Sat.Apr 27, 2024 - Fri.May 03, 2024

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How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

Retail is in the midst of a significant transformation. With ecommerce reshaping the landscape, physical stores have a unique opportunity to borrow a few strategies from tourist destinations and become experiences beyond the mundanity of walking up and down aisles. Over half of U.S. brands plan to increase investments in immersive technologies — think interactive displays for increased visual impact, carefully curated playlists and thoughtfully crafted scents that tap into nostalgia.

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Is Your Strategy Failing You? Or Are You Failing Your Strategy?

Forrester eCommerce

The basic concept of a strategy is that it describes what an organization plans to do, and very importantly, it excludes the things that the organization doesn’t plan to do. But it’s not just the what that matters: It’s also the how.

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10 Leading Book Authors for Ecommerce and Marketing

Practical eCommerce

Our pick of expert authors with widespread appeal and real-world tactics. The post 10 Leading Book Authors for Ecommerce and Marketing appeared first on Practical Ecommerce.

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How Has Customer Experience Been Transforming and What Value It Holds In The Future?

lateshipment

From brick-and-mortar to e-commerce, businesses have been running successfully all these years by building their foundation on just a question — “What do customers want?” In the case of physical stores, products of good quality, stores with sufficient inventory, convenient locations, interactions from the staff, etc, were some of the primary things customers considered as a reason to frequent.

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The Pragmatic Path to Composability: Creating Efficient Commerce Systems

Speaker: Jason Cottrell and Brian Walker

Brands used to look for a commerce platform that could do everything. But over time, one vendor was no longer enough to meet a brand’s needs, so they added, and added, and added— and now it's essential that these vendors work well together. That’s composable, and it’s important to get it right. Customers and your board expect you to be in new channels and to adapt quickly to market change.

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What Is the Best Ecommerce Team Structure? | Salsify

Salsify

You want to build your brand authentically in a way that rings true to your founding mission or the problem you’re here to solve. You want to do so in a way that resonates with your existing and future customers.

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Estée Lauder CIO wants to bring AI to the forefront of beauty

RetailDive

The cosmetics giant is collaborating with Microsoft on an innovation lab that will help it explore generative AI applications across its brands.

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Digital CX and Design Trends Worth Watching in 2024

Forrester eCommerce

Read on to explore Forrester's take on the top digital CX and design trends to watch for in 2024.

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Shein Shoppers can Now Make Returns at Forever 21

Retail TouchPoints

Popular shopping app Shein has expanded its partnership with Forever 21 to allow its customers to return orders at Forever 21’s more than 300 U.S. stores, powered by Happy Returns. Last fall Shein and Forever 21, which is owned by brand management firm Authentic Brands Group , announced a joint venture that has included the sale of Forever 21 gear on Shein, and Shein pop-ups at Forever 21 stores.

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536: US Manufacturing Is NOT Dead! How To Make Textiles Profitably In The USA With Annette DeLancey

My Wife Quit Her Job

Today, I invited my friend Annette De Lancey on the show to talk about a question that I literally get asked at least once per week. How can you source from the USA and still remain competitive from a pricing stand point? In this episode, Annette outlines the exact process of prototyping and manufacturing textiles in the USA through her new company, She Makes Products.

eCommerce 220
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3 Considerations for Configuring your Ecommerce Experiments

Fastr

Although we'd argue there is no such thing as a perfect experiment nor a perfect experiment formula (we aren't big supporters of one-size-fits-all templates), we do emphasize the importance of smart testing – fuelled by curiosity, powered by flexibility, aligned for learning, and set up for scalability.

eCommerce 147
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Coming In June: Forrester’s Top 10 Emerging Technologies For 2024

Forrester eCommerce

We’re excited to announce that we’ve finalized our selections for Forrester’s top emerging technologies for 2024. We’ll spotlight the top 10 emerging technologies in our main report that will publish in late June. And then we’ll release a report in July on technologies 11-20.

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Beyond Inc. Brings in Slate of Retail Heavyweights for C-Suite

Retail TouchPoints

Following its acquisition of Zulily and the revival of Overstock.com , Beyond, Inc. is shoring up its executive team with a slate of eight high-level appointments across its business. “The most important part of building a long-term, profitable, growing business is putting the right players on the field,” said Marcus Lemonis, newly appointed Executive Chairman of Beyond, Inc. in a statement.

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Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau

Canonicalized

This week, at the Tableau Conference 2024, I had the privilege of sharing insights about the dynamic world of mobile dashboards (twice). For those who couldn’t make it fear not! I’ve compiled the essence of the session into this blog post, including a recording of the presentation itself. In the session titled “Mobilize Your Data,” […] The post Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau appeared first on Canonicalized.

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Walmart to close health centers due to ‘lack of profitability’

RetailDive

The retailer also plans to end telehealth services, citing operational costs and reimbursement complexities that made its healthcare business unsustainable.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Buying Signals Help B2B Organizations Reignite Revenue Interactions

Forrester eCommerce

Buyer expectations for immediacy, relevance, and instant gratification have carried over from B2C to B2B and been amplified with Millennials and GenZ comprising more than half of the modern workforce. From their consumer interactions, digitally savvy B2B buyers are aware they’re signaling their interests through their behavior, content consumption, and social interactions.

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Williams-Sonoma Fined $3.17 Million for False ‘Made in USA’ Claims

Retail TouchPoints

Williams-Sonoma, Inc. will pay a record civil penalty of $3.175 million for violating a Federal Trade Commission (FTC) order to truthfully disclose whether products it sells are actually made in the United States. A Department of Justice complaint, based on a referral from the FTC, charges that the retailer listed multiple products as being “Made in USA” when they in fact were made in China and other countries.

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Snapchat Reveals Latest AR and ML Tools for Brands and Advertisers

RetailWire

Snapchat has introduced a range of new augmented reality (AR) and machine learning (ML) tools created to assist brands and advertisers in engaging with users on the social platform through interactivity.

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Lidl GB Announces Major Expansion with Plans for Hundreds of New Stores

365 Retail

In its landmark 30th year, Lidl GB is unveiling ambitious plans to open hundreds of new stores across the UK, a move set to create thousands of new jobs. This announcement follows a year of significant investment aimed at strengthening its operations infrastructure. Key developments over the past year include the opening of Lidl’s largest global warehouse in Luton, an extension of its Welsh distribution centre in Bridgend, and notable advancements in the expansion of its Belvedere warehouse, whi

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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B2B Marketing Leaders Don’t Trust Their Measurement, And What They Measure Isn’t Helping

Forrester eCommerce

Nearly two-thirds of marketing leaders say that they don’t believe their measurement and analytics are well aligned with organizational objectives. A continued focus on marketing sourcing is emblematic of the problem.

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Kroger Delivers its First-Party Data to the Yahoo DSP

Retail TouchPoints

Yahoo Advertising and Kroger Precision Marketing (KPM) — the retail media business of Kroger , powered by 84.51° — are teaming up to bring Kroger’s first-party, purchase-based audiences to the Yahoo Demand-Side Platform (DSP). Yahoo DSP advertisers can now activate KPM’s audiences to reach targeted consumers with their advertising and measure campaign results.

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Amazon Prime Announces It Has Faster Deliveries

RetailWire

Amazon reports that its Prime deliveries are now even speedier. With over 2 billion packages reaching customers in a day or less this year, the company claims its delivery system is picking up its pace.

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Shaftesbury Capital Introduces LABRUM Pop-Up Store in Soho

365 Retail

Shaftesbury Capital has unveiled plans for a new pop-up store in Soho for LABRUM, the British African menswear brand that gained attention at London Fashion Week in February. LABRUM is set to occupy an 800 sq ft space at 35 Marshall Street, marking its inclusion in one of the UK’s most renowned neighbourhoods. 2023 marks a significant milestone for LABRUM , celebrating its 10th anniversary and building on the momentum from receiving last year’s Queen Elizabeth II Award for British Design.

Fashion 108
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Global IT Services Spend Will Reach $2 Trillion By 2028

Forrester eCommerce

The IT services industry is often overlooked, even though it captures more than a third of annual global tech spend — some four times the annual spend on computer equipment. Forrester forecasts that by 2028, annual spend on IT services will reach $2 trillion.

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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. Companies often have a hard time differentiating their programs and communicating their unique benefits to members, particularly with primarily transactional, points-based programs.

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Over 45K retail stores may close in next 5 years: UBS

RetailDive

E-commerce penetration is expected to rise, helped in part by third-party players like Temu and Shein, according to a new report.

eCommerce 129
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Change in Leadership for bp’s UK Retail Business

365 Retail

bp has announced changes to its UK retail leadership team with the appointment of Jo Hayward as VP mobility & convenience retail and Natalie Cattermole as senior dealer manager. These changes come at a pivotal time for bp as it looks to grow its UK retail business, meeting customers’ evolving needs through the energy transition and transforming forecourt convenience.

Retail 108
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Learn How Humans And AI Will Unite In The Future Of Work

Forrester eCommerce

This year’s CX Summit North America will feature our latest insights into how AI will impact company culture, DEI priorities, customer experience, and more.

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Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market

Retail TouchPoints

As consumers demand more flexible payment options, it is no surprise that the digital top-up card industry has had a strong year. The global digital gift card market is expected to reach $724.3 billion by 2028, rising at a market growth of 14.2% CAGR. The trend is set to continue, and it is not just shoppers who benefit from increasingly digital-first payments.

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Sony and Apollo Express Interest in $26B Paramount Buyout Amid Skydance Merger Talks

RetailWire

Sony Pictures and Apollo Global Management have sent a letter to the Paramount Global board showing their interest in buying the company for around $26 billion.

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OverstockArt Founder Thrives 22 Years On

Practical eCommerce

Before Shopify, YouTube, and Facebook, there was OverstockArt. David Sasson launched the company on the Yahoo Store platform in 2002. The post OverstockArt Founder Thrives 22 Years On appeared first on Practical Ecommerce.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.