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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer. When you buy shoes from an online shoe retailer, it is a business-to-consumer transaction. B2B ecommerce relates to sales made between businesses, such as a manufacturer and a wholesaler or retailer.

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