Who Makes the Rules?

Rishi Rawat

This is a magazine ad for goodnessknows: Why can’t their ecommerce product page look exactly like the magazine ad? Product pages have a very defined standard layout.

Online ads are killing traditional media: Here's how retailers can avoid dying with it

Retail Technology Review

Historically, the Internet's ability to rapidly disseminate news has made newspapers and magazines obsolete, with the demise of print ads following suit By Declan Kennedy, StitcherAds CEO.

{Best Practices} 3 Keys To A Robust Customer Experience

Zmags

Forbes Magazine recently reported that 58% of companies that are much more profitable than their competitors report that the CEO is in charge of customer experience management.

176: How To Use Instagram To Explode Your Business With Nathan Chan

My Wife Quit Her Job

He’s the owner of Foundr Magazine which is an incredible resource for entrepreneurs. So today, we’re going to do a deep dive into Nathan’s Instagram strategy and how he’s used IG to grow his magazine and his podcast. Today I have my buddy Nathan Chan on the show.

Seriously, Stop Trying to Beat Amazon at Ecommerce

Zaius

This article originally appeared in Website Magazine. It’s just not worth it to try to beat Amazon in the world of ecommerce. . Amazon has all the money — the company generated $136.0 billion in revenue in 2016 , up 27.1% from last year.

Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase

Zaius

It is also marketing itself through its magazine called Here, a podcast called Airplane Mode, and is now trying to upsell its customers travel accessories. Fans are everything. These are the people who love your brand and your products so much they can’t wait to tell their friends.

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Campbell’s Soup Speaks to the ’50s Housewife

BigCommerce

Campbell’s 1948 magazine campaign clearly has one audience in mind: wives and mothers, or female homemakers. Photo: Bamboo Trading.

Win Millennials’ Hearts: 6 Things Retailers Can Learn From Glossier

Retail TouchPoints

A former model and Vogue magazine assistant, Weiss was recently featured on the cover of Entrepreneur magazine highlighting “Young Millionaires — A New Breed of CEOs are Raising Millions, Selling Millions and Questioning Everything.”

The Top 10 Sessions to See at IRCE 2018

Zaius

IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry.

Retail 2008 To 2018: A Decade Of Revolutionizing The ‘How’ Of Customer Engagement

Retail TouchPoints

In one of my first jobs out of journalism school, I worked for a magazine called Giftware Business , then I moved on to Private Label Product News and — fast-forward to the age of digital-only — I eventually landed at Retail TouchPoints (RTP).

Mastercard Pop-Up Experience Showcases Literal Window Shopping

Retail TouchPoints

By Klaudia Tirico, Features Editor I recently had the opportunity to get a sneak peek into a new pop-up in New York City, presented by Marie Claire magazine and Mastercard.

Technology Sells: 3 Reasons Why All Sales Reps Need Digital Catalogs

ItemMaster

An ecommerce management system that displays product attributes and is loaded with brand verified product content is expected, so printed catalogs and magazines tend to put people off, ending the potential of a sale right then and there. Humanity has entered a technological age.

92 Small Business Tax Deductions to Use Now (+11 You Should Never Try)

BigCommerce

Newspapers and magazines. So far in this Ecommerce Tax Handbook we’ve covered sales tax , Amazon FBA , and tax law deadlines. Now we’re on to the fun stuff: deductions. Taxes are business as usual, but so are a lot of other things. Small business in the U.S.

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“We’ve read enough books”

Steve Dennis

” Perhaps you’ve seen the New Yorker magazine cartoon that depicts a man standing before two doors, seemingly confused about which to go through. Last week in a private speech to congressional interns, presidential son-in-law (and, given his wide-ranging set of responsibilities, apparent superhuman) Jared Kushner was asked how he will fix the Israeli-Palestinian conflict despite decades of failures on the part of experienced diplomats. His answer? “We We don’t want a history lesson.

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Top 7 Takeaways from eTail East 2017

Zaius

Just say, ‘I want the white shoes that Lily Collins was wearing in US Magazine.’ eTail East 2017 was a huge success. The conference brought together an audience of retailers large and small, alongside expert speakers who shared a number of cutting-edge ecommerce and omnichannel strategies.

Here is Your Click & Collect Consumer Research Update

OrderDynamics

Rida has interned with prominent names in Canadian journalism including The Toronto Star, and Canadian Living Magazine. Here is Your Click & Collect Consumer Research Update.

The 19 Ecommerce Growth Challenges of 2018, Outlined by Amazon’s Annual Report

BigCommerce

Magazine called a business must-read: The Definitive Guide to Amazon. . On May 18th, Amazon released its Annual Report for the past fiscal year (2017). The Amazon Annual Report, which is made available to the public through the SEC, recapped the company’s remarkable year of growth.

How I Boosted My Rankings Without Creating Content or Building Links

Kissmetrics

Copy magazines – anytime you see a magazine, you’ll notice that they have appealing titles and headlines on the cover. Look at magazines for inspiration. With the key phrase “social media marketing,” I adjusted my title tag based on an idea I got from a magazine.

How E-Commerce Retailers Are Winning With Agility

Retail TouchPoints

Kirsch is also a member of the World Economic Forum in Davos and was featured in Forbes Magazine’s prestigious “30 under 30” list in 2016. By Roman Kirsch, Lesara Fast fashion has been dealt a blow by the rise of trendy online retailers.

Webinar: Bonanza.com Marketplace Seller Success

ChannelSale

Entrepreneur Magazine named Bonanza one of the “Best Entrepreneurial Companies in America”. 12,000+ sellers voted Bonanza the best place to sell online. Register Free for Webinar, Click Here! Keynote Speaker: Sarah Tranum – Manager, Bonanza Marketplace.

Should We Be Amped Over Google AMP for Email?

Liveintent

“Google’s plan to fix email is deeply flawed,” wrote Vijith Assar on New York magazine’s select/all blog. With more than 270 billion emails sent every day , wouldn’t people want the capability to interact from right within those messages by using Google AMP? Well, “no!” ” not everyone, it turns out. First, though, some background. What exactly is AMP?

Need Ecommerce Business Ideas? 27 Experts Give You Their Best Bet

BigCommerce

It’s an online store presented as an online magazine. Thinking about launching an ecommerce business, but don’t know where to start? Well, an ecommerce business idea would be helpful. Of course, that’s just for starters.

Should Your B2C Brand Switch to Direct-to-Consumer?

Zaius

According to Supply Chain World magazine , the company also is developing direct-to-consumer channels in several European markets. It’s a slight understatement to say that retailers are struggling. There were 21 retail bankruptcies in 2017 alone — dubbed the “retail apocalypse” — and there doesn’t seem to be a turnaround in sight. Buyers today have simply changed the way they purchase products, with more and more of the B2C market moving online (or to Amazon) each year.

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7 Tactical Ways Every Business Can Use Local Marketing to Sell More

BigCommerce

See below how sites and publications like Austin Monthly Magazine include links out to brands for their readers to shop. Location-based marketing is part of our daily lives as consumers.

The Week in 3D Printing: Florida Man Wins, Explosive Prints, Wearables for Plants, Safer AM, and a 3D Printed Burn

Bronto

The post The Week in 3D Printing: Florida Man Wins, Explosive Prints, Wearables for Plants, Safer AM, and a 3D Printed Burn appeared first on Shapeways Magazine.

Fundamentals of Retail Millennial Shoppers

OrderDynamics

Rida has interned with prominent names in Canadian journalism including The Toronto Star, and Canadian Living Magazine. Fundamentals of Retail Millennial Shoppers. As a retailer, if you’re not concerned with retail millennial shoppers’ wants and needs, you’re already behind.

3 Takeaways From Food52’s Content+Commerce Strategy

Sailthru

Food52 Thinks of Email as a Magazine. They’re modeled after magazines. Mirroring the focus or variety in the manner magazines might has served us well,” says CEO and Co-Founder Amanda Hesser. Like a traditional magazine, Food52 emails even have regular columns.

Top 5 AdTech Resources You Need to Know

Powerinbox

Digiday connects with their audience through the web, email, podcasts, a quarterly magazine, a membership program, and at in-person events.

PPC 48

Your Next Big Target in Omnichannel: Lapsed Click and Collect Consumers

OrderDynamics

Rida has interned with prominent names in Canadian journalism including The Toronto Star, and Canadian Living Magazine. Your Next Big Target in Omnichannel: Lapsed Click and Collect Consumers. In the grand scheme of retail, omnichannel is relatively young.

How Ecommerce Brands Should Approach Content Marketing in 2018

SellBrite

Harry’s Launched An Editorial Magazine – Harry’s targets a similar audience, but they approach their content differently. Content marketing is changing.

How Can VR and AR Advance Your E-Commerce Store

Prisync

If interested in this process, read more about it in the 3D Artist magazine. People are buying more and more things via the Internet. Since all the variables in that formula are growing, it’s no wonder that the revenues of eCommerce are rapidly rising, as well.

American Omnichannel Practices: What’s Your Score?

OrderDynamics

Rida has interned with prominent names in Canadian journalism including The Toronto Star, and Canadian Living Magazine. American Omnichannel Practices: What’s Your Score? Finding it hard to keep customers, lately? Been testing out strategies that amplify the customer experience?

Is Foot Traffic Still Important to Omnichannel Retail?

OrderDynamics

Digitalist Magazine says “Physical stores that survive well into the future will change how they operate and service their customers. Is Foot Traffic Still Important to Omnichannel Retail? The short answer is yes. But for whom is it important and why?

The Other AI: How Aesthetic Intelligence Can Transform Your Brand

BigCommerce

Whether it was offering a gift with purchases in a department store or even providing testers through magazine sense strips, people responded sensorially, rather than logically, to their products. When you see or hear the term AI, I’m guessing you think it stands for artificial intelligence.

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How to Build a Community Around Your Ecommerce Business

SellBrite

Lookbook Magazines – These are bigger editorial-style print magazines that focus less on the products you sell and more on telling stories, promoting the mission, and aligning with the people that you’re serving.

The 50 Best Shopify Stores and Why They Rock

Ecommerce Platforms

If you like the attention to detail, typography, and creativity jam-packed in one publication, UPPERCASE Magazine is for you. The 50 best Shopify Stores – An Introduction. Shopify is one of the best e-commerce platforms out there.

Retail Marketing Stunts and In-Store Safety Stock

OrderDynamics

Full beautiful ads in all the right magazines, with digital ads on the right websites. Retail Marketing Stunts and In-Store Safety Stock. As an HP Category Manager, many years ago I was faced with a dilemma. We had launched one of our professional line photography printers.

Make Your Email Campaigns Intergalactic!

Powerinbox

Marketers relied on billboard ads, and magazines to reach their audiences. A long time ago in a galaxy far, far away…people didn’t have Smartphones, laptops, or even desktop computers. It was a period of slow communication.

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Evolution in Electronics: The Growth of Amazon-Owned Products

Profitero

This article previously appeared in TWICE Magazine.

Introductory Guide to International eCommerce, Part 1: Customer Data and Privacy

Scalefast

Writing for Wired magazine, Matt Burgess summarizes the impact of GDPR for many customers and eCommerce shops. International eCommerce has grown dramatically in recent years, and the trend is likely to continue. That’s a real opportunity for brands looking to grow.

Weird Retail and Omnichannel Trends

OrderDynamics

Rida has interned with prominent names in Canadian journalism including The Toronto Star, and Canadian Living Magazine. Weird Retail and Omnichannel Trends. As more retailers adopt omnichannel practices, it’s only a given that things in retail will get strange. Strange can be good.

Introductory Guide to International eCommerce, Part 3: Logistics and Reverse Logistics

Scalefast

As Global Trade Magazine points out in its 2018 Global Logistics Planning Guide, “retailers and manufacturers look too the logistics industry to make the seemingly impossible happen every day.” This is the third part in our series on understanding and thriving in international eCommerce.

The History of Blockchain

eCommerce Guider

At the time, a young man called Vitalik Buterin was working for Bitcoin magazine, which he co-founded. The History of Blockchain. “To