How to Keep Generation Z Renters Engaged with Your Multifamily Property – The Bridge Podcast


In episode 6, Andy and Fabian discuss up-and-coming industry trends with Paul Bergeron, Editor-in-Chief at UNITS Magazine. Multifamily Podcast Generation Z renters multifamily podcast The Bridge podcast UNITS magazineWant to better understand your Generation Z renters? This one’s for you. The increased availability of smartphones and social media has prompted gamification and content-based interactions to reign.

C-store recognised for community role during lockdown


Jay’s Budgens in Crofton Park, South London, has received an award from Time Out London magazine to recognise its community role during the coronavirus pandemic. The magazine said: “We wanted to pay.

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Who Makes the Rules?

Rishi Rawat

This is a magazine ad for goodnessknows: Why can’t their ecommerce product page look exactly like the magazine ad? Product pages have a very defined standard layout.

176: How To Use Instagram To Explode Your Business With Nathan Chan

My Wife Quit Her Job

He’s the owner of Foundr Magazine which is an incredible resource for entrepreneurs. So today, we’re going to do a deep dive into Nathan’s Instagram strategy and how he’s used IG to grow his magazine and his podcast. Today I have my buddy Nathan Chan on the show.

Online ads are killing traditional media: Here's how retailers can avoid dying with it

Retail Technology Review

Historically, the Internet's ability to rapidly disseminate news has made newspapers and magazines obsolete, with the demise of print ads following suit By Declan Kennedy, StitcherAds CEO.

{Best Practices} 3 Keys To A Robust Customer Experience


Forbes Magazine recently reported that 58% of companies that are much more profitable than their competitors report that the CEO is in charge of customer experience management.

295: Cathy Heller On How To Make Money As A Musician

My Wife Quit Her Job

She’s been featured in Forbes, Entrepreneur Magazine, HuffPost, the NY Times and prior to her podcast, she made a 6 figure living with her music as a songwriter. Today I’m really happy to have Cathy Heller on the show.

Modern Marketing Infiltrates the Wedding Industry | Veronica Armstrong of Mayflower Venues


There are still industries where purchases are made via signed contracts, not through a smooth ecommerce checkout process; where businesses focus on ads in glossy magazines instead of on Facebook and Instagram.

Every company tells stories about their products. Great companies make products about their story.


Here was his response: "My dad smoked cigars every day of his life but he never picked up a copy of Cigar Aficionado magazine. Influential brands are just like influential magazines. The Outdoor Biz Podcast replayed a recent interview with Brian Hennessy.

Campbell’s Soup Speaks to the ’50s Housewife


Campbell’s 1948 magazine campaign clearly has one audience in mind: wives and mothers, or female homemakers. Photo: Bamboo Trading.

The Value of Owning Your Channels


It’s an added, and significant, bonus that brands can reach the right customers on social media for much lower costs, compared to traditional advertising, like broadcast TV or magazines. .

Every Action is an Expression of Belief

Bryan Eisenberg

magazine survey that first asked executives what percentage of their employees could name the company’s three top priorities. Our companies are nothing but the collection of action every one of our employees take.

Seriously, Stop Trying to Beat Amazon at Ecommerce


This article originally appeared in Website Magazine. It’s just not worth it to try to beat Amazon in the world of ecommerce. . Amazon has all the money — the company generated $136.0 billion in revenue in 2016 , up 27.1% from last year.

Creating a Better eCommerce Customer Experience


However, Time Magazine, The Wall Street Journal and the New York Times all featured articles about online shopping in April and May. The Time Magazine article that certainly piqued my interest was "What's Wrong with Online Shopping.".

5G and the latest digital transformation


While, this new generation of communication provides up to 20 times more performance, it’s the other characteristics of 5G that will really change the game,” Visca said in an article in Gigabit Magazine.

Marketing Unboxed: Faherty’s Laid-back Surf Style


Like a digital catalog or magazine, this Lookbook shows buyers exactly how to put the Fahrety gear together into outfits. Whether or not you’re a surfer yourself, apparel brand Faherty perfectly captures that effortlessly cool, beachy style.

Marketing Unboxed: Soko Shines with a Winning Strategy


They also smartly feature PR wins of celebrities and influencers wearing their products on the covers of top magazines. With more people realizing the harmful impacts of fast fashion , ethical fashion brands have emerged as an exciting new category in ecommerce.

Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase


It is also marketing itself through its magazine called Here, a podcast called Airplane Mode, and is now trying to upsell its customers travel accessories. Fans are everything. These are the people who love your brand and your products so much they can’t wait to tell their friends.

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Why B2C Branding is Really a Management Tool


In 2014, AdAge Magazine wrote about RedBull: “Having a better brand is better than having a better product.” This is a guest post from D Branding. Is RedBull the best energy drink?

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3 Takeaways From Food52’s Content+Commerce Strategy


Food52 Thinks of Email as a Magazine. They’re modeled after magazines. Mirroring the focus or variety in the manner magazines might has served us well,” says CEO and Co-Founder Amanda Hesser. Like a traditional magazine, Food52 emails even have regular columns.

Win Millennials’ Hearts: 6 Things Retailers Can Learn From Glossier

Retail TouchPoints

A former model and Vogue magazine assistant, Weiss was recently featured on the cover of Entrepreneur magazine highlighting “Young Millionaires — A New Breed of CEOs are Raising Millions, Selling Millions and Questioning Everything.”

Social Ads Aren’t Converting Shoppers, But Online Holiday Wish Lists Will


Aimed at its long-time core audience, the new offering, called Masthead, comes with a digital subscription to the magazine as well as content developed only for Masthead members, discounts to events, and a members-only Facebook page. The content created by Masthead’s two staff members is intended to supplement–not replace–the articles that appear on the magazine’s site or in its paper version.

Marketing Unboxed: Best Of Season 1


They also smartly feature PR wins of celebrities and influencers wearing their products on the covers of top magazines. After nearly 20 episodes, countless emails, endless targeted ads, and lots of fun unboxings, the first season of Marketing Unboxed has come to an end.

The After-Facebook Era: How Quip Diversifies Channels and Scales Growth


Quip hadn’t anticipated finding success marketing in airline magazines, but it happened nonetheless. “You might assume being placed next to a fancy dog bed in a magazine wouldn’t be effective.

92 Small Business Tax Deductions to Use Now (+11 You Should Never Try)


Newspapers and magazines. So far in this Ecommerce Tax Handbook we’ve covered sales tax , Amazon FBA , and tax law deadlines. Now we’re on to the fun stuff: deductions. Taxes are business as usual, but so are a lot of other things. Small business in the U.S.

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Top Online Retailers Winning a Competitive Market


Customers trust fashion marketplace Need Supply to curate the latest styles for them because their editorials read just like the kind of articles you’d get in high fashion magazines like Vogue. How do you carve out your slice of the market in a super competitive industry?

Retailers Are Ditching SEO Manipulation And Embracing Human Storytelling


You might think it’s an athlete’s blog post or an article in a cycling magazine. Steve Smith road tests Castelli's new cycling jersey on the scenic Mortirolo Pass in the Italian Alps. It’s actually a product description that happens to be written in the first person.

SEO 101

Holiday Secret Weapon: Scaled, Distributed, Personalized Content

Retail TouchPoints

Mr Porter, an international menswear seller, serves up sartorial savvy in its online lifestyle magazine. By Alyssa Meritt, Contentful Christmas in August? Absolutely. Summer marks the start of retailers’ holiday planning season.

Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

Retail TouchPoints

In one of my first jobs out of journalism school, I worked for a magazine called Giftware Business , then I moved on to Private Label Product News and — fast-forward to the age of digital-only — I eventually landed at Retail TouchPoints (RTP).

Mastercard Pop-Up Experience Showcases Literal Window Shopping

Retail TouchPoints

By Klaudia Tirico, Features Editor I recently had the opportunity to get a sneak peek into a new pop-up in New York City, presented by Marie Claire magazine and Mastercard.

Why Product Packaging Design is Important to Ecommerce Success


Each box includes a FabFitFun magazine that features articles geared towards topics like wellness, style, and entertainment. Similar to the online experience, the magazine is packed with helpful resources and emphasizes the importance of community.

The Empowered Marketer: Catering to the High Fashion Buyer


Why did you choose to invest in this magazine-like feature for both sites? High fashion is a highly competitive space. Between powerful legacy brands and new, upstart ecommerce companies, it can be hard to reach picky, high-end customers. But Aneesha Rao has fashion buyers down to a science.

As Fast Fashion Races To Capture Award Season Trends, Brands Struggle To Keep Up

Retail TouchPoints

It’s unbelievable to think that less than two decades ago, we would have had to wait an entire month to see what the magazines declared as the biggest trends emerging from award shows.

3 Things Marketers Can Learn From Super Bowl Advertising


The kid continuously tries to use ‘The Force’ on everything around the house — a treadmill, the dog, the washing magazine — but nothing works.

It’s Time To Stop Talking Retail Innovation, And Start Doing It

Retail TouchPoints

Magazine’s list of fastest-growing private companies for six years and has been recognized within the advertising industry with several local, regional, and national ADDY Awards.

[Private] Our Secret Sauce: A Behind the Scenes Look at What We Do

Rishi Rawat

It’s also the number one rated winter boot by Outside Magazine. The next thing that we noticed is that this page is linking shoppers to a blog post by Outside Magazine.

The Top 10 Sessions to See at IRCE 2018


IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry.

From Equinox to Dollar Shave Club: 8 Brands with Winning Content for Commerce Strategies


Furthermore is a digital magazine that seems to have it all: eye-catching images, sleek design and a great mix of articles. Airbnb : Three years ago, Airbnb launched Pineapple, a coffee table book-style magazine that has since been replaced with an online publication.

How 3 Publishers Are Bringing in New Subscribers with New Products


Here are three creative approaches that recently caught our attention: Outside Magazine: Dawn Patrol. Outside Magazine, which has mostly relied on advertising online, plans to diversify its revenue stream with paid newsletters.

Our Favorite UI Design Trends for 2020 & Beyond


See below how PROPS Paper Magazine uses a brutalist UI design trend on its homepage: Complex Gradients. From beautiful photo-centric sites to movement and interactivity, the past few years have shown several ways to be bold, minimal and everything in between.