How Can Small Businesses Maximize Their Strengths This Holiday Season?
NOVEMBER 15, 2017
With the holiday shopping season kicking into full gear in little more than a week, retailers of all sizes are prepping for the customer rush. While most shoppers think of the massive doorbuster deals offered at their favorite big-name retailer, smaller retailers have just as much, if not more, at stake in making the holidays a success. Amazon makes up the price difference, so this seems like a win-win: the smaller retailers get more sales without sacrificing their margins.