2021

This Easter, Give the Gift of Charcuterie

Zaius

Easter is just around the corner, and while we all may still be discouraged from holding large gatherings during the gradual rollout of the COVID-19 vaccine, you may want to tone down the Easter feast this year and opt for a simpler, albeit savory alternative.

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Five Ways Omnichannel Marketing Can Help Your Business Thrive in 2021

BigCommerce

2020 was a challenging year for, well, everyone — but retailers suffered the particular challenges of shutting down or restricting in-store… Omnichannel Strategies marketing

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Forr The Planet: Sustainability Interview Series

Forrester eCommerce

Photo by Glenn O'Donnell Oracle In my research pursuit of technology sustainability, I speak with many technology and business leaders around the world about their sustainability initiatives. Occasionally, I encounter someone doing something special in this important business quest.

What Is The Cheapest Shipping Option – USPS, FedEx Or UPS?

My Wife Quit Her Job

If you want to know the cheapest way to ship packages or if you run an ecommerce business and want to keep your shipping costs down, this article will teach you all of the cheap shipping methods I use for my 7 figure online store.

Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

In a post-COVID world, online retailers are forced to reevaluate their position and address the challenge of adopting new customer experiences. Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models. Join John Cutler, Product Evangelist and Coach at Amplitude, for this enlightening discussion on the current state of the ecommerce landscape.

A Comprehensive Fooevents Review

Ecommerce Platforms

Suppose you’re looking for the most effective way to sell tickets to an upcoming event. Any event organizer will tell you that offering early bird rates, discount codes, referral codes, and group booking rates is a no-brainer.

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How I Went From Earning $30 to $400 Per Hour As A Google Ads Freelancer

Store Growers

Last Updated on July 14, 2021. 2021 marks my 10 year anniversary as an independent consultant. Thinking back about these 10 years, I realized a lot has happened!

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How to Boost Affiliate Marketing with Gated Offers and FMTC

SheerID

Learn how integrating FMTC’s affiliate marketing platform with SheerID helps brands acquire more new customers through affiliate sites. Blog Posts Uncategorized

10 Strategies for High-Performing Holiday PPC Campaigns

Inflow Insights

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Today, we’re focusing on PPC.

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5 Strategies to Convert Price Sensitive Shoppers

UpSellIt

Are you wondering how you can win over shoppers with tight purse strings? You’re not alone! Price sensitivity is a complex phenomenon that varies from person to person and is influenced by a variety of factors.

The Importance of PCI Compliance and Data Ownership When Issuing Payment Cards

This eBook provides a practical explanation of the different PCI compliance approaches that payment card issuers can adopt, as well as the importance of both protecting user PII and gaining ownership and portability of their sensitive data.

Why Keyword Research Must Be an Ongoing Process

ROI Revolution

Published September 21, 2021. Some people think keyword research is a one-and-done activity – you find high-volume, lower-competition keywords, seed them into your website’s page, check the indexing, set it, and forget it. These days, that idea can’t be farther from the truth.

AB InBev Goes Green for St. Patrick’s Day

Zaius

No, it’s not what you think. The green beer will not be flowing in abundance this St. Patrick’s Day, as many bars are still taking precautions and staying closed due to the COVID-19 pandemic.

How to Track the B2B Ecommerce Metrics That Matter

BigCommerce

Within the B2B market, there are several metrics you can measure, analyze and compare. If you don’t want to get… B2B Ecommerce b2b b2b ecommerce data data driven business

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WooCommerce Dropshipping: The Ultimate Guide

SellBrite

Have you ever wanted to start an online store but didn’t want to deal with inventory management, fulfillment, shipping, or any other ecommerce shenanigans? Then dropshipping might be perfect for you.

Make Payment Optimization a Part of Your Core Payment Strategy

Everything you need to know about payment optimization – an easy-to-integrate, PCI-compliant solution that enables companies to take control of their PSPs, minimize processing costs, maximize approval rates, and keep control over their payments data.

Shift4Shop Vs Shopify – Is Shift4Shop A Shopify Killer?

My Wife Quit Her Job

Shift4Shop is the most compelling ecommerce platform I’ve come across in a while and has the best chance to dethrone Shopify. This post compares Shift4Shop vs Shopify so you can make an informed decision.

Shimoku Review: Is This Right for Your Ecommerce Store?

Ecommerce Platforms

Ecommerce marketers and business owners weighed down with growing their business while retaining customers typically turn to AI (Artificial Intelligence) to make demanding eMarketing tasks easier.

How to Transform Your Brand SERP into Your Personal Business Card

Omnisend

Reading Time: 22 minutes. SEO is a complicated beast that plagues many an ecommerce marketer. Between navigating industry-specific jargon and the never-ending task of optimization, it can seem like a mammoth of a job for many. However, it doesn’t have to be so complicated.

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How Ritual Vitamins Makes $663,724/Mo With Google Ads

Store Growers

Last Updated on March 9, 2021. Today we’re taking a closer look at the Google Ads of Ritual Vitamins. The supplement space is hyper competitive. The only way to stay in business is to have a business model that works and to back it up with campaigns that can deliver results.

Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

This session will dive into how organizations can still leverage historical customer and product data but need to also think about how to augment development of strategies with marketing research and other shopper signals to efficient drive e-Commerce growth. Join Phil Irvine, VP & Director of Audience Intelligence, for this in-depth discussion of the current e-commerce landscape. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

How to Treat Pricing Like a Brand Guardian

Wiser

When you think of a strong brand, what comes to mind? Is it excellent marketing? High-quality products? Pushing the boundaries of what’s feasible within an industry? An innovative pricing strategy ?

10 Holiday SEO Tips to Prep Your Site for this Shopping Season

Inflow Insights

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today.

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Saks.com Spin-Out: Genius Move or Opportunistic Folly?

Steve Dennis

The reports that Hudson’s Bay Co. is planning to split its online and brick-and-mortar operations into two companies, and then take Saks.com public, immediately strikes me as one of the dumbest strategic decisions I have heard in a long, long time.

SheerID Launches First Financial Services Solution to Instantly Verify Thin-file Applicants and Many Other Segments with Authoritative Data

SheerID

SheerID's new financial services solution will help firms verify thin-file applicants as well as other segments like teachers, military, and healthcare workers. Press Releases Digital Verification Financial Services Identity Marketing SheerID

11 Email Deliverability Strategies to Reach the Inbox

With nearly 1 in 5 emails from U.S. senders failing to reach the inbox, deliverability challenges still plague senders and prevent email campaign success. Check out this deliverability guide for actionable strategies and real-world examples of companies applying smart inboxing tactics.

Super Bowl 2021: Marketing to a Large-Scale Audience

Zaius

Super Bowl LV is this weekend! Will you be watching? Of course, you will. We’re in a pandemic , so what else is everyone doing, am I right? Crack open some drinks, order some pizza, cozy up with your family and pets, and make a night of it.

18 Common Ecommerce Mistakes to Avoid: How Many Are You Making?

BigCommerce

So you want to make your ecommerce store the best it can be, minimize cart abandonment and deliver a great… General Ecommerce Tips business ideas Ecommerce business ecommerce tips growth strategies

The Seller’s Guide to Ecommerce Marketing Automation

SellBrite

If you’re an ecommerce seller, we have good news—online shopping isn’t slowing down any time soon. According to Statista, there are 4.28 trillion U.S. dollars in the ecommerce industry, and it’s expected to rise to $5.4 trillion in 2022.

How To Find The Best Products To Sell Online – The Ultimate Step By Step Guide

My Wife Quit Her Job

More than half the battle of starting a successful online store involves finding the right products to sell online. And as a result, I receive between 4-5 emails per day from readers asking me for niche ideas. I am sooo ready to start my own online business but I have no idea what to sell.

5 Key Elements for Building a Successful Data-Driven Product

When selecting data providers, companies must ensure they’re tapping into comprehensive, high-quality streams of fresh information which can be easily integrated into their products in a privacy-compliant manner.