How Amazon, Poshmark and Rolling Stone Use Livestreaming to Break out from the Ecommerce Grid
Retail TouchPoints
MAY 14, 2024
In fact, a study commissioned by real-time engagement platform Agora found that 61% of respondents under the age of 55 are interested in livestream shopping experiences, with the ability to interact with brands and sellers in real time driving that interest. While livestreaming has yet to take off in the U.S. But Qurate isn’t giving up on TV.
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