Monetate vs Certona: A Comparison of Kibo’s eCommerce Personalization Platforms
Inflow Insights
DECEMBER 3, 2019
In addition to the data exchange, the platform also has an open architecture that allows for data integrations and APIs to feed data into the decision engine from your existing analytics systems. Another one of the main use cases of Monetate is for personalized product recommendations (Certona also has this capability).
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