September, 2024

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What’s Next For GenAI In Marketing

Forrester eCommerce

Forrester’s B2B Summit APAC 2024 for CMOs and marketing leaders is just a few weeks away. I’m excited to meet you in Singapore on October 1, 2024, and together, we will discuss the latest data, trends, and insights shaping the marketer’s remit in a tech-disrupted world.

Marketing 451
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4 Trends That Should Drive Retailers’ Holiday Strategies

Retail TouchPoints

Still-potent economic uncertainty is encouraging consumers to be savvier as they browse and buy. But while there may be more price comparing and deal hunting this holiday season, consumers will still expect stellar experiences as they browse and buy across channels. Retail TouchPoints interviewed 12 experts who shared their predictions for the 2024 holiday season.

Retail 306
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BMW Is Prioritizing Profit Over Safety—Here’s What You Need to Know

My Wife Quit Her Job

BMW is a horrible, horrible company. But before I tell you why, I just want to say that these are not the types of posts I normally make, and I have never publicly denigrated a company before. However, this is the first time I’ve felt so cheated and wronged that I feel compelled to warn the public about BMW as a company. What happened to me can and will happen to you if you buy a car from this company.

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SMART Goals for Business | Salsify

Salsify

The term “SMART goal,” which stands for specific, measurable, achievable, relevant, and time-bound, was coined in 1981 to help managers and other business folk set clear, concise, and attainable goals.

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How To Drive Retail Results With Integrated Tech And UX Design

Speaker: Jennifer Wright and Nick Barron

Navigating the complexities of e-commerce requires more than just the right technology - It demands a holistic strategy that aligns platform capabilities with customer- centric design and marketing. This webinar will provide a roadmap for building a robust e-commerce strategy, guiding you through key decisions from platform selection to creating user experiences that convert, and leverage digital marketing to reach and retail customers.

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Private equity firm sweeps up LL Flooring, which will stay in business after all

RetailDive

The bankrupt home improvement company, previously Lumber Liquidators, has inked a deal to be acquired by F9 Investments, its largest shareholder.

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Primark Unveils Over 50 New Stores to Launch Click & Collect Service

365 Retail

Primark will expand Click & Collect to 54 more stores in Great Britain before the end of this year, as the retailer marks its 50 th year on the Great British High Street. The next stores will start to roll out from the Autumn, meaning Click & Collect will be available to shoppers in over half of its stores nationwide before Christmas. The new stores to get the service are the first to be revealed after it was announced in April this year that the service was to be rolled out across store

Fashion 108

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Emerging Generative AI Model Helps Optimize Retail Merchandising Efforts

Retail TouchPoints

AI is the latest massively disruptive technology making waves for businesses everywhere. But it’s not quite new to retailers. They’ve been leveraging AI for a number of years in the form of chatbots, product recommendation engines, self-checkouts and many other use cases. However, with the advent of generative AI, things are changing quickly today. Even many tech-savvy retailers are struggling to keep up.

Retail 312
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555: The Secret To Crushing Black Friday Without Slashing Prices

My Wife Quit Her Job

Today, Toni and I are going to dive into one of the most exciting and high-stakes times of the year for ecommerce businesses, Black Friday. With the competition tougher than ever and customers looking for the best deals, you have to have a strategy that not only attracts buyers but maximizes for your profit. In this episode, we break down proven tips and tactics to help you make the most of this shopping holiday.

eCommerce 236
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Optimized Landing Pages Reduce Ad Costs

Practical eCommerce

Algorithms on Google, Meta, and others evaluate an ad and its linked landing page, assigning a relevancy score that influences cost and performance. The post Optimized Landing Pages Reduce Ad Costs appeared first on Practical Ecommerce.

eCommerce 118
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Essential Steps for a Successful Joint Business Plan | Salsify

Salsify

Check out the necessary steps (and benefits) for creating a joint business plan and expert advice from digital shelf leaders.

eCommerce 122
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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

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The Rise of Smart Stores: How IoT is Revolutionizing the Retail Experience

365 Retail

Driven by fast technology adoption, the retail sector is changing fundamentally. Among the most important developments changing the retail scene is the Internet of Things (IoT). With its network of linked devices, IoT is not only improving retail operations but also altering the customer experience in ways unthinkable a few years ago. From tailored shopping experiences to simplified inventory control , IoT is leading in producing what we now call “smart stores.” This paper investigat

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AI And The Green Market Revolution Will Intertwine

Forrester eCommerce

The futures of AI and the green market revolution are intimately linked; whether we want it or not, both will inevitably and radically transform societies and economies and become invisibly embedded into our daily lives.

Marketing 458
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Roblox Unlocks In-Game Commerce with Shopify Integration

Retail TouchPoints

Roblox has announced a new commerce integration with Shopify that will allow brands with Shopify storefronts to sell physical items directly in their Roblox games. Shopify plans to begin piloting the integration soon, with a larger launch of the capability planned for 2025. Shopify President Harley Finkelstein as a Roblox character. (Image courtesy Shopify) “You’ll be able to buy everything from clothing to unique accessories, collectibles [directly on Roblox] — the possibilities are endless,” s

Games 288
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C-store owners respond to Iceland boss’ calls to allow sharing of criminals’ images

TalkingRetail

Following Iceland boss Richard Walker calling for laws to allow his stores to share images of violent shoplifters on local WhatsApp groups, convenience retailers spoke to Talking Retail about their own experiences and opinions on the issue.

Retail 116
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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

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Apple News Roundup: iPhone 16 Event and New Games

RetailWire

Apple will be hosting their newest event tomorrow on their Apple website at 10 a.m. PT. Although the main location will be on the company campus at the Steve Jobs Theater, the website is streaming the presentation.

Events 111
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Embracing Neurodiversity: The Heart Behind Heart Space Events

Canadian Special Events

I’ve always been drawn to stories of resilience and the pursuit of authenticity. Last week, I had the pleasure of sitting down with Shanee Silver, Co-Owner and Head of Events at Heart Space Events. Her journey resonated deeply with me, not just because of the challenges she faced, but because of her commitment to building a space where joy, connection, and inclusivity are at the forefront.

Events 105
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Trinny London Opens Flagship Store on King’s Road

365 Retail

A burst of yellow now brightens the iconic King’s Road, as Trinny London opens the doors to its highly anticipated flagship store. Designed to offer an uncompromising shopping experience, the new space features interactive product-play areas and designated breakout zones, delivering a fully guided and personalised beauty journey that helps customers feel their best.

Events 109
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Get From Data To Decisions Faster With Our New Data, AI & Analytics Service

Forrester eCommerce

Data and AI leaders today must create business value from trusted data, build the foundation to scale AI, and cultivate a data-driven culture. To help them meet these challenges, Forrester is launching Forrester Decisions for Data, AI & Analytics. Learn more about this new service and how it can benefit your organization.

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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Drinks Aims to ‘Demolish the Barriers to Alcohol Ecommerce’ with New Software Offering

Retail TouchPoints

Alcohol ecommerce solution Drinks has launched the “Drinks-as-a-service” (DaaS) platform, a subscription software solution that will allow any brand, merchant or ecommerce operator to navigate the various tax and compliance impediments to selling alcohol online. The DaaS platform can be used by retailers that want to add wine or spirits to their assortment to alcohol producers looking to build out their direct-to-consumer business.

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Walmart kicks off multicity fashion tour

RetailDive

The retailer will bring its Style Tour to over 40 stops across the U.S. as a way to “shorten the distance between inspiration and commerce.

Fashion 120
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Panasonic Energy Launches Mass Production of Advanced 4680 Automotive Batteries

RetailWire

Panasonic Energy, a division of the Panasonic Group, has officially announced the commencement of mass production for its new 4680 cylindrical lithium-ion batteries, marking a significant advancement in automotive battery technology.

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Charts: Consumer Trust in Companies, Employers

Practical eCommerce

Trust impacts consumer purchasing decisions and employee-employer relations. The post Charts: Consumer Trust in Companies, Employers appeared first on Practical Ecommerce.

Consumer 102
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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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After Google’s Cookie Cull U-Turn, Three Quarters Of Retailers Turn To 1st Party Data To Replace Cookie-Reliance

365 Retail

Despite Google’s surprise row back on its ‘cookie cull’, too many marketers are still over-reliant on third-party tracking tools, the latest research from Wunderkind, the leading AI-driven performance marketing solution, warns. Its latest research shows almost two thirds (63%) of marketers are still reliant on third-party cookies playing a major role in their customer engagement strategies.

Retail 104
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Ten More Important Emerging Technologies For 2024

Forrester eCommerce

As AI continues to dominate the technological landscape in 2024, security, the need for trust, and innovation in advanced computing remain vital. These trends influenced our selection of the next 10 top emerging technologies for 2024.

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Amazon Streamlines Sales of Brick-and-Mortar Inventory with New Integration

Retail TouchPoints

Data management platform Feedonomics has integrated with Amazon Today , a program that allows retailers with brick-and-mortar locations to sell their in-store inventory on Amazon. Participating Amazon Today retailers can provide both Amazon Prime and non-Prime shoppers with access to same-day delivery and in-store pickup options at their physical locations.

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Retail workers hail New York’s new panic-button law

RetailDive

But the bill signed by Gov. Kathy Hochul, which requires a host of safety measures to address store-based crime, was opposed by key trade groups.

Retail 120
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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Air Canada and ALPA Reach Tentative Four-Year Agreement

RetailWire

Air Canada announced today that it has reached a tentative four-year collective bargaining agreement with the Air Line Pilots Association (ALPA). ALPA collectively represents over 5,200 pilots at Air Canada and its regional carrier, Air Canada Rouge.

Travel 99
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Holiday Promotions in Google Text Ads

Practical eCommerce

Promoting holiday sales and events in text ads is tricky when Google picks the headlines and descriptions. The post Holiday Promotions in Google Text Ads appeared first on Practical Ecommerce.

Events 101
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Co-op and ACS give evidence on shop theft to Justice and Home Affairs Committee

TalkingRetail

The hot topic of tackling shoplifting was discussed in the House of Lords today (3 September 2024) as The Justice and Home Affairs Committee held its second and third oral evidence sessions of its short inquiry.

Retail 105
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The Biggest Cloud Trends For CISOs

Forrester eCommerce

Public cloud may be the major underpinning of enterprise infrastructure strategies, but it comes with risks. Learn the top three cloud trends that CISOs and security leaders need to be aware of in this preview of our upcoming Security & Risk Summit on December 9–11.

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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.