ROI Revolution

OCTOBER 4, 2021

Kroger: Kroger first introduced its DSP solution in 2018, boasting advanced targeting capabilities using customer data from its loyalty program, mobile app, in-store and online purchases. The platform can be used to serve ads across channels like video, search, social, and banner ads in addition to in-store and other out-of-home displays.

Multi-channel 147

Multi-channel White Paper Consumer Social Media 147

ROI Revolution

DECEMBER 6, 2021

Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% The COVID-19 pandemic drove more consumers than ever to pay for over-the-top video services like YouTube TV and Hulu + With TV, with OTT subscription revenue soaring 41.2% In 2018, it made up just 61.2%.

Multi-channel 78

Multi-channel Consumer Marketing Shipping Costs 78

ROI Revolution

DECEMBER 13, 2021

Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% The COVID-19 pandemic drove more consumers than ever to pay for over-the-top video services like YouTube TV and Hulu + With TV, with OTT subscription revenue soaring 41.2% In 2018, it made up just 61.2%.

Multi-channel 78

Multi-channel Consumer Marketing Channel 78

ROI Revolution

NOVEMBER 1, 2021

Kroger: Kroger first introduced its DSP solution in 2018, boasting advanced targeting capabilities using customer data from its loyalty program, mobile app, in-store and online purchases. The platform can be used to serve ads across channels like video, search, social, and banner ads in addition to in-store and other out-of-home displays.

Multi-channel 78

Multi-channel Consumer White Paper Marketing 78