Kissmetrics

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. Events like Inbound are already established enough to earn a certain level of attention.

Events 363

Events Social Media Recommendation Marketing 363

Forrester eCommerce

SEPTEMBER 26, 2023

I attended the first day of the Intel Innovation 2023 developer’s conference to see how this venerable Silicon Valley giant was responding to AI and competitive pressure. What I found was a comeback story in progress, wrapped in a very heavy dose of AI, led by its dynamic CEO Pat Gelsinger. Intel hopes that AI […]

Events 320

Events Operations 320

Forrester eCommerce

SEPTEMBER 11, 2023

Technology Alignment: The Key To Powering Customer-Obsessed Growth You’ve likely suspected it and maybe have even said it out loud: Aligning technology with customer objectives can ignite significant growth. The data backs this up decisively.

Technology 365

Technology Events Customer Information 365

Kissmetrics

MARCH 11, 2021

With most events going online, you need to find strategies to find and attract online event sponsors. Hosting an event, even online, is expensive. This is where event sponsors come in. What is Event Sponsorship? Event sponsorship is an agreement between an external brand (event sponsor) and an event organizer.

Events 254

Events Social Media Marketing SEO 254

Forrester eCommerce

APRIL 16, 2021

Clients sometimes ask me, “Why is there so much buzz about event-driven architecture (EDA)? From complex event processing to the hardware interrupts of the UNIVAC, computers have been responding to events of some sort since the 1950s. This isn’t a new idea.” ” Indeed, it isn’t new.

Events 301

Events Technology 301

Forrester eCommerce

FEBRUARY 6, 2023

B2B events have undergone the most profound change imaginable over the past three years. Marketers now need to manage a much more complex event landscape, planning and executing a range of events across in-person, virtual and hybrid formats.

B2B 195

B2B Events Technology Management 195

Forrester eCommerce

OCTOBER 29, 2020

Marketing leaders should embrace the new reality and look for ways to adapt their current approach to in-person events, while exploring ways to innovate their virtual event experience. They also need to pay attention to the underpinning infrastructure and integrate teams, processes, and technology.

Events 447

Events B2B Technology Marketing 447

Forrester eCommerce

AUGUST 4, 2020

B2B marketers are turning to virtual event solutions as an alternative to physical conferences and meetings during the coronavirus pandemic. Successful marketers start with strategy and define the customer experience they want their online events to deliver.

Events 324

Events Customer Experience B2B Customer 324

Kissmetrics

AUGUST 18, 2020

Both Facebook and Google refer to these user interactions as Events. What Are Events ? Events are user interactions that don’t involve loading another page on your website. In e-commerce, the prime example of an event is Add to Cart. Why Events Are Important. How to Set Up Events on Your Website.

Events 363

Events eCommerce Download Payments 363

Forrester eCommerce

SEPTEMBER 8, 2021

In many ways, virtual events are more convenient than in-person events, but they demand a different approach as a delegate.

Events 301

Events Customer Experience Customer 301

Forrester eCommerce

MARCH 25, 2020

It’s a rough time to be planning or managing a large, in-person event. Marketers and sellers rely on events to support campaigns that generate […]. The COVID-19 virus has made canceling or delaying customer gatherings, seminars, conferences, and trade shows of any size essential.

Events 355

Events Seminar Customer Technology 355

Ecommerce Platforms

AUGUST 27, 2020

What’s the most effective way to sell your event tickets? percent of event organizers said offering early bird rates sold their tickets more than anything else. Here it is: You can’t use any of those event promotion tactics without an event management solution. That’s where WP Event Manager enters.

Events 232

Events Management WooCommerce Download 232

Canadian Special Events

APRIL 6, 2023

We are thrilled to announce the finalists for the 2023 Canadian Event Awards! The Canadian Event Awards honours and celebrates the best in over 50 categories, from event design and production to marketing and sponsorship. This year’s events are more significant than ever, more complex, and with tremendous outcomes.

Events 98

Events Presentation Retail Marketing 98

Canadian Special Events

AUGUST 23, 2023

Future-proofing your event career starts by acknowledging that our society has gone through a massive disruption that’s changed almost everything we do, from how we shop to how we gather, celebrate, meet, and market. Still, I believe future-proofing is not about technology, digital event experiences, virtual reality, or the metaverse.

Events 52

Events Social Media Marketing Management 52

Forrester eCommerce

SEPTEMBER 8, 2021

In many ways, virtual events are more convenient than in-person events, but they demand a different approach as a delegate.

Events 195

Events Customer Experience Customer 195

Forrester eCommerce

NOVEMBER 15, 2021

The past 18 months have seen B2B events undergo the most profound period of change this century. At the start of the pandemic marketers were forced to adopt virtual events. As protective vaccines became available, we’re now starting to see initial signs of in-person event activity returning. But what does the future hold?

B2B 195

B2B Events Marketing 195

Canadian Special Events

JUNE 3, 2022

Congratulations to the nominees for the 25th Annual Canadian Event Awards. 2022 Canadian Event Awards Finalists. Best Event Design/De?cor Events, Calgary, AB, for Aysha & Drew’s Wedding. Events, Calgary, AB, for Aysha & Drew’s Wedding. R5 Event Design Inc., Best Event Design/De?cor

Events 105

Events Outdoor Automotive Marketing 105

Retail TouchPoints

SEPTEMBER 18, 2023

Prime Big Deal Days, as the second event is being called, will take place from Oct. Over the course of the two-day sales event, Prime members will have access to early holiday deals from a range of brands, with new deals dropping as often as every five minutes during certain periods, Amazon promised in the announcement. 10 at 3 a.m.

Events 85

Events eCommerce Recommendation Consumer 85

Retail TouchPoints

AUGUST 8, 2023

The company plans to host the Prime Big Deal Days shopping event this October to consumers across 19 countries. The company is likely betting that the positive response to the summer Prime Day will carry through to the fall event — and that it will be even bigger given its proximity to the holiday season. In addition to the U.S.

Events 74

Events Fashion Consumer Other 74

Forrester eCommerce

NOVEMBER 29, 2021

So, to ensure that the knowledge and skills just learned at sales enablement training events stick, it’s critical that you enable FLSMs to coach and inspect their teams and help reps put into practice whatever the newest competency may be. First line sales managers will be working day in and day out with reps.

Events 195

Events Management 195

Forrester eCommerce

MARCH 9, 2021

In Forrester’s recently published report, “The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021,” we evaluated the 14 most significant ones — 6Connex, Bizzabo, CadmiumCD, Certain, Circa, Cvent, Hubb, Intrado, Kaltura, meetyoo, ON24, RainFocus, Splash, and SpotMe — against 28 criteria.

B2B 251

B2B Events Marketing Management 251

Forrester eCommerce

AUGUST 19, 2019

Both are important to consider when assessing the value that physical events deliver. ” This question, first attributed to philosopher George Berkeley in 1710, raises questions about observation and perception.* While you can attribute some ROI […].

Events 318

Events B2B Marketing Customer Experience 318

Digital Doughnut

JUNE 29, 2023

Learn about the features and benefits of virtual event apps and gather detailed insights on event app development.Learn about the features and benefits of virtual event apps and gather detailed insights on event app development.

Events 52

Events Technology 52

Forrester eCommerce

JUNE 3, 2019

Forrester VP and Research Director Allen Bonde interviews VP and Principal Analyst Liz Herbert on takeaways from SAP’s SAPPHIRE event. Also, check out our recent report on SAP and whether SAP is a good fit for your digital business.

Events 267

Events Customer 267

Retail TouchPoints

MARCH 7, 2023

Lowe’s has launched its second annual “Into the Blue” product pitch event, inviting entrepreneurs and businesses of all sizes to apply to get their products on the home improvement retailer’s shelves. During the inaugural event, 270 suppliers were selected to pitch their products live to the Lowe’s merchandising team.

Events 104

Events Retail Improvements Marketing 104

Forrester eCommerce

SEPTEMBER 29, 2021

At Forrester’s upcoming Data Strategy & Insights event, November 18-19, […]. The good news is that new and emerging technologies are automating data management functions to simplify and accelerate business initiatives!

Events 195

Events Management Technology Customer Data 195

TalkingRetail

SEPTEMBER 11, 2023

After its inaugural success in 2022 raising £5,000 for the community, the Spar-sponsored Wylam on Wheels cycle event returns to Northumberland’s roads this month. Organised by the Wylam Sprockets Cycling Club, cyclists of all abilities will roll out of Wylam Jubilee Playing Field for the event on Sunday 17 September as they tackle a choice.

Events 52

Events Retail 52

Canadian Special Events

FEBRUARY 9, 2023

Brampton, ON Apply here Event Manager IG Wealth Management, Toronto, ON Apply here Event Manager SharpLight Technologies, Concord, ON Apply here Event Manager – Toronto Burstyn Inc., Toronto, ON Apply here Events Manager Moxies, Vancouver, BC Apply here Events Manager Syntax Systems Ltd.,

Events 52

Events Food and Beverages Management Social Media 52

Canadian Special Events

MARCH 13, 2023

When tasked with coordinating a wedding at the Maison Principale in Montreal, MB Events understood the importance of seamless collaboration among all suppliers to ensure a successful outcome. The event was a resounding success and was even nominated for the Best Wedding $250,000+ award at the 2022 Canadian Event Awards.

Events 52

Events Management 52

Retail TouchPoints

MAY 30, 2023

The Rise of the Retail Sales Event Annual holiday events are still important, but the industry has recognized that bespoke, manufactured sales events can be more appealing to shoppers. Amazon Prime Day takes the majority of “event-driven” sales — and it’s still growing. Prime Day has gone from a one-day sale to two days.

Retail 91

Retail Events eCommerce Consumer 91

Canadian Special Events

MARCH 6, 2022

Joel Nadel, Event Imaging. The folks at Rooftop reached out to their trusted partners at Event Imaging and SAVI Spotlight Audio Visual Services to bring their vision to life. Congrats to the incredible team at Rooftop Creative and Event Imaging and SIVA Spotlight Audio Visual for producing an outstanding event.

Events 95

Events Management Technology 95

Retail TouchPoints

JUNE 20, 2023

Walmart is the first retailer to test out TalkShopLive ’s new “shoppable simulcast” feature, which allows brands to broadcast live shopping events simultaneously across up to four different online destinations, including the TalkShopLive platform, their own website and Facebook.

Events 109

Events Retail Consumer Channel 109

Canadian Special Events

APRIL 9, 2023

Donor events are important for non-profit organizations as they provide a platform to engage donors, build strong relationships, and raise funds for the organization’s cause. Plan the event flow to create a seamless experience for the attendees. Conduct post-event surveys to gather feedback and improve future events.

Events 52

Events Social Media Information Improvements 52

TalkingRetail

MAY 13, 2021

The live event, which will be an opportunity for retailers and suppliers to hear from key personnel, will focus on innovation, growth and learning from the past year, and how Spar will invest in what it has learned going forward with retailers, suppliers. This story continues at Spar launches new virtual event.

Events 124

Events Retail 124

Canadian Special Events

JULY 12, 2022

Like many events produced in the fall of 2021, the JUNO Opening Night Awards, Presented by Music Canada , produced by e=mc² events , and nominated for “Best Virtual Awards Show,” started as a live event. Get your tickets now at CSElive.ca. He is helping to lead the brand to a new level of success.

Events 52

Events Live Chat Apparel Travel 52

Forrester eCommerce

SEPTEMBER 27, 2023

The main attraction of this premier physical security event was the keynote delivered by the 43rd President of the United States, George W. The five-day event provided ample networking opportunities, over […]

Events 334

Events Management 334

Forrester eCommerce

NOVEMBER 4, 2022

in this preview of our Data, Strategy & Insights event. Get tips for modernizing your data architecture with data fabric 2.0

Events 150

Events Customer Data Customer 150