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Casual Observations on Social e-Commerce

GetElastic

There are worse habits I’m sure… I’m not surprised to learn that in the last two years, social media traffic has increased 100% to online stores, or that about 70% of consumers search social media for potential buys. I’ve chased down many a handbag or a duvet cover I spotted in-store to comparison shop on the app.

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Is Voice The Future of eCommerce Search?

eCommerceFuel

But, I mean, try to edit a photo with your voice, or try to do comparison shopping for different brands of laundry detergents to figure out which one you want. But the other thing is as I kind of alluded to earlier, brands are very much shortcut for consumers. Consumers love brands.

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How to Increase eCommerce Conversions During the 2018 Holiday Season

Kissmetrics

While it’s not quite the holiday shopping season just yet, it’s always a good time to start thinking about ways to attract shoppers to your online store. More important is what improvements you can make to begin capturing more conversions as holiday shopping traffic begins to increase. Holiday Conversion Tips for 2018.

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