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How an Omnichannel Approach Can Build a More Diverse Customer Base

365 Retail

Too many online retailers are still focused on multichannel commerce – selling a product to their customers on different channels, both online and offline. Is outsourcing fulfilment the answer? By 2026, it’s estimated that 39.9% of TikTok users will make purchases via the platform.

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The Complete Guide to Omnichannel Fulfillment for Enterprise Retailers

Fabric

According to data from Statista, the use of curbside pickup and buy online, pick up in-store (BOPIS) grew significantly during the COVID-19 pandemic: Today, omnichannel fulfillment has surpassed being just a fleeting trend and has solidified its position as a strategic imperative for modern enterprise retailers. Let’s dive in!