The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now
BigCommerce
DECEMBER 20, 2017
When personalizing a site experience, brands use a variety of known customer data points to serve contextually relevant content and products. Those data points can include: Search Queries: Recommend products based on a customer’s search terms. Purchase History: Recommend products based on a customer’s past purchases.
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