Remove B2C Remove eCommerce Technology Remove Reference Remove SEO
article thumbnail

The Role of WordPress Ecommerce in the Coming Content and Commerce Era

BigCommerce

Your SEO will need to be top notch. Using content and commerce is a full-funnel approach to scaling your business. It is often referred to as the customer value sales funnel. You don’t need WordPress ecommerce in order to build a customer value sales funnel. Headless Commerce (API-First) Initiatives.

eCommerce 365
article thumbnail

The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Platforms that meet the above criteria are often referred to as “Open SaaS.”. Get more flexibility and customization from your ecommerce platform. Discover why brands like SONY and PEPSICO use open SaaS to tackle: Direct-to-Consumer & B2C Implementations. SEO features and fully customizable URLs throughout the site.

article thumbnail

7 B2B Ecommerce Trends + 13 B2B Brands Changing How Businesses Buy

BigCommerce

The New B2B Ecommerce Strategy. Like B2C, B2B businesses know the importance of offering a multi-channel experience to drive sales. The most successful B2B sellers now use consumer-based technology to provide B2C-like shopping experiences to their B2B customers. Integrate Your Systems for Multi-channel Selling.

B2B 251