The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy
BigCommerce
APRIL 24, 2018
The only real alternatives to using an ecommerce platform are: Building one from scratch, which is out of the question for most businesses — and only justifiable for multimillion (or multi billion) dollar companies. Advertising to social media users is a must if you want to capture a massive and engaged audience. Merchandising.
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