice Series

Forrester eCommerce

Mobile is the dominant digital touchpoint in retail and mobile apps play critical role – consumers who down load a retailer’s app are likely to be more loyal, but that does not mean they wont uninstall the app if it does not meet their expectations!

Mobile 241

Forrester 2018 Mobile Banking Industry Wave™: BBVA Offers World-Class Mobile Banking Services

Forrester eCommerce

banking benchmarks digital business digital money management mobile apps mobile services user experience Banking Digital Banking Industry Wave Mobile BankingDigital banks are not eating the incumbent banks’ lunch (yet!) but they’re certainly demonstrating voracious appetite.

T-Mobile MONEY’s Checking Account: Game Changer?

Forrester eCommerce

On April 18th, T-Mobile officially launched its T-Mobile MONEY checking account, after a soft launch late last year. And this isn’t T-mobile’s first foray into banking either.

Games 248

Mobile World Congress Offers Food For Thought

Forrester eCommerce

Food Tech figured prominently on the menu at Mobile World Congress 2019. Mobile operators, network equipment providers, device manufacturers and solution providers address challenges from farm, field, fishery or factory to fork, - and beyond. 5G AI Food Tech IoT Mobile World Congress

Mobile 248

Mobile Commerce Accounts for More Than 31% of Total Sales [2017 Data]

BigCommerce

Earlier in 2017, Brandon Chatham from NatoMounts told me he was seeing 80% of his site traffic coming in from mobile. With industry average conversion rates on desktop sitting at 2% –– that’s not just a good mobile conversion rate. It’s a mobile conversion rate nearly unheard of.

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Reimagine Mobile To Activate Your Total Brand Experience

Forrester eCommerce

I focus a lot of my research on marketing innovation and have been working on mobile (first as marketing guy at a telco in 1998 then as an analyst) for more than 20 years.

Mobile 228

The Future Of Mobility Is Data, Not Cars

Forrester eCommerce

automotive brand experience consumer mobility customer experience ecosystem data management platforms (DMPs) mobile application platforms customer experience digital business digital transformation

Mobile 274

How Retailers Can Capitalize On Mobile

Retail TouchPoints

During the 2018 holiday season, the biggest shopping period of the year, mobile platforms were responsible for 51% of the traffic to retailers’ web sites, as well as nearly $42 billion of spending. But at the same time, mobile users can be fickle. Samir Addamine FollowAnalytics mobile

Mobile 195

3 Keys For A Killer Mobile Experience

Retail TouchPoints

After years of small yet steady growth, mobile commerce has officially reached a tipping point. For the first time, shoppers went to their mobile device more than their laptops to browse and buy, according to Rob Garf, VP of Industry Strategy and Insights at Salesforce.

Mobile 195

2018 Retail Best Practices Extended: Mobile Web

Forrester eCommerce

Consumers can choose between a variety of touchpoints; but when it comes to mobile, loyal customers will download your app, but everyone else will be left with the mobile browser. Mobile is becoming a dominant digital touchpoint for retail, influencing online sales and purchase decisions in-store. Retailers will broaden their reach and increase the likelihood […].

Mobile 134

Mobile In-Store Retail Delivers Service, Efficiency and Convenience

Forrester eCommerce

In-Store Mobile Delivers Service, Efficiency, and Convenience. Customer service through associate-assisted mobile scanning and checkout. Operational efficiency through associate mobility. Customer convenience through self-service mobile checkout.

Mobile 184

2018 Mobile And New Technology Priorities For Marketers

Forrester eCommerce

Forrester just released a new report on mobile and new technology priorities for marketers, based on our latest global mobile executive survey. We found out that marketers: Fail to deliver on foundational mobile experiences.

Mobile 247

The Good, The Bad, & The Ugly Of US Mobile Banking Experiences In 2019

Forrester eCommerce

[Note: This is about the findings from our US mobile banking reviews and research, if you want to read about what we saw in Canada go here] Mobile apps have become the touchpoint of choice for millions of people to manage their finances. To find out how effectively banks are meeting customers’ expectations, Forrester regularly […].

Is Your Bank’s Mobile App A Fonzie Or A Potsie?

Forrester eCommerce

application development & delivery banking digital business financial services mobile appsIf you’re a fan of the old TV show “Happy Days,” you know Fonzie and Potsie.

How Can Retailers Inspire ‘Thumb-Stopping’ Mobile Shopping?

Retail TouchPoints

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. mobile shopping mobile optimization thumb-stopping Zulily content

Mobile 195

European Banks Are Redoubling Their Mobile Banking Efforts in 2019 – Just Not All At The Same Speed

Forrester eCommerce

Banks across Europe are all working hard to build the killer mobile banking app. age of the customer customer experience financial services mobile apps Customer Experience (CX) Digital Banking digital strategy Mobile Banking User Experience (UX

Embracing mobile commerce: 6 ways to optimize

GetElastic

It’s projected that by 2021, mobile will account for 54% of total ecommerce sales. Mobile commerce has enhanced the shopping experience for consumers worldwide by making online transactions quick, convenient and smooth. Why optimize for mobile commerce? Mobile Commerce

Mobile 167

What To Expect From Mobile World Congress 2019 Beyond 5G and Foldable Phones?

Forrester eCommerce

For the first time in 15 years, I will not attend Mobile World Congress. When I mentioned this to some clients, some of them told me: “yes, you’re right, mobile is dead. There is no innovation anymore. It is all about AI and blockchain these days” ?!! I could not disagree more.

Mobile 206

Mobile Content Strategy: 3 Key Steps

Zmags

Why Your Mobile Content Strategy Matters Retailers have only recently begun to give mobile ecommerce its due. With a smart phone in almost every pocket, it is a huge opportunity to get products in front of your customer – in fact, by the end of 2017, mobile will account for 24.4

Mobile 238

How USAA Differentiates In Mobile Banking

Forrester eCommerce

Take another not-so-random walk with me, this time as my colleague Peter Wannemacher and I explore what makes USAA a standout performer in our Mobile Banking Benchmark assessment. As we did before when exploring The Home Depot’s success in our “The Forrester Retail Wave: US Mobile Web, Q4 2017” report, we invited executives from USAA […]. age of the customer banking mobile apps mobile marketing

Apple Pay’s bite of mobile wallets [Infographic]

GetElastic

With 74% of the top 100 US retailers accepting Apple Pay in-store and 24% accepting it through mobile websites and apps, Cupertino’s mobile wallet is a hot topic in digital payments. Our latest infographic explores Apple’s piece of the mobile wallet pie.

Mobile 145

With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

BigCommerce

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing paradigm is based on a desktop-first world, and Google is about to catapult us into a mobile-first world with a major update on how they crawl, render and rank the web.

Mobile 343

The Realities of Rural 5G Deployment in the US

Forrester eCommerce

Early last week, Ajit Pai, the Chairman of the US Federal Communications Commission (FCC) announced his approval of the merger of T-Mobile and Sprint. This will result in a third mega-carrier in the US mobile wireless market, which is a good move for consumers like you and me.

Mobile 299

7 Things to Tune TODAY to Prepare Your Mobile Experience for Holiday ’19

GetElastic

2018 was unequivocally the “year of mobile holiday shopping.”. 51% of traffic came through mobile, driving 31% of revenue, up 55% YOY. 48% of orders were processed through mobile, up 19% YOY. Mobile drove 68% of traffic and 54% of orders on Thanksgiving, up 15% YOY.

Mobile 133

How Do Retailers Jumpstart A Mobile Makeover?

Retail TouchPoints

” Retailers are attaining this “love” in large part through advances in mobile technology. Via mobile, brands can communicate with customers at any time and place that is relevant for cultivating the long-term love.

Mobile 195

Holiday Readiness Series: 3 Ways to Maximize Mobile Performance

Retail TouchPoints

In addition, more than 60% of traffic during the month of November will come from mobile, which means retailers must absolutely bring their mobile A game. And that game plan should include a three-part strategy for bridging the mobile conversion gap.

Mobile 195

Digitally Reinventing The Retail Store With Mobile

Retail TouchPoints

Store associates, when equipped with custom-made mobile apps tailored specifically for the retail experience, can achieve exponential performance and sales outcomes by offering customers a personalized in-store experience. Yet, according to the IBM Customer Experience Index 2017 , 79% of brands do not have mobile-enabled associates or do not provide their employees with mobile access to customer information. By Rodney Bryant, ?Apple

Mobile 300

How Much Should Retailers Invest In Mobile App Acquisitions?

Retail TouchPoints

With the continued growth of mobile shopping, more retailers are building out mobile apps to satisfy consumer expectations. billion this year, is the most cost-effective way to acquire loyal, long-term mobile app customers.

Mobile 195

Closing the mobile conversion gap with PWAs

GetElastic

According to Mobify’s 2018 Q4 Mobile Commerce Insights Report , mobile overall, showed continued growth with purchases made between Black Friday and Christmas. Somewhat surprising from Mobify’s findings was that the most frequent traffic source for mobile was email.

Mobile 130

A very mobile Christmas?

Steve Dennis

It’s no secret that mobile is becoming increasingly important in consumers’ shopping journeys. And of course when we say “digital,” often we mean mobile. In fact, for many retailers, mobile is becoming the front door to the store.

Mobile 103

The Importance Of Adopting An Enterprise Mobile Lifestyle Strategy

Retail TouchPoints

But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy?

Mobile 195

Mobile World Congress 2018 Felt More Telco-Centric Again

Forrester eCommerce

Now that the dust has settled from Mobile World Congress 2018, it is possible to get a better feel which mobility themes will set the tone for the coming year of mobility.

Mobile 178

Forrester Retail Wave: European Retailers Are Raising The Bar For Mobile App Experiences

Forrester eCommerce

This year we evaluated the functionality and usability of six European retailer’s mobile apps. consumer mobile activities customer experience online retail retail user experience digital retail functionality mobileMy colleague Alex Causey and I have now finished the second European Retail Wave. For retailers with a pan-European presence we selected one European market in which to evaluate the retailer’s app [by selecting that market as the location within the app […].

Mobile 170

How Mobility Can Connect Retailers From The Sales Floor To The Warehouse

Retail TouchPoints

This mobile dependency makes it vital to have a clear connection between the software development process and the end users. The Changing Landscape Of Mobile Mobility is everywhere. You see it in the form of a mobile POS device in the hands of a sales associate.

Mobile 195

Will Mobile Printing Pay Off? Four Questions to Ask

Retail TouchPoints

But a growing number of businesses are investing significantly in mobile printers, wearable devices, cordless barcode scanners and other digital technologies to enable their workers to take their technology with them as they move from one task to the next.

Mobile 195

5 benefits progressive web apps have over native mobile apps

GetElastic

Mobile devices are the main generators of internet traffic, inspiring developers to pay more attention to the development of mobile software solutions. With a native mobile application, developers need to work separately for Android and iOS platforms and for different types of browsers.

Mobile 120

How to Use Digital Wallets and Mobile Site Optimization Tactics to Stamp Out Cart Abandonment

BigCommerce

If your site isn’t responsive and optimized for mobile, chances are around 75% of people will bounce without making a purchase. Say goodbye to 35% of mobile customers — and that’s not even the biggest reason they leave. Why are your mobile conversion rates so low?

Mobile 343

The time for B2B mobile apps is now [infographic]

GetElastic

Mobile B2B apps are picking up steam — what’s fuelling their demand? B2B buyers are mobile at work and on-the-go, and they’re not afraid to research and transact through multiple devices. Mobile Commerce B2B

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