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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Buyers, on the other hand, have many touchpoints and paths to purchase, so it becomes necessary for retailers to branch out. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. According to the survey of American shoppers: 74% shopped at large retailers. 44% shopped at web stores.

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. New business models are taking the traditional retail world by storm. Traditionally B2B retailers are going direct to consumer. Don Davis , Editor at Large, Internet Retailer. What Is IRCE?

Workshop 419
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[Guest Blog] The Benefit of Unified Commerce During COVID-19

ChannelAdvisor

There’s no getting around it: The COVID-19 pandemic has already altered and will continue to reshape the retail landscape significantly. While brick-and-mortar sales have all but stopped for most retailers, e-commerce is seeing unprecedented growth. How Unified Commerce Can Help Overcome Today’s Challenges.

Blog 87
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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

The truth of the matter is this: What makes your business successful is your dedication to customer experience, your market strategies, your operational efficiencies and the team of people you build. Salesforce Cloud Commerce, formerly Demandware, is a SaaS ecommerce platform provider preferred often by high-profile fashion retailers.