The Importance Of Defining Event ROI In The B2B Marketing Mix

Forrester eCommerce

Both are important to consider when assessing the value that physical events deliver. “If a tree falls in a forest and no one is around to hear it, does it make a sound?”

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Top Ecommerce Events to Strengthen Your Buisness


The post Top Ecommerce Events to Strengthen Your Buisness appeared first on Zmags. Ecommerce Best Practices ecommerce news eventsI’m sorry to disturb your Netflix and chill, but its time to get out of your sweatpants and put some big boy pants […].

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Forrester Key Takeaways On SAP Following SAP SAPPHIRE Event

Forrester eCommerce

Forrester VP and Research Director Allen Bonde interviews VP and Principal Analyst Liz Herbert on takeaways from SAP’s SAPPHIRE event. Also, check out our recent report on SAP and whether SAP is a good fit for your digital business. age of the customer

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How To Leverage Data Before, During And After Your Retail Event

Retail TouchPoints

By Kevin Hubschmann, Splash Retailers, I’m going to let you in on a little secret: units per transaction, sales per transaction and in-store sales aren’t the only ways to measure retail event success. True event success lies in the data that you collect from your event program.

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Events Test


The post Events Test appeared first on LiveIntent Blog. Perspective

RevTech Event Spotlights Retail Innovation: Which Technologies Will Win Out?

Retail TouchPoints

RevTech , a venture accelerator focused on developing early-stage retail technology companies, is hosting its 11 th semi-annual Tech Trends in Retail event in the flagship Neiman Marcus store in Dallas on April 5.

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Talking WordPress, WooCommerce & Events with Chris Lema


With 20 years of consistent success, Chris has a lot of information to share with us about how to successfully set up an event. Key tips on successfully setting up an event. The post Talking WordPress, WooCommerce & Events with Chris Lema appeared first on eCommerceFuel.

The Best WordPress Plugins for Selling Tickets to Events

Ecommerce Platforms

That's why we want to explore the best WordPress plugins for selling tickets to events. What's cool is that you can let your customers pick their own seats if that's part of your event, and they even have features for discount codes, multiple events and barcode readers.

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TechMNxt Analyst Event – Tech Mahindra Unveils 3-4-3 Strategy

Forrester eCommerce

Tech Mahindra (TechM) hosted its Analyst Summit in Hyderabad in the month of April. The executive team unveiled their 3-4-3 strategy to repackage their existing services and offerings in a manner that will resonate with the buyers of digital services. First number is about 3 mega trends that TechM is observing in the industries that […]. age of the customer India based SI Service provider SI TechM

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Meetup 2019: The Totally Rad Retail Event


This event hosted in Colorado, is sure to be all that and a bag of chips. If you're in retail, this totally radical event is the best place for you to collect expert advise from industry leaders and collaborate with your fellow retailers to find more efficient ways of doing business.

How to Accelerate Online Growth with These Simple Event Tactics


Events are an important part of marketing your product. This is especially true for the B2B niche, where events bring tons of potential clients and partners together. You also have hundreds of local events , meetups, and seminars. But what about the events you’re not visiting?

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Podcast Q&A: How Brands Can Optimize for Seasonal Events


As we head into this year’s holiday season, how can brands better plan and and optimize for seasonally-driven events and products? Keith Anderson : Any observations, or anything you found to be really successful or unsuccessful, during this year’s Prime Day event?

Event Registration

Dynamic Yield

The post Event Registration appeared first on Dynamic Yield

What XD Pros Can Learn From Diversity & Inclusion Leaders: Highlights from the “From Day One San Francisco” Event

Forrester eCommerce

Does your company have a Diversity & Inclusion (D&I) program? I bet there’s a good chance you do — D&I is currently having its moment in the spotlight. But the D&I conversation at many organizations neglects a crucial element: a process for how the company will actually fulfill its commitment to D&I in the experiences […]. age of the customer customer experience product design user experience accessibility inclusive design

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Retailers: It’s Not An Apocalypse, But An Evolutionary Event


The post Retailers: It’s Not An Apocalypse, But An Evolutionary Event appeared first on The Omni Channel. What’s really going on in retail? Bankruptcies and store closures splash across front […].

Visit Dynamic Yield’s refreshed events site – a tool for customers, prospects, and partners

Dynamic Yield

We revamped our events site to make it easier for our community to better stay informed on all the activities Dynamic Yield is up to throughout the year. The post Visit Dynamic Yield’s refreshed events site – a tool for customers, prospects, and partners appeared first on Dynamic Yield.

Event Round-Up: PI Apparel LA

Bamboo Rose

The post Event Round-Up: PI Apparel LA appeared first on Bamboo Rose. Industry Events multi-enterprise PI Apparel PI Apparel LA retail industry events supply chain

Do More With Less Using Retail Flexible Events


Do More With Less Using Retail Flexible Events. After all, with a function like flexible events, you hardly have the need to customize the system. Flexible events is the kind of tool that brings configuration to this out-of-the-box model. What is a Flexible Event?

Amazon Prime Day has ended – Futuresource explains how its daily price tracking service witnessed the greatest online event of projector deals yet

Retail Technology Review

By Victoria Tselykh, Information Analyst, Futuresource. When people think of Amazon Prime Day, home projection may not be the first tech category that comes to mind but the etailer, online retail in general in fact, has grown to become a key channel for projector sales. Critical Issues Internet Retailing Retail Supply Chain

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How to Leverage Exclusive Events to Build Community

If you’ve ever been to an exclusive event though, you’ll know that its one of the most rewarding experiences you can receive. There are lots of ways your can reward your best customers. You can give them discounts, free products, and accelerated point earning rates.

Upcoming Events

Dynamic Yield

The post Upcoming Events appeared first on Dynamic Yield Meet Dynamic Yield at the industry top conferences.

Which iQmetrix Event is Right for You?


The retail world is fast-paced, competitive, and shows no signs of slowing down. It takes a constant bettering of your in-store and operational processes to stay ahead. This is no easy feat when you’re running a business, so let us help you

Hosting user group meetups and other events at iQmetrix


Now that we've got a number of user group meetups and open office events under our belt, it's time to spread the word a bit more broadly that we're happy to host events at our office here in Vancouver. Mobile Industry Events

Upcoming Events Template

Dynamic Yield

The post Upcoming Events Template appeared first on Dynamic Yield Meet Dynamic Yield at the industry top conferences.

Bootcamp 101: What to Expect from This Training-Based Event


iQmetrix is happy to announce the second annual Bootcamp; an all-encompassing training camp on all things RQ. This year we're taking the retail solution optimizaton to Chicago!

How To Run a Successful Bonus Points Event

If you’re looking to provide your customers with more ways to earn points, drive participation in your rewards program , or simply increase your average order value, a bonus points event may be right for your business! However, while bonus points events can be a fantastic tool to keep your rewards program top of mind, it’s important that they are launched strategically.

Outliers detection – ridding the extreme events threatening your A/B tests

Dynamic Yield

The post Outliers detection – ridding the extreme events threatening your A/B tests appeared first on Dynamic Yield. Huge deviations in site behavior may be leading to unintended consequences in your A/B testing campaigns. Here's how to reconcile them.

Can Experiential Retail Be Too Experiential, And Not Enough Retail?

Retail TouchPoints

Experiential retail has been a hot industry buzzword in recent years, as brick-and-mortar stores scramble to find ways to drive traffic, whether in the form of events, entertainment or even technology-based experiences in VR and AR.

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Infosecurity Europe 2019: Incremental Evolution Rather Than Revolution

Forrester eCommerce

age of the customer application security culture security & risk security analytics security architecture security automation & orchestration security information & event management (SIEM) security operations & program governance zero trust

Dark Patterns Hurt Customers And The Companies That Use Them — When The Dark Side Calls, How Will You Answer?

Forrester eCommerce

age of the customer customer experience design thinking product design dark patterns design experience design Forrester eventsGrowth hacking. Chief growth officer. Conversion rate optimization. Engagement.

ASOS and Amazon heavyweight to address businesses on eCommerce revolution

Retail Technology Review

One of Europe’s foremost eCommerce leaders is set to share his considerable experience of the industry at a free event in London next month. Internet Retailing Exhibitions and Events

Personalization on Super Bowl Sunday: Tailoring Ads During the Year’s Most-Watched Event


The post Personalization on Super Bowl Sunday: Tailoring Ads During the Year’s Most-Watched Event appeared first on Sailthru It was a simpler time, 1967. Tom Brady wasn’t born yet.

The Forrester Wave™: Managed Security Services Providers (MSSPs), Europe, Q4 2018

Forrester eCommerce

managed security services providers (MSSPs) security & risk security analytics security architecture security automation & orchestration security information & event management (SIEM) security operations & program governance

Announcing Makers to Merchants: A Free Event Series


Today, we’re announcing a new nationwide initiative to go from URL to IRL (in real life) with an event series that starts May 2018. Weebly is proud to support creative entrepreneurs who are taking the leap on their ideas and have the courage to start their own business.

Zero Trust Goes Mainstream In Europe

Forrester eCommerce

age of the customer information security network security security & risk security information & event management (SIEM) zero trustOver the Easter weekend, we released a new research report looking at implementing Zero Trust in Europe.

Unmasking the Borg: 5 Key Takeaways from Amazon’s Boost Event


New post from eCommerceFuel : Amazon’s BOOST Event was the first annual FBA (Fulfilled By Amazon) conference for sellers on the platform. What is the Boost Event? So, to my knowledge, this was the first time Amazon has done sort of a big shebang event for their sellers.

A (Relative) Newbie’s Impressions of NRF 2019

Forrester eCommerce

industry event retail2019 marks my third year attending the NRF Big Show. I’ve been to enough shows to have an informed opinion, but few enough that it still feels new. Goldilocks approved! A few quick impressions: China and Brazil are making headlines. NRF says 99 countries were represented in its 37,000 attendees this year. While it’s been […].

Omnichannel Experiences: How Retailers Can Bridge The Digital-To-Physical Divide

Retail TouchPoints

To drive conversion, retailers must create omnichannel experiences by personalizing consumer experiences through in-store appointments, powering seamless online-to-offline journeys and developing loyal customers via in-store events. John Federman JRNI in-store events

Countdown To Forrester’s CX Sydney Forum 2019

Forrester eCommerce

customer experience digital customer experience Innovation Australia Customer Experience (CX) CX strategy digital Forrester events innovationChange The Game By Embracing Radical CX Innovation OK, so you’ve elevated and transformed your CX practices over the past five (or more) years. These practices have become more professional, more analytical, and more focused on business impact. But there’s one area where many of us still fall short: innovation.

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Data Strategy and Insights Forum: Data Governance Goes Ambient with a Digital Strategy

Forrester eCommerce

data governance data management data strategy Forrester eventsData governance is good for you, they said. Data governance de-risks your business, they said. Data should be owned by the business, they said. How’s that working for you?

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