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Omnichannel vs. Multichannel Retail: Which is Better for Your Business?


Omnipotent, omniscient, omnipresent… omnichannel. Based on word association alone, omnichannel retail sounds way cooler and more… Multiplication, multicellular, multivitamin… multichannel.

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A Guide to Omnichannel Commerce for International Expansion


To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? Eva Ponce , the director of the MIT Omnichannel Distribution Strategies Lab at the MIT Center for Transportation & Logistics. Because customers demand it.


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Omnichannel Retail Strategies Explained & Simplified


In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. Read on to explore the key elements of an omnichannel retail strategy and how it can benefit your business. What is Omnichannel Retailing? What is Omnichannel Retailing?

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How Retail Omnichannel Commerce Stands in 2020

Forrester eCommerce

A truly omnichannel operation that spans the customer lifecycle will optimize revenue, […]. Customers believe they are engaging with one unified brand or organization, regardless of the device or touchpoints that they use.

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Omnichannel CX: The Critical Role of Real-time Inventory

Modern retail supply chains are already being pushed to their limits, and as more and more brands adopt a truly omnichannel approach, they’ll continue to operate at max capacity.

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How to Run an Omnichannel E-Commerce Marketing Campaign


That’s the crux of an omnichannel e-commerce marketing campaign. This article walks you through precisely what omnichannel e-commerce looks like, why it is crucial for e-commerce brands, and how you can create your own killer omnichannel e-commerce marketing campaign. What Is Omnichannel E-commerce?

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Understanding and Implementing an Omnichannel Ecosystem | Salsify


This is omnichannel — and creating an omnichannel ecosystem is now critical to driving product and retail brand success. Customers want the ability to connect with brands whenever, wherever, and however they prefer.

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The "Multi" Problem in Omnichannel Commerce with Orium + Elastic Path

Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Let's set the record straight: in-store retail isn't dead - it's evolving!

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Embrace Business Complexity With Real-Time Inventory Data

Delivering a seamless omnichannel experience has become a standard expectation for customers, but doing so requires a special ingredient.

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How Ambitious Brands Are Leveraging Composable Commerce

A composable commerce stack enables brands to take control of their omnichannel journeys, accelerating their ability to innovate customer experiences and commercial models. Business models have been slow to adapt to the shift to digital commerce, leaving brands to struggle to match customer experiences to the changing retail landscape.

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How to Address the Needs of the Next Generation of e-Commerce Customers

Speaker: Jenn VandeZande, Head of Digital Engagement Strategy at SAP Customer Experience | Beth Scott, VP, Business Operations - Supply Chain | Nikki Grigsby, PHR, Chief Operations Officer at Syndigo | Levana Wang, Content Creator, Gen Z Expert

Furthermore, there's the growth of social commerce, evolution of omnichannel commerce, in-store transformation, and online/offline hybridization, all of which are becoming e-Commerce trends that will inevitably shape the 2022 innovation landscape.

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Realizing ROI in an Omnichannel Rich Retail 4.0 Environment

With this eBook, you’ll learn about the advanced technologies that are available to create a seamless integrated omnichannel experience. This is the land of opportunity where retailers connect with shoppers and drive sales in a way like never before.

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How to Stay Competitive in the Evolving State of Martech

To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and promote omnichannel marketing.

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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Whether you're engaging with customers on their social media platforms or you're adopting a frictionless return policy, creating personalized experiences through an omnichannel e-commerce strategy is how to see growth in 2023 and beyond.