Customer Data eCommerce Analytics Shopping Carts Web Design 
BigCommerce
JUNE 27, 2017
Attractive, professionally designed websites tended to instill confidence and trust in shoppers. Due to shoppers’ tendency to form their opinion based on their first exposure to the website, web design is the area where no expense (within reason) should be spared to make your website look as professional as possible.
BigCommerce
DECEMBER 20, 2017
When personalizing a site experience, brands use a variety of known customer data points to serve contextually relevant content and products. Those data points can include: Search Queries: Recommend products based on a customer’s search terms. Purchase History: Recommend products based on a customer’s past purchases.
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