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Ecommerce Glossary

AcquireConvert

Address verification service (AVS): a service used by credit card processors to verify that the billing addresses of customers match the addresses on their credit card statements. Business to consumer (B2C): the process of selling products and services directly between a business and customers who are the end-users.

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Affiliate Programs Made Simple: A Step-by-Step Guide For Ecommerce Sites

BigCommerce

Affiliate marketing is the process of earning money by promoting another website’s products. After all that, there are some final factors you need to consider when calculating commissions, including customer retention and lifetime value. Know your customer retention rate. Look for review and comparison sites.

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56 Experts Uncover the 13 Quickest Ways to Increase Ecommerce Sales

BigCommerce

Engage with your customers. Just by replying to your customers questions and comments on social media it will help you drive more sales. By just being friendly with all your customers or hiring a virtual assistant to do this you can increase your stores customer retention rate and customer lifetime value substantially.

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