Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers]
CPC Strategy
JANUARY 29, 2024
Privacy Navigating Google’s Third-Party Cookie Purge [Next Steps for Advertisers] By Tinuiti Team Jan 30 2024 The long-expected crumbling of third-party cookies has begun. It’s important to note that the initial phase of Google’s update, targeting 1% of Chrome global users in Q1 2024, has a minimal impact on US internet users.
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