The Economics of eCommerce Conversion Optimization

Dynamic Yield

The post The Economics of eCommerce Conversion Optimization appeared first on Dynamic Yield. Why eCommerce marketers have to look beyond ROI on Marketing spend. Presentations

6 Website Optimization Tactics: Neuroscience Principles to Increase Conversion Optimization

A Better Lemonade Stand

These small website optimization tactics will make choosing and purchasing products as simple as possible for your customers and their basis in neuroscience means they work with customer's hard-wired cognitive biases to increase conversion rates. The post 6 Website Optimization Tactics: Neuroscience Principles to Increase Conversion Optimization appeared first on A Better Lemonade Stand. Conversion Optimization Strategy & Analytics

7 Conversion Optimization Tips: Convert Blog Visitors into Customers

Bootstrapping Ecommerce

Blog subscribers & visitors don’t always translate into conversions. Use these 7 conversion optimization tips to convert your blog visitors into customers. The post 7 Conversion Optimization Tips: Convert Blog Visitors into Customers appeared first on Bootstrapping Ecommerce. Conversion Optimization

Crafting a Successful 4-Step Conversion Optimization Strategy

Dynamic Yield

Suggesting a simple, yet effective, 4-step model for building a successful conversion optimization plan. The post Crafting a Successful 4-Step Conversion Optimization Strategy appeared first on Dynamic Yield.

5 Killer Conversion Optimization Presentations of 2014

Dynamic Yield

With so much conversion optimization advice, it’s easy to get overwhelmed. These five KILLER conversion optimization presentations cut through the clutter. The post 5 Killer Conversion Optimization Presentations of 2014 appeared first on Dynamic Yield.

Entry Popups Could Be Killing Your Conversion Rate (And You Can’t Even Measure It)

Inflow Insights

But they also might be killing sales conversions on your site. This is how we increased one client’s returning visitor conversions by 150% !). Note: Want someone from our CRO team to evaluate your conversion strategy? How We Figured Out Entry Popups Were Hurting Conversions.

5 Simple but Smart Conversion Hacks Backed by Proven Case Studies

Bootstrapping Ecommerce

Get more customers and grow your sales with these 5 conversion hacks backed by some amazing case studies that you can use for your business. The post 5 Simple but Smart Conversion Hacks Backed by Proven Case Studies appeared first on Bootstrapping Ecommerce. Conversion Optimization

Budget Sales Strategy: How to Increase Your Sales on a Budget

Bootstrapping Ecommerce

Getting Traffic Conversion OptimizationWith a little creativity, experience and passion, you can devise a budget sales strategy that will help you boost the sales of your small business even when you are working with a small budget. The post Budget Sales Strategy: How to Increase Your Sales on a Budget appeared first on Bootstrapping Ecommerce.

Hacking AMP for Site Speed: How To Get A Perfect PageSpeed Score Across All Devices

Inflow Insights

We are also optimizing the speed by loading images and iframes only when they are visible. We only care about increasing conversion rates (by making sites lightning fast). Conversion Optimization SEO

Your Losing A/B Tests Are Actually Winning!

Dynamic Yield

Optimization A/B Testing Conversion Optimization Predictive TargetingRectifying this major flaw in the test analysis and execution of personalization campaigns is key to producing conclusive, statistically significant results. The post Your Losing A/B Tests Are Actually Winning!

Facebook Messenger Marketing for Ecommerce: How to Write Facebook Messenger Messages that Increase Sales

A Better Lemonade Stand

Increase the effectiveness of your Facebook Messenger marketing campaign with these tips to help you write better FB Messenger messages so you get better open rates & higher conversions. Conversion Optimization Getting Traffic Resources & Tools

CRO: 8 Design Features Top eCommerce Sites Use on Gallery Pages to Increase Conversions

Inflow Insights

In our own testing, we’ve found that showing what colors are available for a given product aids conversions. It’s worth testing as we’ve seen this feature raise conversions when well-implemented. Note: Want help improving gallery pages on your eCommerce site to optimize conversions?

Kopari Beauty

Dynamic Yield

A conversation on personalization, conversion optimization and what makes the coconut the most kickass ingredient known to (wo)man with cosmetics retailer Kopari. Personalization Pioneers A/B Testing Conversion Optimization Kopari

7 Ecommerce Automation Hacks for Entrepreneurs & Marketers

Bootstrapping Ecommerce

Conversion Optimization Operations & Customer Service7 ecommerce automation hacks you can use to make your job easier as an ecommerce entrepreneur & make your website experience more streamlined for your customers. The post 7 Ecommerce Automation Hacks for Entrepreneurs & Marketers appeared first on Bootstrapping Ecommerce.

Report: Inflow eCommerce Best-in-Class Research Study 2018

Inflow Insights

As we’ve mentioned in our past reports, picking 20 “Best in Class” eCommerce sites can seem arbitrary and opinionated, but we feel the Inflow conversion rate optimization (CRO) team is uniquely qualified to compile this list. Matrix Report #1: Mobile Optimization.

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The Beginner’s Guide to Ecommerce Email Automation

A Better Lemonade Stand

With email automation you can send exactly the right message to your customers or visitors at exactly the right time, helping you to boost your conversions and grow your bottom line. Conversion Optimization Operations & Customer ServiceIf you want to improve your email marketing strategy, this article on ecommerce email automation is for you. The post The Beginner’s Guide to Ecommerce Email Automation appeared first on A Better Lemonade Stand.

How to Get Followers on Instagram: The Ultimate Guide

Bootstrapping Ecommerce

Branding & Design Getting Traffic Conversion OptimizationGlobal social media networks such as Facebook & Twitter are usually the go-to marketing platform options, but many often skip the content-centric platform that is Instagram. In this guide we’ll be discussing how to get followers on Instagram so you can grow your potential customer base and engage your current audience.

The Economics of eCommerce Conversion Rate Optimization

Dynamic Yield

A study in how deploying real-time personalization on your website is as an essential element of optimizing eCommerce customer acquisition. The post The Economics of eCommerce Conversion Rate Optimization appeared first on Dynamic Yield.

How Can Your Online Customer Experience Affect Your Business?

Demac Media

Join us on Tuesday Oct 17th at 2pm EST for a live-webinar event: Unlocking Customer Experience Analysis: 5 Ways to Improve Your Marketing ROI with HiConversion’s Co-Founder and optimization expert, Zee Aganovic: CX is Driving More Wins for Retailers!

How to Work With Influencers to Promote Your Products

Bootstrapping Ecommerce

Getting Traffic Conversion OptimizationInfluencer marketing is a very effective way to generate sales & if you don’t start experimenting with it, you’re leaving serious money on the table. This article teaches you how to work with influencers to promote your products in effective influencer marketing campaigns. The post How to Work With Influencers to Promote Your Products appeared first on Bootstrapping Ecommerce.

Facebook Retargeting Ads: A Step-by-Step Guide to Sending Website Visitors on a Facebook Retargeting Journey

A Better Lemonade Stand

Conversion Optimization Resources & Tools Strategy & AnalyticsImplement a powerful & effective Facebook Retargeting Ads strategy that takes your website visitors on a 2 week journey of engaging Facebook Retargeting Ads.

7 Tips to Write Persuasive Product Descriptions

Bootstrapping Ecommerce

Branding & Design Conversion OptimizationLearn how to create persuasive product descriptions for your ecommerce store and use them to convert your traffic into paying customers. The post 7 Tips to Write Persuasive Product Descriptions appeared first on Bootstrapping Ecommerce.

Scout Spotlight: Increase Conversions by Developing Strong Customer Relationships

A Better Lemonade Stand

Scout is a tool that can help your business build better relationships with your customers, and in this Scout review we discuss in depth how Scout can help you increase your conversions. Conversion Optimization Operations & Customer Service Resources & Tools

How Can Your Online Customer Experience Affect Your Business?

Demac Media

Join us on Tuesday Oct 17th at 2pm EST for a live-webinar event: Unlocking Customer Experience Analysis: 5 Ways to Improve Your Marketing ROI with HiConversion’s Co-Founder and optimization expert, Zee Aganovic: CX is Driving More Wins for Retailers!

The 2017 Guide to Ecommerce Keyword Research

A Better Lemonade Stand

Conversion Optimization Getting Traffic Strategy & AnalyticsThis guide will walk you through ecommerce keyword research step-by-step. With the right keywords you'll attract the right customers to your online store.

The Ultimate Cyber Monday Ecommerce Strategy Guide for Killer Sales

Bootstrapping Ecommerce

Conversion Optimization Strategy & AnalyticsCyber Monday is one of the biggest ecommerce events so start creating your Cyber Monday ecommerce strategy now so you're prepared for the consumer frenzy.

10 Ways to Use Instagram Stories for Ecommerce Businesses

Bootstrapping Ecommerce

Branding & Design Getting Traffic Conversion OptimizationYour Instagram Stories are a free way to advertise to your audience. Check out these 10 ways we recommend using Instagram Stories for ecommerce businesses.

The Top 4 Ways to Improve Your Ecommerce Product Descriptions in 2018

Bootstrapping Ecommerce

Conversion Optimization Operations & Customer ServiceAre your product descriptions converting or can they use some help? Here are the top 4 ways you can improve your ecommerce product descriptions in 2018. The post The Top 4 Ways to Improve Your Ecommerce Product Descriptions in 2018 appeared first on Bootstrapping Ecommerce.

Email Popups for Ecommerce: How to Collect Emails & Grow Your Sales

A Better Lemonade Stand

Conversion Optimization Operations & Customer ServiceIf you’re serious about collecting emails for your ecommerce store, you need email popups. In this article, we’ll explain why & we share actionable tips to help you design your own popups. You’ll also find examples of the best popup designs from online stores. The post Email Popups for Ecommerce: How to Collect Emails & Grow Your Sales appeared first on A Better Lemonade Stand.

How Our Shopify Store Went from $1K a Month to $1k a Day in 1 Year With 1 Product

Demac Media

Conversion Optimization eCommerce eCommerce Strategy How To Grow Your Business Shopify CommerceAt time of publishing: Pela is currently averaging $6k/day. I know what you’re thinking…well isn’t that just about the most obnoxious blog title you’ve ever read.

Integrated eCommerce Systems: How to Accelerate Growth from The Backend

Demac Media

Integrations for merchants, retailers, and brands selling online are critical for accelerating growth, through improved operational efficiencies and an optimized customer experience over multiple touchpoints. Optimized Omnichannel Customer Journey and Experience.

Why You Need to Be Thanking Your Customers After the Holidays

Demac Media

Conversion Optimization eCommerce eCommerce Strategy How To Grow Your Business Marketing acquisition customer behaviour customer retention loyalty loyalty program Magento post-holidays reward program rewards shopify plus smile smile.io

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10 Ecommerce Brands Succeeding with Chatbots

A Better Lemonade Stand

Conversion Optimization Strategy & Analytics Resources & ToolsEcommerce chatbots are becoming more popular and these 10 brands are using the best chatbots to drive up their revenue and customer engagement. The post 10 Ecommerce Brands Succeeding with Chatbots appeared first on A Better Lemonade Stand.

The Expert Loyalty Program Tips You Need for Your Industry

Demac Media

Build A Business Conversion Optimization eCommerce Strategy How To Grow Your Business Marketing acquisition customer loyalty eCommerce loyalty loyalty program retaining customers retention returning customers reward program rewards smile rewards smile.io

How To Start A Podcast: Ecommerce Edition 2017

A Better Lemonade Stand

Getting Traffic Conversion Optimization Resources & ToolsThis blog post has all the information, tools & resources you need to learn how to start a podcast for business or personal use. The post How To Start A Podcast: Ecommerce Edition 2017 appeared first on A Better Lemonade Stand.

How To Start an Affiliate Program for Your Ecommerce Store

A Better Lemonade Stand

Getting Traffic Conversion Optimization Strategy & AnalyticsLearning how to start an affiliate program for your ecommerce store is an affordable and low-risk way to grow your product sales in the longterm. The post How To Start an Affiliate Program for Your Ecommerce Store appeared first on A Better Lemonade Stand.

How to Optimize Abandoned Cart Emails to Win Back Sales!

Demac Media

We’re sharing with retailers our performance benchmarks and real-world examples that will help optimize your abandoned cart emails and recover lost sales. If you want to know how to optimize your abandoned cart flow performance, you’ll need to dig deeper into the data.

The Beginner’s Guide to Driving More Sales With Email

A Better Lemonade Stand

Getting Traffic Conversion Optimization Strategy & AnalyticsLearn why email is so powerful, the different types of emails to send customers & strategies you can use to drive more sales with email to your store. The post The Beginner’s Guide to Driving More Sales With Email appeared first on A Better Lemonade Stand.

7 Proven Customer Retention Strategies to Supercharge Your Ecommerce Business

A Better Lemonade Stand

Conversion Optimization Operations & Customer Service Strategy & AnalyticsCustomer retention strategies are essential to your longterm success. Retaining customers is one of the best things you can do to increase revenue & profit. The post 7 Proven Customer Retention Strategies to Supercharge Your Ecommerce Business appeared first on A Better Lemonade Stand.

How to Use Gift Cards as a Marketing Tool to Increase Conversion Rates

Bootstrapping Ecommerce

Gift cards aren’t just a product, they’re a powerful marketing tool you can use to increase your conversion rates, you just need to know how to use them. The post How to Use Gift Cards as a Marketing Tool to Increase Conversion Rates appeared first on Bootstrapping Ecommerce. Conversion Optimization Strategy & Analytics

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