Sat.May 04, 2024 - Fri.May 10, 2024

article thumbnail

The State Of Generative AI For Marketing In Asia Pacific

Forrester eCommerce

I’m pleased to announce the publication of the first of my two generative AI (genAI) Marketing in APAC reports, “The State Of Generative AI For Marketing In Asia Pacific.” The data overview report covers a wide range of topics on APAC marketers’ use of genAI, including adoption, investment, use cases, benefits, challenges, and concerns.

Marketing 441
article thumbnail

Disney and Walmart Unveil Retail Media-CTV Advertising Integration

Retail TouchPoints

Disney Advertising and Walmart ’s retail media division Walmart Connect are teaming up to bring retail media insights to Disney’s streaming TV platforms, including Hulu and Disney+ , for programmatic advertising campaigns and measurement. Walmart’s audience and measurement solutions will now be available for brands’ use across Disney’s addressable streaming inventory, offering advertisers closed-loop attribution on their campaigns by applying Walmart’s omnichannel purchase data via clean room te

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Temu Vs. Shein – What You Must Know Before You Buy

My Wife Quit Her Job

Temu and Shein have quickly become household names, with each app experiencing explosive growth and racking up millions of downloads in just a few months. While Temu is relatively new to the market, Shein has been building its reputation for over a decade. But how do these companies fare against other Chinese competitors like AliExpress? And more importantly, which offers a better shopping experience: Temu or Shein?

Download 257
article thumbnail

Magento 2 and Adobe Commerce: 6 Years in the Making

Groove

As Magento 2 nears its 10 th anniversary, it continues to evolve as a powerful eCommerce platform serving hundreds of thousands of merchants, from small startups to large enterprises. From its inception in 2007, the organization has remained at the forefront of the eCommerce evolution, as it popularized open-source platforms, modular architecture, multi-store functionality, and mobile-friendly features.

Magento 195
article thumbnail

How To Drive Retail Results With Integrated Tech And UX Design

Speaker: Jennifer Wright and Nick Barron

Navigating the complexities of e-commerce requires more than just the right technology - It demands a holistic strategy that aligns platform capabilities with customer- centric design and marketing. This webinar will provide a roadmap for building a robust e-commerce strategy, guiding you through key decisions from platform selection to creating user experiences that convert, and leverage digital marketing to reach and retail customers.

article thumbnail

What is SOC 2 and Why Does it Matter for your Ecommerce Brand and Customers?

Fastr

In today's digital landscape, where data breaches and cyber threats are ever-present concerns, the security and integrity of customer data are paramount for ecommerce retailers. As technology continues to evolve, ensuring that service providers adhere to stringent security standards has become a top priority. This is where SOC 2 certification comes into play.

eCommerce 147
article thumbnail

Introducing the Forrester Reference IT Capability Map

Forrester eCommerce

Today, I am happy to announce the publication of the Forrester Reference IT Capability Map. This is a comprehensive, mutually exclusive and comprehensive statement of the major capabilities used to define and deliver IT and digital systems, individually and at a portfolio level.

Reference 401

More Trending

article thumbnail

537: Why Do Some Entrepreneurs Succeed While Others Crash? Here’s Our Take

My Wife Quit Her Job

I have nearly 6000 students across 2 courses that I teach over at Profitable Online Store and Profitable Audience. And recently, I’ve been analyzing the character traits of both successful and unsuccessful students in my courses. What makes one student more likely to succeed over another? In this episode, I reveal what I discovered with my partner Toni.

Other 251
article thumbnail

Beer, Metal, and Leadership with Tom McManus of KegWorks.com - EP 005

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Tom McManus of KegWorks.com In this engaging podcast episode, Tom McManus, CEO of KegWorks, shares the journey of his business from a specialized eCommerce store to a prominent leader in architectural metalwork for the hospitality industry. Celebrating over 26 years in business, McManus discusses the strategic shift from offering a wide range of products to focusing on high-margin, specialized items like bar foot

eCommerce 195
article thumbnail

A Five-Step Guide To Conducting A Successful Sustainability Materiality Assessment

Forrester eCommerce

Read this blog post to understand the actions that organizations need to take throughout the sustainability materiality assessment process.

Blog 403
article thumbnail

ModCloth and Misen Outsource Omnichannel Fulfillment Operations

Retail TouchPoints

Two digital-first brands, Misen and ModCloth , are partnering with Cart.com to improve their omnichannel fulfillment and logistics operations. Operating 14 omnichannel fulfillment centers nationwide, Cart.com provides brands and retailers with third-party logistics (3PL) solutions and proprietary software such as its Constellation Order Management System (OMS) and warehouse management technology, designed to get products to customers as quickly and efficiently as possible.

article thumbnail

Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

article thumbnail

J.C. Penney remains profitable, could open new stores

RetailDive

Holiday and full-year sales fell, and net income plunged. But the CEO of one of the retailer’s owners says its ongoing profitability could merit an expansion.

Retail 133
article thumbnail

Answered: The 5 top questions every European retailer has about first-party data

365 Retail

In a data-saturated world, the pathway to uncovering valuable insights hinges on the strategic utilisation of first-party data. From grasping customer preferences to executing finely-tuned campaigns, first-party data stands as a transformative force in reshaping how brands better connect with their customers. In part two of this three-part series, I answer the five top questions every European retailer has about unlocking the power of first-party data in a way that drives actionable insights and

article thumbnail

Results of the Forrester Commerce Solutions for B2C Wave – digital leaders focus on extending the life of their commerce solution

Forrester eCommerce

Read Principal Analyst Emily Pfeiffer's insights on the shifts in the B2C Commerce market over the past two years.

B2C 417
article thumbnail

Goodwill Debuts Free E-Waste Recycling in 42 Pennsylvania Locations

Retail TouchPoints

Goodwill Keystone Area has partnered with Reworld to offer no-cost electronics recycling at its 42 stores and donation center sites located across 22 central and southeastern Pennsylvania counties. Eligible devices — including TVs, computers, mobile devices, gaming systems, toasters and vacuum cleaners — will be repaired and resold; items at the end of their life will be responsibly recycled by Reworld, which has recycled more than 135 million pounds of e-waste to date.

article thumbnail

4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

article thumbnail

‘The death of the mall was a myth’: Brookfield Properties CEO on the evolution of an aging retail concept

RetailDive

Kevin McCrain isn’t bothered by department store anchors closing and says retailers need malls because people like to shop there — including Gen Z.

article thumbnail

Meta To Broaden AI Image Generation Options for Ads

RetailWire

Meta Platforms, the parent company of Facebook and Instagram, announced on Tuesday that it is expanding its lineup of generative AI advertising products.

115
115
article thumbnail

Is Your VMware Knowledge Stuck in 2010? Let’s Catch You Up!

Forrester eCommerce

VMware Has Evolved Over the years, most of the Fortune 5000 have standardized on VMware technologies. However, once Broadcom announced its intent to acquire VMware, many of the tech leaders at these firms, concerned with the acquisition, began exploring options.

article thumbnail

Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

Ecommerce sales are expected to hit $6.3 trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. Despite this macro growth, ecommerce site abandonment remains a big issue for all brands, regardless of their size or product category. One of the biggest reasons, according to data from Contentsquare , is that while merchants are investing in paid advertising to drive more traffic to their sites, their experiences are riddled with experience gaps that ultimately

article thumbnail

A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

article thumbnail

Simon Property Group would put up no capital to buy Express

RetailDive

That price could explain why the mall REIT is willing to jump back into ownership of retail tenants, after scaling back over the past several months.

Retail 125
article thumbnail

Taco Bell Finally Releases Cheez-It Collaboration

RetailWire

Taco Bell's collaboration with Cheez-It is finally hitting restaurant locations this summer, marking the debut of one of its most highly anticipated test menu items. Originally introduced in 2022, the Cheez-It Crunchwrap, along with several other giant Cheez-It options, is set to make its long-awaited appearance at participating locations.

Other 105
article thumbnail

The Rise Of Application Generation Platforms

Forrester eCommerce

AppGen platforms will integrate the steps of software analysis, development, security, testing, and delivery by providing TuringBots for both low-code and high-code development spanning every step — all while incorporating the principles of agile and DevOps along the way.

article thumbnail

Safety, Service and Sustainability: How Connected Equipment Offers Retailers a Competitive Advantage

Retail TouchPoints

In a pharmacy in Seattle, when the temperature in its drug storage refrigerator falls below protocols, an automated alert warns the store manager before temperature-critical medicines spoil. In a clothing store in Phoenix, the AC automatically adjusts to keep customers comfortable and lingering longer, happily trying on sweaters in the store’s new fall collection despite the blistering 100-degree late-summer day.

article thumbnail

Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.

article thumbnail

Taxi Service to London Luton Airport

365 Retail

Whether you’re jetting off on holiday or racing for a crucial business meeting, snagging a dependable Taxi to London Luton Airport can kickstart your journey on the right note. This bustling hub doesn’t sleep, and thankfully, neither do the cabs that crisscross to get you to your flight, fresh and fuss-free. The charm of a Taxi to London Luton Airport is the personal touch; a chatty driver can share a tale or two about the city’s heartbeat, or if you prefer silence, they’

Travel 104
article thumbnail

Allbirds revenue plummets 28% in Q1 as CEO says the brand is ‘executing with urgency’

RetailDive

Joe Vernachio said the retailer shuttered three stores in the quarter and is on track with its planned closures, which will amount to 10 to 15 this year.

Retail 120
article thumbnail

Accelerating Advertising With AI Comes At A Cost

Forrester eCommerce

AI — a catchword and momentous concept — is all-consuming. It demands nearly as much energy as Argentina uses in a year, is the obsession of practically every marketer I meet, and is invoked breathlessly by those who have the most to gain and lose from it.

Consumer 275
article thumbnail

NBCUniversal, Instacart Link Up to Bring Retail Media Opportunities to TV

Retail TouchPoints

NBCUniversal and Instacart are expanding their existing partnership to include a new retail media workstream that will enable Instacart’s CPG advertisers to connect with consumers via NBCU’s streaming and linear television content. In late 2023, the companies teamed up to include access to NBCU’s streaming platform Peacock as part of the Instacart+ membership package.

Retail 264
article thumbnail

How to Navigate Revenue and Expense Management: Competitive Insights for Financial Success

Speaker: Hilary Akhaabi, PhD - Founder, Chief Financial & Operations Officer at Go Africa Global

In the fast-paced world of corporate finance, staying ahead of the curve is crucial for sustainable growth and profitability. This exclusive webinar with leading expert Hilary Akhaabi, PhD, will teach you practical ways to navigate complex financial landscapes and enhance your company's revenue management capabilities. Whether you're aiming to refine your financial strategies or seeking innovative solutions to drive performance, this new session is for you!

article thumbnail

DELIVER Europe Returns to Amsterdam, Uniting Retail and Commerce Leaders

365 Retail

DELIVER Europe, the premier matchmaking event for retail and commerce professionals, is back in Amsterdam on 5 and 6 June 2024. Held at the esteemed Taets Art and Event Park, this year’s event is set to gather over 1,000 leaders from industry giants such as Amazon, Procter & Gamble, Nestlé, L’Oréal, Samsung, and Tiktok, offering unparalleled opportunities for connection, collaboration, and innovation.

Retail 103
article thumbnail

‘Savvy’ criminals target retail, Home Office data shows

TalkingRetail

The retail sector continues to have the highest prevalence of victimisation, with 41% of business premises experiencing crime in 2023, according to Home Office data released today.

Retail 102
article thumbnail

More Alliance: MACH Comes of Age With Coaching Focus

Forrester eCommerce

Now that The Forrester Wave™: Commerce Solutions for B2B, Q2 2024 is released, I can share an update of my perspective on The MACH Alliance.

B2B 306
article thumbnail

Crocs Expands Shoe Takeback Program Nationwide

Retail TouchPoints

Following a successful 10 -state pilot that kicked off in October 2023, Crocs has expanded its “Old Crocs, New Life” takeback program to all its stores in the continental U.S. The sites are equipped with designated collection boxes for customers to drop off used Crocs, in any condition, to receive a one-time 10% discount on Crocs products. Customers also can receive a no-cost mail-back kit for used shoes by visiting the Old Crocs, New Life page on the Crocs site.

article thumbnail

Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.