How online retailers can profit from Singles’ Day and the global shopping festival
GetElastic
NOVEMBER 11, 2019
billion Cyber Monday online shopping day in the US. Popularized in 2009 by an executive named Daniel Zhang who used the date to promote Tmall, Alibaba’s virtual mall for brands, with just 27 merchants participating. Retailers must be aware of how various regions prefer to pay and offer that corresponding method to those consumers.
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