FastSpring

APRIL 1, 2021

A B2B company offering a freemium product will have a very different conversion rate than a B2C company offering an opt-out free trial. Once the trial ends, you send them an email or in-app prompt that directs them to a paid subscription link. Examples: Recapture.io 8 Strategies for Converting Free-trial Users into Paid Subscribers.

Payment Services 114

Payment Services Customer Payments Subscription 114

BigCommerce

JULY 25, 2017

Her distributors love her too –– and that changes the game when you’re talking about warehousing, bulk ordering and coming out with new lines. Tori Gerbig initially started Pink Lily , an online women’s fashion store, as an eBay shop in 2011. Folks use this for B2B versus B2C, VIP customers, etc.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419

Inflow Insights

JULY 12, 2018

Windsor Circle is a well-funded, fast-growing and talented startup (founded 2011) in the eCommerce marketing automation space. And the fact that they’re focused 100% on B2C ecommerce makes them an intriguing player in the market. Being able to “talk” to customers virtually, 24/7 is a potential game changer.

eCommerce Marketing 160

eCommerce Marketing eCommerce Marketing Payment Services 160