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How to Increase eCommerce Conversions During the 2018 Holiday Season

Kissmetrics

Every year consumers spend more time and money shopping with brands and through eCommerce marketplaces, and every year the competition grows fiercer. Since 2012, eCommerce seasonal holiday sales in the US have grown by more than 13% year over year and by 16.6% 80% of consumers are willing to wait for standard delivery when it’s free.

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