How to Improve Ecommerce Conversion Right Now
BigCommerce
JUNE 27, 2017
Unlike a brick and mortar store, web-based ecommerce stores cannot rely on the visitor’s physical experience with their products to make a sale. According to a study conducted by professor Brent Coker , shoppers trust ecommerce stores 30% less than they trust brick and mortar stores. Extensive studies by Stanford professor B.J.
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