Remove 2004 Remove B2C Remove Customer Retention Remove Omnichannel
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Lead Generation: What is it, Effective Strategies & Tools

Kissmetrics

Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages. After selling to a customer, the sales team also has the responsibility of initiating a great customer experience that leads to a high rate of customer retention.

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