GetElastic
SEPTEMBER 7, 2021
This enables Birchbox to make huge margins on samples while still keeping cost low for consumers. Commodity & Consumer Goods subscriptions seek to “reinvent the basics” such as cleaning products, razors ( Dollar Shave Club ), underwear (MeUndies), etc.
Ecommerce Platforms
JANUARY 13, 2022
They want access to an infinite supply of streaming channels instead of having to purchase a movie every night. Many online consumers even seek out dozens of subscription offerings to streamline everything in their lives, from cooking to cleaning, and razors to gift giving. Diversify marketing and sales channels.
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Retail TouchPoints
MARCH 30, 2023
River Island Drives Customer Retention with Personalized Promotions With customer acquisition costs rising and consumers cutting back on spending, the name of the game this year is retention. UK fashion retailer River Island found that convenience, value and customer service were its customers’ top priorities.
ROI Revolution
AUGUST 5, 2021
Claim your copy so you can profit off of this channel’s meteoric rise. Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases.
ROI Revolution
JULY 1, 2021
Claim your copy so you can profit off of this channel’s meteoric rise. Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. How to accelerate revenue growth with customer reviews, loyalty, and referral programs.
ROI Revolution
DECEMBER 2, 2021
Bed Bath & Beyond had the top furniture & home goods sales in 2020, followed by IKEA. Digital emerged more than ever as a channel for consumers looking for home products. With consumers remaining strong in their online habits, Shopify’s gross merchandise volume (GMV) surged 40% in Q2 2021. billion in 2020.
ROI Revolution
JUNE 1, 2021
In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 65% express the need for more frequent communication with customers. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months.
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