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7 SEM strategies B2B organizations need to be deploying

GetElastic

Search marketing for B2B organizations often comes with unique challenges to optimize and manage profitable SEM programs thus, online strategies that work, include: Email marketing Social marketing Content marketing. Search engine marketing also referred to as paid search or pay per click (PPC).

B2B 138
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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. These three digital marketing practices are important for B2C buyers, and today’s online B2B buyers expect a shopping experience that is similar to B2C. B2B eCommerce SEO Marketing Strategies. #1:

B2B 78
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

21% of executives surveyed expect current economic conditions to remain the same while 23% expect conditions to worsen through June 2021. Out of the weeks surveyed, executives narrowly approached an overall negative outlook from Oct. 12-16 , when only 51% expected the economy to improve over the next six months. 10/7 update.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

21% of executives surveyed expect current economic conditions to remain the same while 23% expect conditions to worsen through June 2021. Out of the weeks surveyed, executives narrowly approached an overall negative outlook from Oct. 12-16 , when only 51% expected the economy to improve over the next six months. 10/7 update.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

The brands surveyed in this research spanned verticals including home, fashion, beauty, electronics, food, and more. 64% of shoppers surveyed want mobile and contactless pickup options, with 79% saying contactless store pickup is very important. COVID-19 + ecommerce: DTC stats. In fact, 52% of DTC brands have seen surges in demand.

eCommerce 156
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Various surveys have been circulating about consumers’ return-to-office preferences, with some polls indicating more hesitancy to return than others. 41% of respondents to an August 2021 survey said that having to return to the office either part-time or full-time would lead them to seek employment elsewhere. 10/7 update. 9/28 update.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [January 2021]

ROI Revolution

The brands surveyed in this research spanned verticals including home, fashion, beauty, electronics, food, and more. 64% of shoppers surveyed want mobile and contactless pickup options, with 79% saying contactless store pickup is very important. COVID-19 + ecommerce: DTC stats. In fact, 52% of DTC brands have seen surges in demand.

eCommerce 147