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Cyber Monday is the Biggest Sales Opportunity in 2018: Here’s What to Do About It + Marketing Ideas

BigCommerce

Cyber Monday just may be the only retail holiday that advocates shopping in your pajamas. Come Cyber Monday, your business is going to want to get in on that. 2017’s Cyber Monday saw mobile internet’s first $2 billion dollar day, according to Business Insider , while BigCommerce merchants experienced their highest sales week ever.

Marketing 411
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Case Study: D2C vs Amazon Online Marketplace

OrderDynamics

An interesting, retail-oriented case study appears in the March-April 2019 copy of HBR Magazine. Also , don’t miss the great infographic from Internet Retailer on the Top Online Marketplaces in 2018 at the very bottom of the blog. An aspect that many online retailers forget, is the option to stop.