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How to Use Blockchain in Marketing Data Security

Kissmetrics

The boom of Bitcoin has made blockchain technology a trending topic. When cryptocurrencies emerged, it was primarily used for seedy transactions on the dark web. More people see the value of investing in Bitcoin, and companies are warming up to the idea of using its technology in business. What Is Blockchain Technology?

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July 2019 Monthly Marketing Recap

ROI Revolution

Even more surprising than that, retailers outside of Amazon saw a 66% lift in revenue during the two-day event. Still, both personalized and dynamic pricing require a heavy investment in technology, and the return on investment is questionable. How Facebook’s Libra Cryptocurrency Is Protecting User Privacy.