March, 2020

Four Phases Of The Coronavirus Pandemic

Forrester eCommerce

In looking at the experiences of the Asian countries that entered the COVID-19 crisis in January, I believe that the pandemic will play out over four phases in the US. Phase One (Infection) ran from January through mid-March.

Adjusting to the New (Ab)Normal

Zaius

Without question this is a time of uncertainty and anxiety throughout the world. Our thoughts have shifted, with a primary focus on the health of their family, friends, and co-workers. We’re experiencing the sudden reality of isolation, with more than 2 billion people staying at home.

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What Is Amazon DSP And How Does It Work? (Case Study)

My Wife Quit Her Job

Right now, there are many ways to advertise your products directly on the Amazon platform. But how do you reach customers who aren’t shopping on Amazon? How can you advertise to customers who aren’t necessarily searching for your products? This is where Amazon DSP comes in.

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What The Coronavirus (COVID-19) Means For Marketers

Kissmetrics

By now you have heard about the Coronavirus. The sad reality is that it is spreading quickly and will continue to spread for a while. Did you know that we are getting roughly 13,000 new cases a day and it’s growing fast ?

Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

Welcome to Retail 4.0. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before. With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience.

Small, But Mighty: Resources For Navigating Online Commerce In a World of Uncertainty

BigCommerce

It’s crazy how fast life can change. In a flash. In a second. With the snap of a finger. Not… COVID-19

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Open Source Design: What It Is And Why It Matters

Forrester eCommerce

There’s a new buzz phrase in the air — “open source design.” What is it? It’s a “remix” (to borrow a term from Figma) of the open source software movement’s commitment to sharing and collaborative validation and improvement of software source code. What Are Examples Of Open Source Design?

Introducing: Zaius On-Site Personalization

Zaius

Shoppers no longer see personalization as a nice-to-have in their shopping experience, they demand it. By 2020 (that’s this year!) 51% of consumers expect that companies will anticipate their needs and make relevant suggestions before they ever make contact with the brand.

Recession 2020 – 5 Ways I’m Preparing For The Downturn

My Wife Quit Her Job

With the Corona virus pandemic causing mass layoffs and record unemployment, it’s clear that recession 2020 has already begun. This post will outline everything that I’m personally doing to prepare for this downturn. First off, this is my 3rd recession.

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Ubersuggest is Now More Free

Kissmetrics

Please read the whole post as I have a few surprises for everyone and it affects all member types. A month or so ago, I blogged about the future of Ubersuggest and how there will still be free plans along with paid ones. But as you probably noticed, the free plan wasn’t as generous as you were hoping for. And with Coronavirus growing at a rapid pace and affecting so many people and businesses, I thought I would do my part and help small businesses out.

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Real-time Personalization Guidebook: 10 Tips to Improve eCommerce Conversions

Conversion rate remains the most important metric for measuring success. This guidebook reveals 10 tips to improve eCommerce conversion rates, and insight into how an AI-powered personalization platform can dramatically improve performance.

Understanding the COVID-19 Effect on Online Shopping Behavior

BigCommerce

I don’t think it’s too soon to say that the COVID-19 global pandemic will likely be one of the defining… Ecommerce News

Strategy At The Precipice

Steve Dennis

At one time I kicked off my keynote speeches by saying that I had put together a short video that summed up how many executives are feeling about the state of retail today. Then I showed a clip from Poltergiest II that mostly features 15 seconds of a teenage girl screaming, “What’s happening?”

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Can AI Predict Global Pandemics Like The Coronavirus?

Forrester eCommerce

If you want to use ML to predict sparse events, then you are going to need a whole lot more sparse events. Maybe we don’t have the direct data to predict the big events like the coronavirus outbreak, but we are very likely to have the data to predict one or more proxy events for an outbreak.

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The Omnichannel Campaign That Got Me the Cute Blue Shoes

Zaius

“Cute shoes, where did you get them?” I’m not sharing. What I will tell you, though, is how smooth my journey was to buying said cute shoes. I was scrolling through my Pinterest feed one evening when I came across a pair of royal blue, suede loafers that were calling my name. Using Pinterest’s nifty visual search, I quickly identified what online retailer carried this product and, without hesitation, I visited their website.

Tips For E-Commerce Best Practices

An infographic listing the best practices companies can follow to bolster their e-commerce website.

Amazon Best Sellers – How To Pick Top Selling Products For FBA

My Wife Quit Her Job

This post will teach you how to research and find potential Amazon best sellers to sell online. But before we get into the details, you have to first understand what it takes to make the Amazon best sellers list. These days, selling on Amazon is much more difficult than it was in the past.

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13 Amazing Free Chrome Extensions For SEO

Kissmetrics

Every SEO tool is different. Some have better keyword data, others have better link data, others give better technical suggestions… in other words, there is no perfect tool. And I really mean that, even though I created Ubersuggest for you.

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The Ultimate Return On Investment: Online Communities

BigCommerce

What if you could get a 6,469% ROI on your marketing efforts? This is the average ROI that online communities… Ecommerce Marketing

How to Create an Online Store in 2020: The Complete Guide

Ecommerce Platforms

Do you dream of one day owning the ultimate online store. Fortunately, we’re here to help with everything you need to know about creating an online store. In 2020, eCommerce sales account for 16% of all sales made worldwide.

Mainframe developers get boost from BMC acquisition of Compuware

Forrester eCommerce

March 2, 2020 BMC acquires Compuware.

Black Swans and Purple Cows

Steve Dennis

The notion of “black swan events” originates in the ancient Latin saying “ rara avis in terris nigroque simillima cygno ” (translated roughly as “a rare bird in the lands and very much like a black swan”) that presumed that black swans did not exist.

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How To Get Rich – 20 Lessons On Making Money When Lifestyle Is Your Priority

My Wife Quit Her Job

This post is a collection of principles I live by on how to get rich without sacrificing your family life. When it comes to business and life, my primary goal is to be the best Dad that I can be.

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Weed on wheels: Medex lights up London with Adverttu on-car advertising

Retail Technology Review

Adverttu, the AdTech company, has launched its latest on-car advertising campaign with global pharmaceutical distributor, Medex and its ecommerce partner KAAM. For 8 weeks, Medex’s CBD 16mg patch product will adorn a fleet of Adverttu ad wrapped vehicles across Central and South West London. Internet Retailing

Merchants Online: Which Ecommerce Merchant Account Is Best?

BigCommerce

Online success is dependent on conversion — and what’s one key element to customers converting? Having the right ecommerce merchant… Payments

The Ultimate Guide To Google Ads For Ecommerce (2020)

Store Growers

For many ecommerce businesses, Google Ads is one of the main marketing channels. In some research studies , Google Ads accounts for as much as 18% of all ecommerce revenue. So if you’ve decided to start with Google Ads, or want to get better results from it, this guide is for you.

Future Of Retail 2020: Retailers Will Create Bold Employee Experiences

Forrester eCommerce

To understand how Forrester’s predictions will unfold in the retail industry in 2020, my colleague Madeline Cyr and I interviewed experts within Forrester for our “Applying 2020 Predictions To Retail” series.

Spying On Your Competitors’ Top Pages And Researching New Markets With SEMrush

Ecommerce Platforms

Going by our numerous SEMrush reviews over the past couple of years, I’ll admit that it’s one of the best market intelligence tools. No question about it.

294: Grant Baldwin On How To Scale A Niche Business By 3X

My Wife Quit Her Job

Today, I’m happy to have my buddy Grant Baldwin back on the show. Grant runs The Speaker Lab which is a business that teaches others how to get paid and booked to speak. He also has a brand new book out called The Successful Speaker which I highly recommended.

J.C. Penney’s Fight For Survival

Steve Dennis

As my fellow Forbes.com contributor Sandy Stein points out in a related post on J.C.

Shoptalk 2020: How to Get the Most Out of Your Conference Experience

BigCommerce

Every year, 8,000+ retail thought leaders, educators, enthusiasts, and exhibitors descend upon the city of Las Vegas, NV. They’re marked… Ecommerce News

First week of home isolation sees mixed online sales results

Retail Technology Review

As the Government’s ‘home isolation’ rules kicked in last week, the immediate impact of the Covid-19 Coronavirus on online consumer shopping habits was laid bare. During the first week of the new pandemic guidelines, online retail sales growth was down -2.2% Year-on-Year (YoY), according to the latest IMRG Capgemini Online Retail Index, which tracks the online sales performance of over 200 retailers. Critical Issues Retail Supply Chain Internet Retailing

Recapping the RSA Conference 2020: The Human Element

Forrester eCommerce

In prior years, the RSA Conference focused on themes such as – Zero Trust, geopolitical risk, and automation. While those themes were still present at this year’s conference, it was harder to discern one dominant central theme for the conference.

What is Squarespace? Everything You Need to Know

Ecommerce Platforms

You don’t need to be a professional website designer to have heard of a tool like Squarespace before. Everyone from influencers looking to develop a bigger online presence, to ecommerce store owners have discussed the pros and cons of a solution like Squarespace in the past.

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